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What Product Management Metrics Really Measure?

Alchemer Mobile

While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition. Customer experience. Ultimately, measuring these different KPIs allows product managers to answer the question, “Why?” Conversion rate.

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What Product Management Metrics Really Matter?

Alchemer Mobile

While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition. Customer experience. Ultimately, measuring these different KPIs allows product managers to answer the question, “Why?” Conversion rate.

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The Most Popular Product Management and Mobile Marketing Content of 2020

Alchemer Mobile

Despite the wild ride that 2020 was for all of us, our team here at Apptentive continued to produce high-quality content for product managers, mobile marketers, and C-suite executives interested in digital transformation. Here are our top-read articles, most-watched videos, and highly-downloaded guides from the past year.

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Taking a Customer-Centric Approach to Software Product Management

Revulytics

In part one of our “Building Better Applications with Software Analytics” series we look at specific use cases for software usage analytics in “Take the Guesswork Out of Product Management.”. How to increase customer engagement.

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Trends in Embedded Analytics

Download the report to learn how embracing embedded analytics can unlock new markets, revenue growth, and heightened levels of customer satisfaction for your digital product. Did you know that the embedded analytics and business intelligence market is expected to reach a $1.3 billion value in 2023?

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424: Lean product management – with Dan Olsen

Product Innovation Educators

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976.

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487: Product Innovation Management: First of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD

Product Innovation Educators

How product managers can master product innovation management Today we’re talking about product innovation management, one of the seven knowledge areas for product mastery. These are the knowledge areas that make us successful as product masters who know how to create new value for our customers.