Product Management University
DECEMBER 2, 2022
If you’re a B2B or B2B2C organization, there’s a persona that’s largely ignored but critical to understanding the customer organization from the top down as well as the bottom up. Department personas are the VPs and directors that bridge the gap between user and buyer personas in the B2B space. It’s the department persona.
The Product Coalition
AUGUST 6, 2023
Did you identify bugs and coordinate with engineering, etc? I have an Engeenering degree and have been in the Israeli tech scene for the past fifteen years, from a research and development leader, to a co-founder and CTO, to product leader. As Head of Product, I cover both B2C and B2B technologies.
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Intercom, Inc.
DECEMBER 21, 2021
Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. In this episode Chief Operating Officer at the Wikimedia Foundation Janeen Uzzell walks us through her mission for the Wikimedia Foundation and her fight towards knowledge equity. Later’s Farhan Virji on adapting B2C support strategies for B2B teams.
Product Management Lessons from the Trenches
JULY 10, 2018
Two years ago this week, I started work as the first VP of Product Management at NTENT - a company with huge, rapidly growing market, world-famous CTO, seasoned executives and engineering team, and core technology that only a handful of companies in the world possess.
Gainsight
OCTOBER 26, 2020
As Gainsight PX CTO Mickey Alon discussed with Carlos Gonzales Villaumbrosia, Founder & CEO of Product School and author of The Product Book , the solution isn’t complicated—it’s product-led growth. Product leaders across B2B face a similar reckoning—will you do what users need from you now, or wait until the outrage rises?
Intercom, Inc.
JANUARY 5, 2022
There are enough stories of data breaches and cyber attacks to chill even the savviest security engineer to the core. An aerospace engineer turned entrepreneur, Adam learned early the best way to earn trust was proving you deserve it. Evernote’s CTO on Your Biggest Security Worries From 3 to 300 Employees. Caught your interest?
The Product Guy
SEPTEMBER 27, 2016
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. A hands on product leader, Jonathan relishes close collaboration with design and engineering teams.
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