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Product Strategy Depends on Company Strategy

Mironov Consulting

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    If these strategies don’t hang together, we each hang separately.

Strategy 119
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At Pulse 2023, Gainsight Doubles Down On Digital Customer Success and Generative AI

Gainsight

Nick Mehta, CEO of Gainsight, took the stage to celebrate the tenth anniversary of Pulse and get fired up for the next decade, powered by generative AI , DCS, and—most importantly—all of you. It’s a problem of people, strategy, and process.” What’s Next: Digital Customer Success The theme of Pulse 2023 is What’s Next?

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The Transformative Power of AI in B2B Software: Predictions From Denise Stokowski, SVP of Product, Gainsight

Gainsight

In case you missed it (somehow), Generative AI has taken the world by storm. In the realm of B2B software, Gen AI holds immense potential to transform the way companies interact with their customers, stakeholders, and users—and even the way companies develop products.

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Gainsight Pulse—Towards a Digital, Enterprise-wide Strategy for Customer Success

Gainsight

Many of our customers are basically going from, it’s a function, to, it’s a strategy.” ” Currently, all the various functions that B2B customers typically interact with across an enterprise tend to operate in their own functional silos. You don’t want pricing to be a barrier to adoption.”

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Product Management for Higher Education

ProductPlan

Instead of a traditional B2B software or physical piece of hardware, their products are programs, IT services , university websites (internal and external), or even actual curricula, to name a few. Generative AI is one such technology that is rapidly changing how students, teachers, and administrators interact with systems on campus.

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Community Management Essentials: Dos and Don’ts for 2024 Success

Gainsight

The focus shifted towards integrating communities into the customer lifecycle , leveraging generative AI to streamline operations and content creation, and merging online communities with real-life experiences. Leverage Generative AI Another key trend for 2024 is leveraging AI to enhance community productivity and personalization.

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Gainsight Grows Digital Success Platform With NorthPass Education Acquisition

Gainsight

Ovsyannikov says that education is valuable to companies of all sizes, both B2B and B2C. Over 350 B2B and B2C companies use NorthPass, and there was already an integration with Gainsight prior to the acquisition. Using AI, they do an analytical correlation analysis (i.e., It has also helped create careers for some people.