Userpilot

MARCH 8, 2022

What is user analytics, and how can it help you drive product growth ? User analytics provides actionable insights into user behavior. This allows you to see what different segments of your customers are doing in your product and why they behave that way. What is user analytics in SaaS?

Analytic Tools 91

Analytic Tools Data Visualization Onboarding KPIs Customer Experience 91

Userpilot

OCTOBER 20, 2023

However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. TL;DR Sentiment analysis helps you monitor the opinions, emotions, and feelings (sentiment) of customers towards your product or brand. What is sentiment analysis?

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

MARCH 25, 2024

Product tours are very common in SaaS products. However, not all product tours are created equal: many companies fail to realize their full potential. Worry not, though, as our in-depth guide explores the best practices for designing this popular type of onboarding experience. Ready to dive in? Ready to dive in?

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Reporting Tools 52

Userpilot

DECEMBER 21, 2022

Wondering which product analytics metrics you should track and improve to increase your product growth ? You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. What is Product Analytics?

Analytic Tools 90

Analytic Tools Onboarding KPIs Data Visualization Embedded Analytics 90

Mixpanel

JUNE 10, 2022

First impressions are critical for a successful product. A good product onboarding experience can help achieve product-market fit and drive revenue, while a poor experience can drive customers away. While it may sound trite, knowing your customers is the most important part of a product onboarding experience.

Onboarding KPIs 105

Onboarding KPIs Data Visualization Customer Experience Analytic Tools 105

Userpilot

MARCH 29, 2024

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? You’ll get actionable strategies and examples to help you deliver memorable product experiences , driving engagement and long-term retention. Poor product-market fit. Complicated product.

Data Visualization 92

Data Visualization User Testing Analytic Tools Feedback Software 92

Alchemer Mobile

AUGUST 5, 2020

While we saw DAU (daily active users) stay pretty consistent for traditional banking apps since the pandemic hit, it spiked for budgeting apps and other mobile-first brands. If you’re one of these brands, I have a question for you: What are you doing to meet your customers where they’re at and collect their feedback?

User Testing 246

User Testing Finance Customer Feedback Feedback Software 246

Alchemer Mobile

MAY 7, 2020

You also might be reading this post thinking: “Who’s adding new tools to their tech stack right now?” Do you have the right tools to capture that voice? In order to help, we’ve taken the liberty of compiling a list of the best mobile in-app feedback tools for you. Core mobile in-app feedback tools & solutions.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

Userpilot

SEPTEMBER 28, 2022

Are you tracking product management metrics to evaluate your product and monitor its progress? SaaS products are becoming increasingly data-driven which makes it critical to evaluate product growth using the right metrics. Here are the 3 best tools to improve product management metrics.

Onboarding KPIs 71

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 71

Userpilot

JULY 16, 2021

Are you aware of all the metrics that work for SaaS products in 2021? A simple Google search will lead you to numerous articles listing every possible metric out there. Instead of spending hours of your valuable time tracking every metric, you need to monitor SaaS metrics that actually matter.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Customer Feedback Data Visualization 98

Userpilot

APRIL 29, 2024

For example, age or product usage patterns. A segmentation survey is used to gather the data necessary to segment customers. A market segmentation survey is a market research tool. This improves satisfaction, retention, and brand loyalty , and improves the performance of marketing strategies.

Analytic Tools 82

Analytic Tools Research Software Feedback Software Product Research 82

Userpilot

JUNE 11, 2021

SaaS businesses thrive on data. But data alone doesn’t make much sense. This is where analytics software comes in. Analytics tools help SaaS businesses generate actionable insights from the data they collect, which then fuels their decisions. But what data should you analyze and how?

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Reporting Tools 52

Userpilot

FEBRUARY 25, 2024

Using a product with a lot of customer friction is like wearing uncomfortable shoes. In the article, we show you how to identify and reduce customer friction in your SaaS product to boost product engagement. TL;DR Customer friction is the obstacles that customers face on their journey with the product. Fear not, though!

Data Visualization 80

Data Visualization Analytic Tools Research Software User Friction 80

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

User Testing 88

User Testing Product Research Product Marketing Customer Feedback 88

Userpilot

JUNE 2, 2022

What are the B2B SaaS metrics you should be tracking right now? It’s easy to get swept away by the plethora of vanity metrics out there. But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Userpilot

JUNE 8, 2022

How can you tell if your product is resonating with users? How do you get feedback on what new features to build next? Brand monitoring is a crucial part of any product’s development process. What is brand monitoring? How can brand monitoring help your business? Brand monitoring helps with both.

Customer Feedback 100

Customer Feedback User Testing Feedback Software Branding 100

Userpilot

SEPTEMBER 18, 2023

The Product Marketing vs Growth Marketing discussion isn't just about specific tasks and to-do lists, but about how they cultivate product growth to achieve business objectives. Using high-quality user feedback , customer research, and product analytics to improve the customer experience and drive product adoption.

Analytic Tools 52

Analytic Tools Research Software User Testing Feedback Software 52

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 82

Product Marketing Onboarding KPIs User Testing Marketing 82

Userpilot

DECEMBER 17, 2021

Product marketing vs marketing? You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Is there even any difference between product marketers and your regular marketer? There’s a difference between product marketing and traditional marketing.

Feedback Software 95

Feedback Software Research Software Product Marketing Marketing 95

Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. Tracking it tells you what product features are popular, how much time users spend in your website or app, where they click, and the overall level of user interaction.

Analytic Tools 88

Analytic Tools Data Visualization Feedback Software Customer Feedback 88

Userpilot

JULY 15, 2021

Despite its growing popularity, many people are still unfamiliar with SaaS product marketing. A common question is: what is SaaS product marketing? And how is it different from traditional marketing? In this post, I will give you an overview of what SaaS product marketing is and what it entails.

Research Software 98

Research Software Onboarding KPIs Product Marketing Definition 98

Userpilot

APRIL 18, 2023

Thus in this article, we will go over 25+ customer satisfaction survey questions that you can ask users to get valuable feedback and use the insights to make data-driven decisions. – Use close-ended and open-ended questions. – NPS survey: How likely are you to recommend our product to a colleague/friend?

Customer Feedback 78

Customer Feedback User Testing Customer Satisfaction Customer Experience 78

Userpilot

SEPTEMBER 4, 2023

Discover how to achieve remarkable growth results through customer journey optimization at the upcoming Product Drive talk by Audrey Melnik (Co-Founder of Unlocking Growth). Customer journey optimization refers to the strategic process of analyzing and enhancing a customer's entire experience with a brand. Register here for FREE!

Data Visualization 79

Data Visualization User Testing Analytic Tools Customer Feedback 79

Userpilot

OCTOBER 15, 2023

Marketing your SaaS is a complex task involving many roles, one being a growth marketer. But you may be thinking, what exactly is the role of a growth marketer, and how do they help grow your product ? The structure of a growth marketing team depends on the size and needs of your company. What is growth marketing?

Analytic Tools 95

Analytic Tools Feedback Software Data Visualization User Testing 95

Userpilot

FEBRUARY 4, 2023

Wondering how you can make the most of your growth analytics to boost average revenue per user, and retention, and drive product growth ? In this article, we cover everything you need to know about growth analytics: How to perform a growth analysis using an easy five-step process. The growth metrics you should be tracking.

Analytic Tools 90

Analytic Tools Data Visualization Customer Experience User Testing 90

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. What is SaaS product marketing?

Feedback Software 85

Feedback Software Research Software User Testing Customer Feedback 85

Userpilot

MAY 2, 2022

Vanity metrics vs actionable metrics SaaS: which ones should you choose for your SaaS business? The short answer is actionable metrics. It’s easy to get drawn to vanity metrics but they can be misleading. So, let’s find out how you can do that to get actionable product growth insights.

Onboarding KPIs 91

Onboarding KPIs Research Software Analytic Tools Feedback Software 91

Userpilot

SEPTEMBER 22, 2021

Because it helps you understand how customers are interacting with your brand across all departments and stages of the user journey. To do that, you need the best engagement tools. In this article, we discuss what engagement tools are and why you need them for your SaaS. What are engagement tools?

Analytic Tools 87

Analytic Tools Feedback Software Data Visualization Reporting Tools 87

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Write a positioning statement- how is your product different?

Product Research 80

Product Research Feedback Software Research Software Product Marketing 80

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 92

Analytic Tools Research Software Data Visualization Onboarding KPIs 92

Userpilot

OCTOBER 19, 2021

Although best known for its analytics , Pendo features two other toolsets that are of value to product marketing teams. There's a product tour system that guides users towards feature adoption. Pendo’s analytics includes the following 4 features: Paths, Funnels, Reports, and Retention.

Data Visualization 82

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 82

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them.

Customer Feedback 72

Customer Feedback User Testing Feedback Software Product Research 72

Userpilot

APRIL 27, 2022

Product launch metrics can be easily overlooked while you become busy with product development, marketing efforts, and launch timeline. But tracking these metrics is equally important. A Harvard Business School study found that a staggering 95 % of around 30,000 newly launched products fail.

Onboarding KPIs 87

Onboarding KPIs Product launches Analytic Tools Feedback Software 87

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

Feedback Software 85

Feedback Software Analytic Tools Research Software Customer Experience 85

Userpilot

FEBRUARY 3, 2023

From marketing campaigns to onboarding programs, catering your product experiences to your customers improves satisfaction and retention rates. Gather insights about your customers from internal teams. Every department likely has unique insights into customers based on their interactions with them.

Analytic Tools 91

Analytic Tools User Testing Research Software Feedback Software 91

Userpilot

JANUARY 12, 2023

We’ve compiled an extensive list of tips and tricks to act on your customer data to improve customer brand loyalty and marketing strategy and drive account expansion and product adoption. You’ll also learn the best ways and tools to perform behavioral segmentation.

Feedback Software 92

Feedback Software Analytic Tools Data Visualization Customer Feedback 92

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. It helps you visualize the customer journey. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. The moment a user decides about acquiring your product or not.

B2B 96

B2B Analytic Tools Feedback Software Data Visualization 96