Intercom, Inc.

AUGUST 26, 2020

As support teams look to the year ahead, there’s no shortage of priorities to juggle – from team efficiency, to customer experience, to business impact. New research from Intercom reveals how support leaders are striking a balance. Below we dive into each of the five key trends from our research.

Customer Experience 233

Customer Experience User Testing Research Software Reporting Tools 233

Userpilot

MARCH 24, 2024

TL;DR A user flow is a visual representation of the steps a user takes to achieve a specific goal within a website or app. The benefits of tracking user flows include creating user-centered product design , eliminating friction in user journeys, and reducing churn. Forgot password user flow.

Data Visualization 92

Data Visualization Customer Feedback Analytic Tools User Testing 92

The Product Coalition

JULY 19, 2022

Let’s discuss ways to build strategies for high-value customers and work towards establishing a great product experience Who are high-value customers High-value customers are users who have already subscribed, signed up to your product, or own some of your products if you have many products in your ecosystem.

User Friction 120

User Friction Customer Experience User Testing Customer Feedback 120

Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. However, getting the attention of your target customers with B2B marketing strategies is a lot harder. The B2B customer journey tends to be longer than that of an individual consumer.

B2B 95

B2B User Testing Research Software Analytic Tools 95

UX Planet

FEBRUARY 1, 2024

Picture this: You’re a stakeholder in a company specializing in enterprise SaaS solutions, and your team is embarking on developing a new product. Understanding the diverse needs of your potential users. UX User personas are like detailed maps that guide the development of a product to meet specific user needs.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

Gainsight

OCTOBER 3, 2019

In order to stand out from the rest, B2B companies have to earn customer loyalty and constantly improve their business solutions to beat out the competition. With more options than ever before, B2B buyers have high expectations when it comes to customer experience (CX). Fast feedback eliminates guesswork. Website optimization.

User Testing 55

User Testing Customer Experience B2B Customer Feedback 55

Mixpanel

NOVEMBER 8, 2021

Let me jump right in: With product analytics, customer retention isn’t just something you measure after the fact; it should be something you can learn to predict (and then improve). How could a product manager possibly dig into the data and pull up something that’s genuinely useful for activation and retention?

Data Visualization 116

Data Visualization Onboarding KPIs Analytic Tools Customer Feedback 116

The Product Coalition

FEBRUARY 11, 2023

Have you ever wondered why a Go-to-Market (GTM) strategy is required when you launch a product or service? We discussed business ideas, researched options for funding, and most importantly, we supported each other. A go-to-market (GTM) strategy is a step-by-step plan created to successfully launch a product to market.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

Userpilot

FEBRUARY 5, 2024

But, how can you maximize this metric to attract more customers organically and cultivate product-led growth ? You can calculate the free trial conversion rate by dividing the number of free trial users who upgrade to a paid subscription by the total number of trial users.

Feedback Software 52

Feedback Software User Testing Data Visualization Analytic Tools 52

Mind the Product

JANUARY 8, 2018

As a product manager, it’s easy to get caught up doing the wrong job. With so much time and energy going into shipping great products, the project management demands of it all often create a center of gravity that’s hard for even the most veteran product managers to escape. That’s the product manager’s job.

Data Visualization 112

Data Visualization Analytic Tools Customer Feedback Product Research 112

Userpilot

NOVEMBER 21, 2023

If so, you should definitely watch the talk that Jason Knight , a product consultant and advisor, gave at this year’s Product Drive hosted by Userpilot. In his talk, Jason talked about how product managers can upskill to meet the challenges in their daily work and how to make sure that their organizations value their work.

Technical Review 79

Technical Review User Testing Product Management Product Manager 79

Gainsight

SEPTEMBER 5, 2019

It should come at no surprise that compared to B2C, B2B lags in customer experience (CX). Increased customer expectations, especially when it comes to recurring revenue , mean that B2B companies can’t just drag and drop B2C CX strategies—even mid-touch customers are far too complex and spend far too much in ARR for that to work.

Customer Experience 49

Customer Experience B2B Customer Feedback User Friction 49

Ronke PM

APRIL 5, 2023

Table of Contents Product and design partnership What does design-driven leadership mean? Design-driven leadership is product management Final thoughts The very essence of leadership is creating a space that enables our teams to dream big, imagine, and bring what was once unthinkable to life - therefore, changing humanity.

Leadership 52

Leadership User Testing Product Management Product Manager 52

Intercom, Inc.

APRIL 30, 2018

Think of your lead requiring urgency as someone who has done their research and walked into the store, cash in hand and ready to buy. If you were in a B2C scenario here, you wouldn’t walk over and tell them you’ll be in touch later on. You wouldn’t walk over and tell them you’ll be in touch later on.

B2C 214

B2C Research Software User Friction User Testing 214

ProductPlan

AUGUST 23, 2022

No matter how you define product management, customers should always be at the center of things. Product managers try to solve customer problems, address customer pain points, add value for customers, etc. Empathy in product management spans wider than seeing which buttons customers click.

User Testing 52

User Testing Research Software Feedback Software Product Management 52

Userpilot

APRIL 20, 2022

The freemium model involves offering your basic product features for free. Three factors decide the free trial to paid user conversion benchmark– the type of trial, the product complexity, and the audience. Your expansion rate is the percentage of free users who upgrade to a premium plan in one month. It’s simple.

Analytic Tools 88

Analytic Tools Feedback Software Data Visualization User Testing 88

Userpilot

FEBRUARY 12, 2021

However, our State of SaaS Product Onboarding study we did in 2020 (2021 report coming soon!) Of the 1000 companies we signed up for to study their onboarding, 73% of B2C companies offered a free or freemium product, and 86% of B2B brands offered a free trial instead of freemium. What Products Is Freemium Most Suitable For?

User Testing 98

User Testing Reporting Tools B2C Customer Experience 98

Bain Public

NOVEMBER 21, 2022

Bain Public’s associate product managers, Abigail Ramirez Villarroel and Tudor Gafiuc , attended the INDUSTRY: The Product Conference in Cleveland on September 20-21st, 2022. QUESTION 1: Do you think that company strategy and product strategy are the same? That’s where I would see product strategy and company strategy different.

Research Software 52

Research Software B2C User Testing Customer Experience 52

Nulab

SEPTEMBER 22, 2021

Whether you’re an established company with a new product or a brand-new startup, knowing where you fit in the market is vital. Without this knowledge, you could end up sinking hundreds, thousands — or even millions of dollars into a product or service that no one actually wants (looking at you, Google Glass ). Define your customer.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Product Talk

SEPTEMBER 20, 2023

The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.

Data Visualization 250

Data Visualization Analytic Tools Research Software Product Research 250

Userpilot

JANUARY 25, 2021

What is their main pain point in achieving this goal? In a nutshell: You are building a product that your users need to do a specific job. You want your product to fit that job as much as possible so that they continue to “hire” your product as the solution to get the job done. What Is a User Persona?

Analytic Tools 54

Analytic Tools Research Software User Testing Customer Experience 54

Userpilot

MARCH 21, 2024

Are you selling your product to the right people? How do you even know if you have no clue what your ideal customer looks like? That’s why you need a customer profile template. User sentiment data regarding the positive and negative emotions the user experiences while interacting with your brand.

Data Visualization 93

Data Visualization User Testing Customer Experience Customer Feedback 93

Userpilot

MARCH 20, 2024

You can implement many software monetization strategies in your product, but picking the right one can be a challenge. This article will go through 13 software monetization solutions to help your software product create great revenue streams and drive product growth. Software monetization can be complex to deal with.

Analytic Tools 59

Analytic Tools Feedback Software Data Visualization Strategy 59

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

MAY 3, 2022

How is enterprise SaaS marketing different compared from acquiring and retaining users for an SMB? Inbound works really well for smaller SaaS businesses, whether B2B or B2C. Remember, the biggest thing keeping SaaS businesses from potential customers is the right plan of action. What is enterprise SaaS marketing?

Enterprise 89

Enterprise Strategy Marketing Outbound 89

Amplitude

DECEMBER 6, 2020

If all users of your audience were exactly alike, your customer lifecycle and tech stack would be simple: . You’d only need one marketing channel to find your users. Sadly, this isn’t the case—so your users will invariably find and engage with your product for a variety of reasons, and from a variety of different sources. .

Customer Experience 59

Customer Experience Analytic Tools User Testing User Friction 59

Product Talk

DECEMBER 7, 2022

Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview?

User Testing 197

User Testing Reporting Tools Customer Experience Research Software 197

Centercode

JUNE 26, 2019

Centercode, the leader in providing end-to-end Customer Validation software-as-a-service (SaaS) solutions to global B2C and B2B enterprises, announced that it has closed on a growth equity investment led by NY-based private equity firm Argentum.

Feedback Software 40

Feedback Software User Testing Customer Feedback User Friction 40

Centercode

JUNE 26, 2019

Centercode, the leader in providing end-to-end Customer Validation software-as-a-service (SaaS) solutions to global B2C and B2B enterprises, announced that it has closed on a growth equity investment led by NY-based private equity firm Argentum.

Feedback Software 40

Feedback Software User Testing Customer Feedback User Friction 40

Userpilot

JUNE 10, 2024

Researching customer onboarding strategies for your SaaS product? The article shares 17 tried-and-tested customer onboarding tactics that will help you build delightful user experiences and drive product growth. Give your most valuable customers the option to book a call with customer success.

Onboarding KPIs 86

Onboarding KPIs User Testing Data Visualization Analytic Tools 86

The Product Coalition

JUNE 4, 2016

Spectacular & Dangerous Road on Earth- Tianmen Mountain Road, Zhangjiajie, China ( [link] ) When we talk about product management in tech, usually we don’t explicitly distinguish between B2C and B2B. For type of product, B2C and B2B is just the first layer. Inside B2C / B2B, it can still be very different.

B2B 60

B2B User Testing Technical Review Customer Feedback 60

UX Studio

SEPTEMBER 6, 2023

Even big B2B players (Business-to-Business) were interested in UX research. As we delved into these industries, we realized that our usual research approaches for regular B2C (Business-to-Customers) companies weren’t really cutting it. We had to think differently when doing research with B2B customers.

User Testing 59

User Testing Customer Feedback Research Software B2B 59

Userpilot

JANUARY 9, 2023

What is a product persona? How is different from user or buyer personas? How can they help product managers build a successful product? We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Book the demo!

Feedback Software 85

Feedback Software Research Software Analytic Tools User Testing 85

Radical Product

NOVEMBER 30, 2018

Part 1 Earlier this week, I gave a talk at e27 Academy in Batam, Indonesia, about how we can unlock the visionary within and consistently build world changing products. Radical Product Thinking means devising improvable systems (“products”) to achieve your desired impact on the world. We’re fundraising?—?how The biggest symptom?

User Testing 40

User Testing Data Visualization Research Software Feedback Software 40

Userpilot

APRIL 18, 2024

Looking for the best customer segmentation examples? They can help you understand how to target your marketing better to increase product engagement and usage. It’ll also help you figure out if you should segment users based on their age, company size, or pain points. You’ve come to the right place.

Data Visualization 78

Data Visualization Analytic Tools Feedback Software Customer Experience 78

Userpilot

APRIL 18, 2024

If you’re struggling to convert your website visitors into customers, your marketing conversion path may need optimization. TL;DR A conversion path is a sequence of actions a prospective customer takes. From learning about the product to a desired action, like a purchase. Hence this guide. Let’s dive in.

Data Visualization 83

Data Visualization Analytic Tools Feedback Software Marketing 83

The Product HQ

FEBRUARY 6, 2023

Need help preparing for your next senior product manager interview? Senior product managers are executive-level professionals who fulfill an important role in large companies developing products and bringing them to market. Your experience either as a product manager or a professional working in the field of product management.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52