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Best Marketing Analytics Software for SaaS

Userpilot

Is your team struggling to determine the return on investment (ROI) of product marketing strategies? Or are you looking for ways to improve the performance of your marketing campaigns? In either case, marketing analytics tools can come to your rescue. It can help you monitor the effectiveness of in-app marketing efforts.

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Best Marketing Analytics Tools For Product Marketing Managers

Userpilot

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools.

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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

Mixpanel provides insights into customer journeys to help businesses refine product-market fit and drive growth through data-driven strategies. Hotjar enhances user experience and product development with features like heatmaps and custom integrations, delving deep into user behavior. Monitor product usage with Userpilot.

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What is Customer Friction in SaaS: How to Measure & Reduce

Userpilot

Reducing friction helps increase product adoption and improve free-to-paid conversion rates. It also enhances customer experience and boosts customer satisfaction , which are priceless for reducing churn and building brand loyalty. Customers are less likely to churn when they experience fewer difficulties in using a product or service.

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24 Customer Retention Marketing Tactics to Grow Your Customer Base

Userpilot

Implement a retention dashboard to track vital metrics across user segments. As they become brand advocates, they promote your product via WOM, which is by far the most effective marketing channel. Add a progress bar and trigger celebratory messages when they complete a milestone event. Sometimes a lot.

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How Meagan Glenn From Lavender Leverages Customer Feedback for Product Growth

Userpilot

Product advocacy : When users see their feedback implemented, they feel more connected to the product and brand. How can companies use customer feedback to influence the product roadmap? Product feedback should be categorized and reviewed to identify trends. Userpilot NPS dashboard. Userpilot integrations.

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Beyond launch day: How to plan successful B2B product rollouts

Mixpanel

Key teams to involve: Product Marketing, Sales Enablement, Customer Success & Support Key Mixpanel reports used: Flows (to look at workarounds being used today) Stage 2: The phased rollout Now, we can start actually rolling out the new product or feature. They’re the end consumers of this training, after all.