Alternatives to A/B Testing in SaaS: How to Improve Product and User Experience
Userpilot
DECEMBER 7, 2022
Are there any alternatives to A/B testing for product managers ? While A/B testing tests one alternative solution at a time, multivariate tests involve multiple versions of multiple elements. Heatmaps and scroll maps are visual representations of how users engage with your UI. Interested? Let’s dive in! What is A/B testing?
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