Userpilot

OCTOBER 10, 2022

In this article, we consider 10 SaaS product marketing examples. Loom uses onboarding checklists to encourage users to get fully activated. Userpilot organizes webinars to teach users how to use new features. Providing leading user segmentation functionalities and real-time data on user interactions with your app.

Feedback Software 95

Feedback Software Research Software Product Research User Testing 95

Userpilot

APRIL 18, 2023

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. In this article, we’ll show you how to build an effective customer success strategy that drives SaaS growth. Introduce yourself with an onboarding video after signing up.

Feedback Software 96

Feedback Software Analytic Tools Customer Experience User Testing 96

Userpilot

FEBRUARY 3, 2023

The customer onboarding lifecycle is the ongoing process of educating users on your product and helping them achieve success with it. In SaaS, onboarding is the key to not only converting free users into paid customers but also driving long-term loyalty. Point users to key actions with onboarding checklists.

Onboarding KPIs 97

Onboarding KPIs Customer Experience User Testing Customer Feedback 97

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? This helps create user personas. To let users experience the product value , consider a freemium plan or free trial , and create onboarding flows to guide them to activation. This is the main question we explore in the article. Its different stages. Book the demo!

Analytic Tools 90

Analytic Tools Data Visualization Research Software Onboarding KPIs 90

Userpilot

JANUARY 26, 2023

Wondering how to run a successful SaaS onboarding process to make sure you are setting users up for success from the start? It’s a no-brainer that a solid onboarding workflow is crucial to the success of any product-led company. During onboarding, you have the opportunity to make a lasting impression on your customers.

Analytic Tools 97

Analytic Tools Feedback Software Customer Experience Data Visualization 97

Userpilot

JUNE 30, 2023

Customer engagement lies at the heart of every thriving SaaS product. In this article, we will delve into the top 12 strategic customer engagement tactics and then look at some of the leading customer engagement examples in the SaaS industry. Use interactive walkthroughs to guide users and boost onboarding engagement.

Customer Experience 83

Customer Experience Customer Feedback Feedback Software Analytic Tools 83

Userpilot

DECEMBER 19, 2022

Understanding your users and their journey stages will help you create flows tailored to the various SaaS onboarding phases. Today’s article is going to discuss the onboarding phases and their importance for product adoption. Benefits of the SaaS user onboarding process: Improved retention.

Analytic Tools 97

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 97

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. In SaaS, there are six marketing funnel stages across the top-of-the-funnel (ToFu), the middle-of-the-funnel (MoFu), and the bottom-of-the-funnel (BoFu). When users are considering your product and comparing it with other alternatives.

B2B 103

B2B Analytic Tools Feedback Software Data Visualization 103

Userpilot

MARCH 21, 2023

For any SaaS owner or product manager, understanding your customers’ daily lives and the user tasks they need to complete to achieve their goals is vital. In this article, we’re going to unpack a repeatable framework for you to analyze user tasks to create successful user experiences. What are user tasks?

User Testing 85

User Testing Research Software Customer Experience Data Visualization 85

Userpilot

SEPTEMBER 15, 2022

SaaS companies use CI data to design personalized customer experiences and better customer communications, increasing customer loyalty, retention, and lifetime value. Customer intelligence (CI) is the process of collecting data at every stage of the user journey and from external sources. Keep reading this piece! Customer insight.

Feedback Software 98

Feedback Software Research Software Analytic Tools Data Visualization 98

Userpilot

JUNE 9, 2023

Are you struggling with segmenting onboarding messages for your customers? So let’s check out some ways of segmenting onboarding messages to tailor product communication to individual needs. So let’s check out some ways of segmenting onboarding messages to tailor product communication to individual needs.

Messaging 76

Messaging Feedback Software Product Research Customer Feedback 76

Userpilot

AUGUST 10, 2022

Understanding customer perceived value in SaaS is the gateway to nailing down your pricing and value prop – boosting revenue and customer success. Improve your overall user experience to get high perceived value. For example, a SaaS reverse trial gives new users the chance to check out premium features.

Feedback Software 94

Feedback Software Customer Experience User Testing Customer Feedback 94

Userpilot

AUGUST 28, 2022

In SaaS, customer value is a user’s perception of what your product or service is worth. Segment users in the welcome flow to offer personalized onboarding and run webinars to educate users on new updates or features. Use secondary onboarding to make feature discovery easier.

Feedback Software 105

Feedback Software Customer Feedback Customer Experience User Testing 105

Userpilot

MARCH 23, 2023

Contextual onboarding is the best way to keep users engaged with your product. But what are some contextual onboarding examples that could inspire you to implement it? So if you want to learn how to apply contextual onboarding tactics to grow your business, keep reading.

User Testing 80

User Testing Customer Experience Data Visualization Demo 80

Userpilot

AUGUST 10, 2023

You’ll easily spot friction across critical customer touchpoints and address them to smoothen the user experience. It’s best to send transactional NPS surveys: During the onboarding process to get insights into the customer experience. Invite passives to interviews to learn more about their expectations.

Product Research 87

Product Research Feedback Software Analytic Tools Data Visualization 87

Userpilot

NOVEMBER 19, 2022

By dividing your users into segments and then personalizing the experience for each group, you can create frictionless customer experiences. Personalization in SaaS is about delivering relevant experiences to relevant customer segments. – Help users stay engaged and experience the "Aha! . User persona template.

Feedback Software 97

Feedback Software User Testing Customer Experience Customer Feedback 97

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result.

Feedback Software 86

Feedback Software User Testing Customer Experience User Friction 86

Userpilot

JUNE 5, 2023

The SaaS conversion funnel adapts the traditional marketing funnel to the unique B2B SaaS environment. The SaaS funnel was designed to help SaaS business owners navigate the tricky world of a high-churn, often oversaturated B2B market. SaaS Conversion Funnel. Book a demo to learn how it can help you, too.

Analytic Tools 78

Analytic Tools Onboarding KPIs Data Visualization Customer Experience 78

Userpilot

OCTOBER 4, 2022

Sustainable growth is the biggest priority for any SaaS business that wants to succeed. Growth loops are a compounding growth strategy where the user fuels future growth by reinvesting their outputs into new inputs for the next growth cycle. Building compounding growth loops will help get you there. Let’s get started.

Customer Experience 98

Customer Experience User Testing Onboarding KPIs Software Review 98

Userpilot

MAY 12, 2022

Your new product announcement should include information on the target customer group, why it’s being introduced, how it’s going to benefit the users, and how to best take advantage of it. Use multiple channels to reach users. E-mails are effective at reaching inactive or churned users.

Feedback Software 97

Feedback Software Research Software Product launches User Testing 97

Userpilot

JANUARY 31, 2023

In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job. Activation is one of the most important metrics for product managers and SaaS owners to focus on (and get right). Let’s dive straight into it!

Customer Experience 92

Customer Experience Analytic Tools User Testing Customer Feedback 92

Userpilot

JANUARY 11, 2022

Have you ever been through Slack onboarding? I went through it recently as part of a new project I’m working on and was blown away by how instructive Slack’s onboarding process is. So let’s look at Slack’s onboarding as a case study and see what other SaaS businesses can glean from it.

Customer Experience 97

Customer Experience Data Visualization Product Research Messaging 97

Userpilot

JANUARY 13, 2021

Welcome screens in SaaS apps are an underutilized piece of real estate that can be so much more than just a welcome message. A well-designed welcome screen can have a significant impact on your new user activation, satisfaction level, and ultimately – churn and retention. If you think I’m overselling it – keep reading.

Research Software 66

Research Software Customer Experience Data Visualization Product Research 66

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. Use in-app Checklists to guide your users.

Feedback Software 93

Feedback Software Research Software User Testing Customer Feedback 93

Userpilot

AUGUST 18, 2022

Customer advocacy falls under the fourth stage of the AARRR user journey – Referral. Get new advocates onboard with positive incentives, such as physical rewards or VIP experiences. The first step to scaling your customer advocacy program is to improve your product onboarding experience. How to drive word-of-mouth referrals.

User Testing 96

User Testing Customer Experience Customer Feedback Feedback Software 96

Userpilot

DECEMBER 1, 2021

When working with SaaS products, a constant task you’ll find yourself obsessed with is how to increase user adoption. Let’s assume your tool helps the user easily schedule work meetings. You’ll have a bunch of features that help them do this, eg a calendar, invite/share link feature, etc.

Feedback Software 98

Feedback Software Customer Experience User Testing Onboarding KPIs 98

Userpilot

JANUARY 24, 2022

So it’s in the interests of all SaaS companies to create Wow Moments for their users. It’s connected to important SaaS metrics like activation , retention , and feature usage. To find your Wow Moment, look at your value proposition and compare the behavior of power users against churning ones.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Customer Experience 98

Userpilot

JANUARY 20, 2022

Looking at tooltip examples from other SaaS businesses is a great way to save yourself the time and hassle associated with trying to do it all from scratch. So why should your onboarding be any different? Here at Userpilot, we see a lot of tooltips every day, thanks to the hundreds of SaaS companies that we work with.

Onboarding KPIs 95

Onboarding KPIs Data Visualization Customer Experience User Friction 95

Userpilot

JUNE 23, 2022

The best customer engagement model for your SaaS offers the right balance between personal and automated interactions with customers. But this isn’t as easy as it sounds, as every SaaS product requires different types of experiences and support. Keep reading if you want to improve your onboarding and retain engaged customers.

Feedback Software 52

Feedback Software User Testing Customer Experience Customer Feedback 52

Userpilot

JULY 25, 2022

For SaaS companies, customer loyalty is the measure of a customer’s willingness to continue renewing their subscriptions. Account expansion is easier with existing customers than with new users. Loyalty programs make brand ambassadors out of ordinary users. Loyalty and retention aren’t the same.

Analytic Tools 95

Analytic Tools Feedback Software User Testing Customer Feedback 95

Userpilot

NOVEMBER 22, 2022

Then, determine your user personas and their jobs to be done to make sure you’re creating customer training materials that help them achieve their objectives. Use tooltips to increase product adoption by contextually showing users new features. Step 2: Determine user personas and their JTBD. Reduce customer churn.

Education 94

Education User Testing Customer Feedback Customer Experience 94

Userpilot

OCTOBER 4, 2022

In this article, we handpicked retention examples from some of the most successful SaaS companies in the world. Why every SaaS business should be interested in retaining customers: it’s cheaper than acquisition, increases loyalty & customer lifetime value, and helps to increase your revenue. You’re in the right place. Here’s why….

Feedback Software 94

Feedback Software Customer Experience Customer Feedback Data Visualization 94

Userpilot

NOVEMBER 18, 2021

Rather than re-inventing the wheel, it's useful to look at how other SaaS companies set up their user onboarding. That way, you can learn from their experiences and then apply your insights to your own user journey. It doesn't just apply to new users. What is the Aha Moment? Or so the reasoning goes.

Analytic Tools 96

Analytic Tools Research Software Feedback Software User Testing 96

Userpilot

OCTOBER 1, 2021

There are few more important topics than personalized onboarding for SaaS businesses that want to form a genuine, win-win relationship with their customers. Unfortunately, there are many SaaS companies that try so hard to be personal that they end up seeming desperate, or, even worse, downright creepy. Let me show you how.

Analytic Tools 111

Analytic Tools Feedback Software User Testing Data Visualization 111

Userpilot

FEBRUARY 6, 2023

To dive even deeper, set track custom events to understand user engagement. Session recordings and heatmaps also give you insight into user behavior. Trigger churn surveys when users want to cancel their accounts. Use natural language processing (NLP) tools to understand user sentiment.

Data Visualization 97

Data Visualization Analytic Tools Feedback Software Customer Feedback 97

Userpilot

AUGUST 31, 2021

What, how, and where you communicate the latest changes for your SaaS can be a massive source of user engagement. That's where using a release notes template can help you consistently show your users how to get more value out of your product. Why are release notes important for SaaS? What are release notes?

Feedback Software 97

Feedback Software Analytic Tools User Testing Data Visualization 97

Userpilot

MAY 26, 2022

Why is it important for SaaS companies? How can you use a user onboarding platform to build a great product education in-app experience for your users? The purpose of product education in SaaS is to train existing and new customers on how to use your product to boost customer satisfication.

Feedback Software 96

Feedback Software Analytic Tools Research Software Education 96