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What Product Management Metrics Really Measure?

Alchemer Mobile

While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition. Customer experience. Ultimately, measuring these different KPIs allows product managers to answer the question, “Why?” Conversion rate.

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What Product Management Metrics Really Matter?

Alchemer Mobile

While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition. Customer experience. Ultimately, measuring these different KPIs allows product managers to answer the question, “Why?” Conversion rate.

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The Most Popular Product Management and Mobile Marketing Content of 2020

Alchemer Mobile

Despite the wild ride that 2020 was for all of us, our team here at Apptentive continued to produce high-quality content for product managers, mobile marketers, and C-suite executives interested in digital transformation. Here are our top-read articles, most-watched videos, and highly-downloaded guides from the past year.

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14 Zendesk Integrations SaaS Companies Need in 2023

Userpilot

Thanks to the Hootsuite integration, you can monitor and manage social media accounts and Zendesk tickets from one dashboard. The Zoho Analytics integration allows you to analyze your customer service activity to evaluate agent performance and track customer satisfaction. How do I integrate with Zendesk?

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What is Omnichannel Customer Experience & Why You Should Invest In It

Userpilot

That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. TL;DR Creating an omnichannel experience comes down to ensuring consistency and integration across all channels that customers use to engage with your business.

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5 Types of B2B Customer Insights for SaaS and How to Collect Them [+Best Tools]

Userpilot

For B2B customers, create buyer personas that are targeted to the key stakeholders who make purchase decisions. User persona example: Product Manager. User Persona Survey Trigger user persona surveys in-app to make it convenient for customers to answer and maximize response rates.

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4 Ways to Improve In-App CX with Onboarding Techniques 

Alchemer Mobile

Consider these scenarios for a moment: Scenario 1 : Supermarket giant, Tesco launches a mobile app for customers. It serves the purpose of a virtual grocery store for customers who are time-pressed to go and shop physically. Remember that only 14 percent of new users return after initial download plus a mere 2.7