Remove B2C Remove Development Remove Events Remove Software Developers
article thumbnail

Later’s Farhan Virji on adapting B2C support strategies for B2B teams

Intercom, Inc.

On the surface, B2B customer support issues might look quite different from those of B2C. But despite these differences, Farhan Virji , VP of Customer Happiness at Later , believes that there is actually quite a lot that B2B support teams can learn from their B2C colleagues. Know your user.

B2C 118
article thumbnail

What Is Developer Marketing? [Best Practices & Examples Included]

Userpilot

What is developer marketing, and what is the point of it? As the name suggests, developer marketing is marketing to developers. In short, developer marketing is more than just capturing the attention of software developers and getting them to use your product. What is developer marketing?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

There Is No One-Size-Fits-All: Ways to Apply Cloud eCommerce Solutions

The Product Coalition

2022 has experienced dynamic demands and unpredictable events in the market. Firms have stable and predictable performance in traffic spikes or promotional events. Nowadays, outsourcing software development services build custom apps for eCommerce landscapes. Develop operational dashboards. Evaluate Saas solutions.

article thumbnail

Business Development vs. Product Management

The Product Guy

In a recent live stream from one of our mentors of The Product Mentor , Chris Butler, lead a conversation around “Business Development vs. Product Management”. Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Vikas started his career as software developer with Siemens.

article thumbnail

‘How To’… Create User & Buyer Scenarios

BrainMates

A User Scenario is a structured description of a situation or event that a potential User (or Buyer) of the Product is likely to experience as they seek to achieve their goals. For a business to consumer (B2C) Product this is also often the user. Develop the primary and secondary personas to represent the desired target market.

article thumbnail

Q&A with Tim Herbig on How to Build Data-Informed Products

Revulytics

In his webinar, experienced B2C and B2B product leader Tim Herbig , author of Lateral Leadership: A Practical Guide for Agile Product Management , shows how to be a data-informed product manager. My team was tasked with developing a completely new feature for a new user group. It would have taken six months to build it.

article thumbnail

3 Industry Leaders Share What it Takes to Be a Product Manager

BrainStation Product Management

At its core, the role of Product Manager means you are responsible for every stage of the product development, from ideation to release, and beyond. So I help to plan releases, and work with our development team and Designers.”. At Oscar Health, they focus on the user to drive their product development.