Remove B2C Remove Customer Satisfaction Remove Market Research Remove User Experience
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5 Types of B2B Customer Insights for SaaS and How to Collect Them [+Best Tools]

Userpilot

This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment. TLDR B2B customer insights are the knowledge and information gained by companies that focus on businesses as individual customers.

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How Asana builds b2b product loyalty through design

Mixpanel

We measure engagement with the product in a couple of different ways: With a quantitative market researcher who looks at NPS, customer satisfaction, and feature satisfaction—amongst other indicators—as measures of customer loyalty.

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How Asana builds b2b product loyalty through design

Mixpanel

We measure engagement with the product in a couple of different ways: With a quantitative market researcher who looks at NPS, customer satisfaction, and feature satisfaction—amongst other indicators—as measures of customer loyalty.

B2B 52
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How Product Managers Should Define and Use The Product Persona

Userpilot

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Customer and market research that goes into building product personas also drives feature development.

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Centercode Customers See a 646% Return on Investment

Centercode

A new study revealed that organizations leveraging Centercode saw a 646% return on investment (ROI) from customer testing over three years. In-depth interviews were conducted with multiple Centercode customers across a variety of industries. Centercode’s software solved all these challenges for me.

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How to Become a B2B Product Manager

The Product HQ

These professionals come from various backgrounds, such as communications, engineering, and marketing, to name a few. Business-to-business (B2B) or business-to-consumer (B2C) product managers (PMs) have mastered various hard skills. They need to be knowledgeable of the products their target customers may buy.

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Product Design Process vs Google Design Sprint

Imaginary Cloud - Design

Developing digital products with a good user experience (UX) is becoming a must, both in B2C and B2B business models. User-centered design is a discipline that focuses on the users and their needs, and many companies worldwide have started to develop their own approaches and methodologies to put this into practice.