Userpilot

MAY 26, 2024

How to leverage them to drive more growth in your SaaS? In this article, we’ll explore what funnels are in marketing and how understanding both the marketing and sales funnel is crucial for driving growth in SaaS. Middle of Funnel (MOFU) : Engagement stage where prospects acknowledge their needs and seek solutions.

Analytic Tools 52

Analytic Tools Feedback Software User Testing Data Visualization 52

Sachin Rekhi

OCTOBER 25, 2016

While every product team I've worked with leverages customer feedback to inform product decisions in some way, most fall short of designing their customer feedback loop to maximize the benefits to the product team of gathering, recording, and synthesizing feedback. Catalog Your Sources of Feedback.

Product Research 120

Product Research Feedback Loop Feedback Software User Testing 120

Userpilot

NOVEMBER 29, 2023

With the right product research tools, you can dissect vast pools of data, gather actionable insights, and create products that align directly with your user’s needs. For that reason, we’ll go over 12 of the best tools you should use when conducting product research. Qualtrics. UXPressia.

Data Visualization 83

Data Visualization Research Software Feedback Software Analytic Tools 83

Userpilot

APRIL 8, 2024

Think about the last software application that you used for work. If it’s the latter, then you’ve already experienced what bottom-up SaaS is! Our guide explains what exactly bottom-up SaaS is and covers the main growth strategies and tactics used by bottom-up companies. Bottom-up SaaS approaches: Product-Led Growth.

Analytic Tools 74

Analytic Tools Feedback Software Data Visualization Strategy 74

Userpilot

JULY 23, 2023

Trying to figure out what your B2B marketing team structure should be? Whether you want to bring in more demand from marketing campaigns or retain customers through better in-app communication – the right marketing team is a must. What is B2B marketing team structure? What to consider when structuring your marketing teams?

B2B 79

B2B Research Software Feedback Software Customer Experience 79

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. In this post, we’ll clarify what user adoption is, explain the best practices, and share some tools you can leverage to make a bigger impact in your job.

Analytic Tools 78

Analytic Tools Feedback Software Research Software Data Visualization 78

Userpilot

NOVEMBER 29, 2022

Creating and distributing effective B2B customer satisfaction surveys is a vital step in understanding your customers and fostering mutually beneficial business relationships. By the end of this post, you’ll know how to create an effective B2B survey, distribute it, analyze the results, and take action on what you’ve learned.

Product Research 92

Product Research Customer Satisfaction User Testing Customer Feedback 92

Userpilot

JULY 5, 2022

Breakthrough, disruptive or radical innovation are all more dramatic and often involve challenging the existing business model or introducing completely new technology. Incremental innovation gives you time to listen to user feedback. Disruptive innovation is what many SaaS startups aspire to.

Feedback Software 93

Feedback Software Analytic Tools Research Software Product Research 93

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy is based on building an intimate relationship with the customers, so only you can offer a solution for their unique needs. Measure how your customers behave inside your app to improve the customer experience.

User Testing 95

User Testing Feedback Software Research Software Analytic Tools 95

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. In this post, we’ll clarify what user adoption is, explain the best practices, and share some tools you can leverage to make a bigger impact in your job.

Analytic Tools 64

Analytic Tools Feedback Software Research Software Data Visualization 64

The Product Coalition

FEBRUARY 3, 2022

A key ingredient to build a better product is customer feedback. There are various ways to collect customer feedback that include customer surveys through sales executives, feedback forms, focused interviews, etc. The same approach with a few alterations can be replicated for B2C SaaS products as well.

Data Visualization 154

Data Visualization Customer Feedback User Testing Analytic Tools 154

Gainsight

OCTOBER 5, 2020

Why should you involve your customers and users in the Product feedback and ideation process? Getting customer feedback isn’t a new concept. Who could be better suited to give you real insights into the way you’ve built the software and the possible gaps there might be that are making their workdays harder?

Product Research 52

Product Research Feedback Loop Feedback Software Customer Feedback 52

Usersnap

AUGUST 26, 2021

There are two reactions to receiving customer feedback: “yippie!” or “ouch…” And while we can’t guarantee you 100% positive feedback, we do have some proven strategies and tactics to help you join those 84% of digital companies that prioritized working on customer experience and recorded an increase in revenue.

Feedback Software 119

Feedback Software User Testing Customer Feedback Data Visualization 119

Userpilot

AUGUST 20, 2022

“Customer love” is the last thing you think about in a B2B SaaS environment. Collecting passive feedback with in-app surveys. Act on the data you get and close the feedback loop. Build an in-app help center , so users don’t have to leave your product to find answers. Stick around and become loyal.

Feedback Software 84

Feedback Software Customer Experience Customer Feedback User Testing 84

Userpilot

OCTOBER 15, 2022

Want to improve your SaaS retention rates and looking for B2B customer experience best practices to get started with? In this article, we’ll cover: The essential components of the B2B customer experience. 15 B2B customer experience best practices that drive business growth. What is B2B customer experience?

Customer Experience 92

Customer Experience B2B User Testing Customer Feedback 92

Userpilot

SEPTEMBER 27, 2023

Product-led growth is one of the big SaaS buzzwords. Our ultimate guide explores what PLG is, how it differs from different growth strategies, and why product-led growth matters for SaaS businesses. Customer feedback is key to identifying the areas for improvement. It hinges on the idea that a good product promotes itself.

Feedback Software 89

Feedback Software Analytic Tools Onboarding KPIs Data Visualization 89

Userpilot

AUGUST 11, 2022

Creating a minimum-viable onboarding process with in-app guidance. Educating customers with in-app help and improving customer experience. Collecting customer feedback and closing feedback loops. Personalize in-app experiences based on specific segments and in-app behavior. What is customer success?

Feedback Software 93

Feedback Software Research Software Analytic Tools User Testing 93

Userpilot

APRIL 18, 2023

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. In this article, we’ll show you how to build an effective customer success strategy that drives SaaS growth. Offer self-service support via in-app resource centers.

Feedback Software 91

Feedback Software Analytic Tools Customer Experience User Testing 91

Userpilot

SEPTEMBER 16, 2022

Listening and acting on feedback to close the feedback loop. Fixing empty states with in-app messaging and pre-made templates, like Userpilot. Offering self-service support so users can access a help center inside your app. Collecting passive feedback with in-app surveys , like Miro.

Feedback Software 91

Feedback Software Customer Experience User Testing Customer Feedback 91

Userpilot

SEPTEMBER 10, 2022

Involuntary churn vs. voluntary churn: How do they affect SaaS businesses? You can reduce involuntary churn by prompting payment reminders in-app or through email. Instead, run in-app banners reminding them to update their credit card information. This leads to lost revenue for SaaS companies. What is involuntary churn?

Feedback Software 89

Feedback Software Analytic Tools Customer Experience User Testing 89

Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. Meet your target users and get feedback. What words do they use?

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Userpilot

DECEMBER 15, 2022

Follow up with respondents and close the feedback loop. Here are a few ideas: ask detractors to provide feedback, offer incentives to passives, and ask promoters to participate in beta tests. The best tools to use to track NPS are Userpilot and SatisMeter. You should use NPS data to improve your product.

Feedback Software 87

Feedback Software Analytic Tools Research Software Data Visualization 87

Userpilot

OCTOBER 21, 2022

Customer confidence is the level of trust a B2B prospect has over your brand before feeling “confident” that they have enough information to move forward through their journey. Using in-app patterns like tooltips and modals to guide users and help them achieve their goals. Offer in-app guidance when the user is stuck.

Feedback Software 95

Feedback Software User Testing Customer Experience Customer Feedback 95

Userpilot

MAY 21, 2024

Simply put, churn measures how many customers businesses are losing over time — a central concern for companies dependent on customer retention , like those in the SaaS industry. Customer churn in SaaS is the rate at which customers stop using a service within a set timeframe. What is churn ?

Data Visualization 52

Data Visualization Onboarding KPIs Analytic Tools Feedback Software 52

Usersnap

MAY 26, 2020

Collecting customer feedback is the magic that turned our company into a more customer-centric organization. We agilely implemented the feedback for our product and improved the customer journey. and in the past 20 years I was in the B2B industry, always surrounded by web technology. Hello everyone, my name is Klaus-M.

Feedback Software 98

Feedback Software User Testing Customer Feedback Research Software 98

Userpilot

MARCH 21, 2024

You can collect data via multiple sources, such as feedback surveys , user interviews, product data analytics , and firsthand observations from your customer-facing teams Create a high-level customer journey map with all the relevant touchpoints to contextualize the collected data. Then, create user segments around these similarities.

Data Visualization 96

Data Visualization User Testing Customer Experience Customer Feedback 96

Userpilot

JUNE 19, 2023

Let’s explore 12 strategies to boost user engagement on your app and increase conversions, retention, loyalty, and ultimately, product growth. Measuring user engagement is extremely important for any SaaS that desires to grow because it improves customer retention, brings more data, makes product development easier, and feeds product growth.

User Testing 86

User Testing Product Research Feedback Software Customer Experience 86

Userpilot

SEPTEMBER 20, 2022

We’ll also consider some famous SaaS word-of-mouth marketing examples. Stimulate discussions about your product on social media platforms using experience marketing or targeted social media marketing. 92% of B2B buyers are more likely to make a purchase based on a trusted review. Let’s get started!

Feedback Software 79

Feedback Software Branding Customer Experience User Testing 79

Gainsight

MARCH 21, 2024

Defining AI in Customer Support and Success Kapoor and Rashkovan discussed their perspectives on what AI means in the context of customer support and success, emphasizing the diverse applications of AI, from chatbots facilitating customer interactions to advanced analytics platforms.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Feedback 52

Userpilot

DECEMBER 3, 2022

In SaaS, this is usually the moment they start a free trial or freemium plan. In SaaS, this is when they upgrade from a free trial to paid, or from a freemium to a premium plan. Offer continuous support and education with an in-app resource center. Engage with customers on social media platforms. Acquisition. Conversion.

Feedback Software 93

Feedback Software Customer Experience Analytic Tools Customer Feedback 93

Userpilot

JULY 20, 2021

The best SaaS teams in the world are using one simple and proven process as a guiding light : customer research. Let’s walk you through the steps we follow in order to gather these valuable findings before translating them into a custom-made growth strategy for SaaS companies. sources of feedback. reported ICP. positioning.

User Testing 105

User Testing Research Software Feedback Software Product Research 105

Userpilot

AUGUST 23, 2022

In today’s B2B technology world, the terms “customer success” and “customer support” are often used interchangeably. But it’s something to consider, especially in this competitive SaaS space. Consider building one for your SaaS. How to drive customer success for your SaaS?

Customer Experience 79

Customer Experience Feedback Software Customer Feedback User Testing 79

Intercom, Inc.

JANUARY 20, 2022

And sure enough, the feedback was that things were starting to slow down. Honest feedback can be hard to take, but it’s essential to develop the type of culture that encourages people to constructively criticize processes, leadership styles, or approaches. Being open to feedback. We learned a lot. Paul, what did we exactly do?

Feedback Software 249

Feedback Software Reporting Tools Product Research Data Visualization 249

Userpilot

NOVEMBER 8, 2022

This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model. A typical B2B GTM strategy details the business objectives, a unique value proposition, pricing details, marketing channels, and distribution channels. Think tech startup launches their first app.

Feedback Software 84

Feedback Software User Testing Product Research Strategy 84

Userpilot

DECEMBER 21, 2022

Have you ever wondered how to collect customer feedback efficiently and which voice of the customer best practices to follow? Four methods for gathering VoC feedback. A VoC program can boost customer retention by helping you predict expectations as you analyze customer behavior and feedback. 12 VoC best practices.

User Testing 90

User Testing Data Visualization Customer Feedback Customer Experience 90

Sachin Rekhi

OCTOBER 15, 2019

Listen: Lean B2B Blog | YouTube | Transcript. I joined Etienne Garbugli on his Lean B2B Podcast a few weeks back to share my best practices on getting actionable user feedback for your product. If any of these topics interest you, I'd encourage you to have a listen.

User Testing 67

User Testing Customer Feedback Product Research Feedback Software 67

Userpilot

JULY 13, 2023

Growth is the lifeblood of any company, and it is paramount for any SaaS company. The best tactics to drive business growth include: Personalize the customer experiences by tailoring in-app messages , recommendations, and offers to increase conversion rates. In the SaaS industry, personalization often begins with welcome surveys.

Onboarding KPIs 87

Onboarding KPIs Feedback Software Customer Experience Customer Feedback 87