Remove B2C Remove Enterprise Remove Software Review Remove Weak Development Team
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Beyond “Cheaper, Faster, Better”?—?Vertical Integration for Startups

The Product Coalition

I apply this lens to a startup that develops solutions in the health-tech market. While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. Microsoft, for example, depends on manufacturers (Dell/HP) and retailers (Best buy) to sell its software.

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Lying To Customers

Mironov Consulting

That might seem obvious or naïve, but recent conversations with several B2B/enterprise clients suggest that it’s actually controversial. For context, enterprise tech companies tend to have a small number of large deals each quarter that really matter. ( B2B is lumpier than B2C.). Roadmaps are shared. Demos are shown.

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Top 10 SaaS Customer Onboarding Software Solutions

Userpilot

A product without customer onboarding software is a lot like attending a dinner party where you don’t know anyone and haven’t been welcomed in. Good onboarding software contains interactive walkthroughs, modals, tooltips, segmentation options, analytics, automation, in-app surveys and help centers. Table of Contents. Userpilot.

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5 Business ‘Rules’ Worth Breaking

Business of Software Conference

As Gail Goodman said in her 2012 BoS talk, ‘ The Long, Slow SaaS Ramp of Death ’, these are all just mirages along the pathway to software company profitability. He connects this story to building a software company. What this means is, if you’re Adobe, you don’t have a choice but to buy a code review tool from us.

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14 Can’t Miss Conferences for Product Leaders

ProductPlan

We’ve written about the best conferences for product managers here —today let’s review the can’t miss conferences for product leaders (executives, C-Suite, and the like). The goal is to help product teams “rise above the day-to-day slog and truly think through what makes a successful Product and how to make it happen.”. SaaStr Annual.

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Product Analytics Metrics: What To Track & How To Optimize Them?

Userpilot

You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. But going through the product metrics can help you find and understand the weak points of your product that cause friction. B2C apps tend to have a higher DAU/MAU ratio than B2B apps.

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Understanding Enterprise Product Companies

Mironov Consulting

I’m often asked by B2C product managers how B2B companies are different, or about switching between the two. What’s Enterprise? Business-to-consumer (B2C) targets individuals and families. Another fuzzy line divides SMB (small/medium businesses) from enterprises. Unstated B2C Assumptions. What’s B2B?