Remove B2B Remove Differentiation Remove Product launches Remove Roadmap
article thumbnail

Product Portfolio Management & the Strategic Ripple Effect 10 of 10 – How to Set Customer Success Managers Up To Play Offense

Product Management University

In most B2B organizations, it’s more the exception than the rule that customer success managers inherit accounts where they’re in a position to play offense because the customer is thrilled with your products. Let’s dream for just a minute.

article thumbnail

How to Shift to Product-Led Growth, Featuring Wes Bush

ProductPlan

But unless your company offers paid services along with its line of products, how is this different from “regular” growth? And what does it mean for the product leaders steering the ship and plotting out roadmaps ? To evaluate whether or not to shift to product-led growth, Bush recommends using the four-step MOAT Framework.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Product Launch Timeline

ProductPlan

Product launch timelines visually represent the project plan to successfully release new products. The goal of the timeline is to ensure a successful product launch that improves the brand image, expands the customer base, generates buzz, and ultimately leads to revenue growth. Role of the product launch timeline.

article thumbnail

How to Shift to Product-Led Growth, Featuring Wes Bush

ProductPlan

But unless your company offers paid services along with its line of products, how is this different from “regular” growth? And what does it mean for the product leaders steering the ship and plotting out roadmaps ? To evaluate whether or not to shift to product-led growth, Bush recommends using the four-step MOAT Framework.

article thumbnail

Top 7 Web Designers in California, USA

UX Studio

San Jose, CA $150 – $199 / hr Website Development, Digital Design, Digital Strategy, Search Engine Optimization, SaaS and B2B Marketing Netrix Digital Netrix Digital is a woman-owned design company delivering world-class experiences. Whether it’s adjusting the team setup, or refining the roadmap, we’re open to changes.

article thumbnail

How to Build an Effective B2B Product Marketing Strategy

Userpilot

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. A B2B marketing strategy is any marketing activity aimed at turning other companies into customers.

B2B 98
article thumbnail

How to Conduct a Product Health Check

Department of Product

It could mean a B2B enterprise strategy was pursued, didn’t generate any traction but is still reflected in the product’s language and marketing. Other strategic health considerations include differentiation and sustainable unfair advantages. What are our differentiators? Sign up for the weekly Product Briefing.