Remove Branding Remove Differentiation Remove Generative AI
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Don’t Use Generative AI to Replace Discovery with Real Humans

Product Talk

I’m disappointed to see the rise of generative AI tools that are designed to replace discovery with real humans. I’m a big fan of generative AI. I’ll then share how and where I think generative AI can help, and clearly identify what we should avoid. Too many generative AI tools miss this point.

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Continuous Strategizing

Roman Pichler

New technologies alone introduce change and uncertainty—think of the Internet of Things, Blockchain, machine learning, and generative AI, for example. Is your product still sufficiently differentiated and does it still stand out from competing offerings? For digital products, this is hardly ever the case in my experience.

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

Joining us is returning guest, Carmel Dibner, who is a principal and co-owner at Applied Marketing Science (AMS), where she has helped companies uncover critical customer insights to improve products, services, and customer experiences.Before moving to consulting she was in brand management at Unilever.

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Inside the AI Revolution in Digital Banking UX: Case Studies, Data, and Strategic Takeaways

UX Planet

Source: McKinsey Global Surveys on the state of AI The years 2023–2024 saw an explosion of interest in generative AI (GenAI) — AI that can produce human-like text, code, images, etc. And banking has been at the forefront of deploying generative AI compared to other sectors.

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

Joining us is returning guest, Carmel Dibner, who is a principal and co-owner at Applied Marketing Science (AMS), where she has helped companies uncover critical customer insights to improve products, services, and customer experiences.Before moving to consulting she was in brand management at Unilever.

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Top Product Manager Roles at Data-Driven Companies (+Candidate Spotlight)

Userpilot

As one of the newest entrants in the Connected TV advertising space thats rapidly growing, they seek to build unique value propositions that differentiate Netflix from other ad-supported streaming services. Background working with annotated data and/or leveraging generative AI in products is a plus.

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14 User Behavior Trends For SaaS in 2024

Userpilot

Analyzing user behavior can help you understand how users perceive your product and brand. Similarly, generative AI applications are helping speed up UX writing and enhance data analytics. 60% of consumers say they’ve purchased from a particular brand solely based on its services. Example of a help center.