The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. We are always looking for more product mentors from all around the world.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings. Definitely not!

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings. Definitely not!

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Alchemer Mobile

FEBRUARY 14, 2023

. – February 14, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – today announced the launch of Alchemer Workflow. Independent market research says closing the loop is the biggest challenge facing CX and VoC professionals. To read Alchemer CEO David Roberts’ blog, click here.

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Product Research Feedback Loop User Testing Feedback Software 130

The Product Coalition

AUGUST 3, 2023

In this blog post, we will explore the significance of a product vision, delve into the elements of an effective vision statement, and discuss the steps involved in formulating a solid product strategy. The Solution: Describe the unique value proposition that sets your product apart from competitors.

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Vision Product Research User Testing Roadmap 121

Userpilot

MARCH 18, 2022

Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

OCTOBER 24, 2022

But to put any of this into practice and start tackling onboarding challenges , you need to choose the right tool for the job: Userpilot is a powerful, cost-effective option. It’s rare for SaaS products to cater to just one persona. What is a user persona? “If you try to please everyone, you will please no one.”

User Testing 89

User Testing Customer Feedback Research Software Feedback Software 89

Userpilot

OCTOBER 16, 2022

In this article, we’re going to break down the concepts behind this exciting new concept and specifically focus on how you can implement key lessons in your own SaaS. Start with comprehensive user research to thoroughly understand your customers’ needs. Well, look no further. Get a Userpilot demo and get started.

User Testing 101

User Testing Feedback Software Research Software Customer Experience 101

Userpilot

JANUARY 16, 2024

A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios. TL;DR The machine learning-powered ChatGPT can help product managers generate ideas, conduct market and user research , analyze data (app store reviews, user feedback, etc.),

ChatGPT 92

ChatGPT Data Visualization Onboarding KPIs Research Software 92

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? Userpilot is a growth platform with advanced feedback and analytics functionality. A product team structure is how a business organizes the product team to best support software development. Book the demo to see how it can support your product team structure.

Analytic Tools 86

Analytic Tools Feedback Software Research Software Product Research 86

Userpilot

APRIL 8, 2022

Joanna founded and ran the Kolko PR agency from 2010 to 2016 where she noticed there was a need to automate the PR processes and there was no tool on the market to make that possible. Going global was difficult for Prowly, but after a year and a half, they found that their differentiating factor was catering to SMBs rather than enterprises.

User Testing 95

User Testing Feedback Software Research Software Product Marketing 95

Userpilot

MAY 30, 2022

There are numerous tools in the market that can help you segment customers based on their needs. The 3 best tools are Userpilot , Baremetrics, and Segment. Research and market analysis is one of the most important steps in customer segmentation. What is needs-based segmentation? Better tailored message for customer segments.

Data Visualization 96

Data Visualization Feedback Software Research Software Analytic Tools 96

Usersnap

SEPTEMBER 12, 2023

In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski. We hope to inspire you to be more hands-on and persistent in pricing research and experiments. What is pricing research? What is product monetization?

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Successful product positioning requires researching the competitors and analyzing their position, identifying the needs of the customers, and formulation of clear positioning statements.

Research Software 96

Research Software Feedback Software Analytic Tools Positioning 96

Userpilot

OCTOBER 21, 2022

Product managers carry out market research, lead product discovery , oversee the development teams as they are working on the solutions, and coordinate the product launch. Develop a solid differentiation strategy and use a mix of differentiators to help your product stand out from competitors. What is a product manager?

Feedback Software 69

Feedback Software Analytic Tools Research Software User Testing 69

Userpilot

DECEMBER 13, 2021

Many SaaS businesses confuse adoption with user acquisition. In this blog, we’ll explain why, and how you can get more of your users adopting your product – becoming long-term, stable, and profitable customers. SaaS businesses don’t just need to acquire new users. The Product Adoption Process in SaaS. #1

Research Software 96

Research Software Feedback Software User Testing Customer Experience 96

Userpilot

JANUARY 14, 2023

Successful SaaS products satisfy user needs and realize organizational business goals. Once the update or feature is out, announce it using multiple channels like in-app communications or email. Use in-app surveys to collect feedback on product performance and ideas on how to improve it. What is product success in SaaS?

Feedback Software 94

Feedback Software Research Software Product Research User Testing 94

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? Building a funnel starts with customer research to identify their needs and pain points , using tools like product analytics, surveys, and interviews. Regularly gather customer feedback, for example, via in-app surveys , to enhance their experience and retain them.

Analytic Tools 86

Analytic Tools Data Visualization Research Software Onboarding KPIs 86

Userpilot

FEBRUARY 10, 2023

Actually, there are multiple types of personas for different teams, levels of research, and use cases—which you need to understand if you want to connect with customers. User personas , which target the person using your app, are designed to represent your users’ JTBDs, responsibilities, and goals.

Research Software 93

Research Software User Testing Analytic Tools Feedback Software 93

Userpilot

NOVEMBER 2, 2022

10 ways to add value to products in SaaS. To prioritize features, do market research, encourage feature requests , and use prototyping and fake door tests to validate your ideas. Keep striving to improve customer satisfaction by running in-app CSAT surveys and then acting on customer feedback with product improvements.

Feedback Software 90

Feedback Software Research Software User Testing Product Research 90

Imaginary Cloud - Design

AUGUST 19, 2021

Creating useful, usable, and craved products and services that respond to human needs is the basis of Design Research. Design Research is a process used by designers to better understand the underlying and sometimes hidden desires, needs, and challenges of end users. What is Design Research? Design Research steps. ?

User Testing 110

User Testing Research Software Product Research Customer Experience 110

Usersnap

DECEMBER 19, 2023

Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences. Semantic Differential Scale 5. Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Likert Scale 3.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Usersnap

SEPTEMBER 29, 2022

Competitive analysis of current market offerings absolutely helps your SaaS company. However it isn’t the only thing, and perhaps a quite overrated approach to achieving SaaS growth. That is why you want to approach SaaS growth by focusing on what sticks with customers and what can multiply. Let’s g(r)o(w)! ?

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. In this case study we cover: The user onboarding redesign process, Problems and their solutions, and. I worked closely together with Bence (UX researcher and colleague), as well as Xeropan’s CEO and developers.

Research Software 95

Research Software Analytic Tools Feedback Software UX 95

Userpilot

NOVEMBER 19, 2022

The benefits of embedding a product service management role in your organization include improved differentiation thanks to ongoing incremental innovation. During the prelaunch stage, their task is to carry out market and customer research. On the one hand, they deal with market research and messaging just like the marketing team.

Data Visualization 96

Data Visualization User Testing Research Software Feedback Software 96

The Product Guy

OCTOBER 25, 2016

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

Userpilot

JANUARY 31, 2023

In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job. Activation is one of the most important metrics for product managers and SaaS owners to focus on (and get right). Let’s dive straight into it!

Customer Experience 88

Customer Experience Analytic Tools User Testing Customer Feedback 88

Userpilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. Giving quick access to video tutorials across the app like Loom. Introduce secondary features with in-app tooltips , like Airtable. Providing self-service support with an in-app knowledge base , like Miro.

User Testing 89

User Testing Feedback Software Research Software Onboarding KPIs 89

Userpilot

JANUARY 26, 2023

We also look at a few excellent examples of inclusive product design in SaaS. Universal design aims to create one solution that would work for the largest user group possible without any adjustments. This can be a valuable differentiator that attracts more customers. These are just a few questions that we tackle in the article.

Product Research 95

Product Research Feedback Software Research Software User Testing 95

Userpilot

SEPTEMBER 11, 2023

It involves market research, goal setting, and the development of your go-to-market strategy. Choosing the right tool to work with can make your life easier. Choosing the right tool to work with can make your life easier. Market research teaches you about your competition and your audience. What is a product launch?

Product launches 101

Product launches Product Research Data Visualization Research Software 101

Userpilot

OCTOBER 25, 2022

Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Market research, differentiation, and positioning are necessary to prepare for the product launch. Conduct market research. What is product strategy?

Product Research 90

Product Research User Testing Customer Feedback Research Software 90

Userpilot

OCTOBER 31, 2022

This article will examine negative personas, what makes them essential for SaaS businesses, and how you can build one. Userpilot helps you collect user data in-app and collect direct feedback from users via microsurveys. It is your ideal user, curated using quantitative and qualitative research. Book a demo to learn more.

Feedback Software 82

Feedback Software User Testing Research Software Data Visualization 82

UX Studio: Product Management

NOVEMBER 9, 2017

Want to do UX research for a product without enough time or knowledge? Proper research does not go quickly, or can it? This article will show the ideal way to do UX research , and will introduce the cost benefit, low-budget version too. Making decisions based on research results ensures getting decent ones. Validation.

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Product Research Research Software User Testing Feedback Software 94

Userpilot

OCTOBER 13, 2022

In fact, the only differentiator you can use to stand out from competing parity products is price. To do that, you need to use different differentiators like better quality, superior customer support , better customization, or greater usability. The parity product market is driven by price differentiation.

Product Research 87

Product Research User Testing Feedback Software Research Software 87

The Product Guy

JANUARY 5, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

Usersnap

JULY 18, 2022

Why Should SaaS Companies Adopt Floating Action Buttons? Floating action buttons are UI controls for Android and web-based apps. A floating action button is a tool that allows users to navigate the key parts of an app or website. Usually, floating menu plugins display as a circular icon with the app’s color scheme.

Feedback Software 52

Feedback Software Research Software User Testing Customer Feedback 52

The Product Guy

FEBRUARY 18, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Jordan Bergtraum VP Product Management, ServiceChannel. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 96

Analytic Tools Research Software CTO Coach Fractional CTO 96