Product Management University

AUGUST 5, 2019

Here are five B2B product management best practices that’ll give product management teams the coveted “strategic” moniker among executives, marketing, sales, engineering and customer success teams. Vision & Strategy. If you have 20 products, that equates to 20 product visions and 20 product strategies.

B2B 100

B2B Sales Training Product Management Product Manager 100

Product Management University

FEBRUARY 25, 2020

In B2B, you’re usually better off to build your growth strategy on the three common markets until you reach critical mass in terms of market share, wallet share and customer success. Customer-Facing Vision & Strategy. If you have 20 products, that equates to 20 product visions and 20 product strategies. Here’s the best part.

Marketing 130

Marketing Product Management Product Manager Reporting Tools 130

Intercom, Inc.

JULY 5, 2018

His time at the latter culminated in the title of Chief Storyteller, where he rewrote the script for how Box sales team talked to and about their customers. Doug: Here’s a little background on Emergence: we are hyper-focused on B2B enterprise SAAS companies. Distilling the 40,000-foot vision. It didn’t exist 15 years ago.

Technical Review 171

Technical Review Development Team Review Customer Experience User Testing 171

Intercom, Inc.

JULY 5, 2018

His time a the latter culminated in the title of Chief Storyteller, where he rewrote the script for how Box sales team talked to and about their customers. Doug: Here’s a little background on Emergence: We are hyper focused on B2B enterprise SAAS companies. Distilling the 40,000-foot vision. It didn’t exist 15 years ago.

Technical Review 163

Technical Review Development Team Review Customer Experience User Testing 163