Userpilot

APRIL 12, 2022

What is a product video for marketing SaaS used for? And can these tools help increase communication and in-product engagement ? Video marketing is a straightforward way of providing guidance in using your product, therefore driving engagement and reducing churn. What is a product marketing video? Let’s begin!

Analytic Tools 98

Analytic Tools Embedded Analytics Data Visualization Onboarding KPIs 98

Userpilot

NOVEMBER 29, 2022

Let’s face it: an onboarding tour is a key to unlocking your product’s sustainable growth. Not only can it make or mar the first impression users have about your product, but it’s also the first channel for obtaining real-time product feedback for your product teams. What is an onboarding tour?

Feedback Software 98

Feedback Software Analytic Tools Research Software Onboarding KPIs 98

Userpilot

DECEMBER 6, 2022

Can marketing resource management help streamline your product marketing processes and workflows? The centralization promoted by these tools ensures brand assets and marketing materials are easier to find. It also minimizes oversights while maintaining brand consistency across marketing outputs.

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Customer Experience 98

Userpilot

MAY 19, 2022

What help desk metrics should you use for your SaaS business to track your customer support team performance and see how often your customers need help? In this article, we will talk about the most important help desk metrics, and how to measure and improve them to achieve product growth. What are help desk metrics?

Feedback Software 98

Feedback Software Onboarding KPIs Analytic Tools Customer Experience 98

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. What personalized customer retention strategies are open to you? Personalization strategies help improve customer value and boost loyal customers. Help customers gain full value from your product.

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Experience 98

Userpilot

DECEMBER 22, 2023

A few common examples of microcopy in UX include CTAs, error messages, placeholders, in-app guidance and new feature announcements , and confirmation messages. Marketing copy aims to promote the product and motivate users to buy it, so it uses engaging and emotionally evocative language. Make it an instruction manual, not a poem.

Analytic Tools 105

Analytic Tools Feedback Software UX Data Visualization 105

Userpilot

NOVEMBER 30, 2023

It also outlines a 9-step guide on how to conduct UX research for product managers and UX designers. TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences. This includes data from your analytics tools (e.g.

Product Research 104

Product Research User Testing Research Software Data Visualization 104

Userpilot

DECEMBER 3, 2022

Read on to uncover product growth insights ! The customer lifecycle refers to the steps a customer progresses when considering, purchasing, using, and maintaining loyalty to a product or service. Use live demos to showcase your product and free trials and freemium models to attract potential users at the acquisition stage.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

OCTOBER 15, 2022

How to track customer experience metrics. 15 B2B customer experience best practices that drive business growth. B2B customer experience is all of the interactions that a customer has when interacting with a business-to-business (B2B) company. Why customer experience is an essential ingredient for retention and revenue.

Customer Experience 98

Customer Experience B2B User Testing Customer Feedback 98

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy isn’t a metric you can measure. But you can get a full picture of your customer relationships with NPS surveys , product adoption rates , and churn rates. Provide convenient self-service support.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

Userpilot

OCTOBER 29, 2023

We also look at: how to calculate willingness to pay factors that influence it how product managers can boost it Let’s get right to it! TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller.

Research Software 105

Research Software Feedback Software Analytic Tools User Testing 105

Userpilot

SEPTEMBER 12, 2022

Investing in customer delight is a great business strategy to: Engage customers until they become loyal promoters. You can’t measure customer delight with one metric. Instead, you can track the following metrics to get the full picture: NPS , so you can see how many loyal customers you’ve built. Drive positive WOM.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

The Product Coalition

APRIL 25, 2022

Product managers (PMs) are ninjas of aligning people, management, and processes. No product tool or template can save you if you’re not killing it in these three areas. The best product managers are in a continuous state of discovery and know that?—? neither the product nor roadmap are ever static.

Analytic Tools 159

Analytic Tools Data Visualization Feedback Software Research Software 159

Userpilot

NOVEMBER 25, 2022

Customer engagement is about delivering an outstanding experience so customers are more compelled to stay with your brand. Add onboarding checklists to drive activation. Add onboarding checklists to drive activation. Use tooltips to aid feature adoption. Replace product tours with interactive walkthroughs.

Feedback Software 98

Feedback Software Customer Experience User Testing Customer Feedback 98

Userpilot

OCTOBER 24, 2023

TL;DR Resurrected users are individuals who were previously inactive but are now re-engaged as a result of a targeted retention strategy. The retention lifecycle framework helps you identify users according to their stage of the product journey and come up with relevant retention strategies.

Customer Experience 103

Customer Experience User Testing Customer Feedback Onboarding KPIs 103

Gainsight

APRIL 5, 2022

Multi-product companies are bursting with growth potential. But product leaders and managers know how challenging it can be to keep that growth moving in the right direction. If you aren’t intentional and rooted in a clear strategy, it’s easy to fracture your company, drift into silos, and run into a host of growth challenges.

Analytic Tools 52

Analytic Tools Embedded Analytics Feedback Software Product Research 52

Userpilot

SEPTEMBER 22, 2021

Because it helps you understand how customers are interacting with your brand across all departments and stages of the user journey. Engaged users are receiving repeated value in your SaaS leading to increased product adoption, retention, and more revenue. Personalized onboarding can reduce churn by keeping users highly engaged.

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Reporting Tools 98

Userpilot

JULY 15, 2022

Whether you’re trying to accelerate customer acquisition or increase product engagement, understanding the dark funnel is necessary. Industry blogs, social media channels, influencers and subject matter experts, product review websites, and offline conversations contribute to the dark funnel. Let’s consider the three of them.

Analytic Tools 98

Analytic Tools Research Software Feedback Software Data Visualization 98

Lenny Rachitsky

MARCH 5, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Q: How do you hit #1 on Product Hunt? Product Hunt is one of the most effective ways to get early users for a product. Below, Leo shares the seven things you need to get right to win on Product Hunt, and five myths.

Startups 118

Startups Feedback Software Onboarding KPIs Technical Review 118

Userpilot

MARCH 25, 2022

An in-app survey is a short questionnaire triggered contextually and used to collect specific customer feedback about the user experience or the product. Well-executed visually and triggered contextually it can provide your product team with valuable feedback. Was your feature update smooth ? What is an in-app survey?

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Product Research 98

Userpilot

APRIL 6, 2021

If you’re doing your job correctly as a product manager, customer retention should be the first thing you think about when you start your workday and the last thing you think about when you clock out. There’s no metric in SaaS businesses that correlates with profitability more than retention. Secondary onboarding 7.

Feedback Software 64

Feedback Software Research Software User Testing Customer Experience 64

Userpilot

APRIL 30, 2024

And does it work with the product-led growth model? From the article, you will learn why you should develop a value-based growth strategy for your SaaS and how to do it. TL;DR Value-based growth is a strategy that prioritizes delivering value to customers. By helping them grow, your business grows as well.

Feedback Software 105

Feedback Software Analytic Tools Product Research Data Visualization 105

Userpilot

APRIL 4, 2022

While product marketers often look at engagement metrics and growth KPIs, collecting detailed feedback with in-app surveys can often get overlooked. Asking for feedback from users early on can help you tailor the onboarding process to their specific needs and JTBD (job-to-be-done.). What is an in-app survey?

Feedback Software 52

Feedback Software Analytic Tools Research Software Product Research 52

Userpilot

MAY 12, 2024

TL;DR Pendo is a product adoption platform that lets teams monitor product usage, analyze user behavior, and publish in-app guides. The no-code solution focuses on increasing user engagement and driving feature discovery. Appcues is a robust product adoption and user onboarding platform for web and mobile apps.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Embedded Analytics 52

Userpilot

MAY 12, 2024

TL;DR UserGuiding is a no-code product adoption tool that lets users create in-app walkthroughs, guides, and checklists. The solution makes it possible for teams to onboard, engage, and retain users without needing coding skills to create these in-app experiences.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Embedded Analytics 52

Userpilot

MAY 12, 2024

Exploring alternatives to Product Fruits? In this post, we’ll discuss exactly that – which Product Fruits competitor is best depending on the different use cases. TL;DR Product Fruits is a platform designed to help you tackle issues related to software adoption. Let’s dive in!

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

SEPTEMBER 22, 2023

Looking for an effective self service support tool and wondering if UserGuiding is the best option for your SaaS company? In this article, we’ll delve into precisely that – helping you determine whether UserGuiding is the ideal choice for your self service support needs. Let’s get started!

Embedded Analytics 52

Embedded Analytics Data Visualization Reporting Tools Analytic Tools 52

Userpilot

MAY 12, 2024

TL;DR Chameleon is a product adoption platform. It enables SaaS teams to leverage real-time user data to build beautiful on-brand experiences, improve user onboarding, and drive product-led growth. In addition, it empowers product teams to create and manage dynamic in-product experiences.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Embedded Analytics 52

Userpilot

NOVEMBER 7, 2023

That’s why customer engagement marketing is an essential pillar, as it provides the building blocks for making customers stay, engage , and eventually become loyal advocates for your product. That said, we’ll go over how to build a strong customer engagement strategy that cultivates trust and unlocks product growth.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Userpilot

MAY 12, 2024

TL;DR Appcues is a robust product adoption and user onboarding platform for web and mobile apps. It enables product teams to create, implement, and test personalized in-app onboarding experiences. The platform also helps you announce new product features and collect customer feedback. You’re on a budget.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Embedded Analytics 52

Userpilot

MAY 12, 2024

Extensive Third-party Integrations : While Userlane offers some key integrations if your business heavily relies on a diverse range of third-party tools and you need a seamless, in-depth integration for all of them, you might want to explore platforms like Pendo or Mixpanel that offer broader integration ecosystems.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Embedded Analytics 52

Userpilot

FEBRUARY 22, 2024

This guide will go over 10 best practices that will help you improve product engagement , nurture customer relationships, and increase retention rates! An effective customer communications strategy will help you increase customer engagement , nurture existing relationships, and retain users for longer. Consistent branding.

Customer Communications 105

Customer Communications Feedback Software Analytic Tools Customer Experience 105

Userpilot

JANUARY 17, 2024

Scaling involves finding the right timing, understanding customer psychology, and making critical decisions to drive product-led growth. This guide explores 15 practical strategies you can adopt when scaling your SaaS business. Optimizing your marketing strategy to cut costs. What does it mean to scale your SaaS business?

Feedback Software 105

Feedback Software Research Software Analytic Tools User Testing 105

Userpilot

FEBRUARY 13, 2024

Wondering whether Userpilot or Product Fruits is the best option for your SaaS company? This article is going to dive into the Userpilot vs Product Fruits debate and try to answer a key question: Which is the better tool for user onboarding, as well as other use cases? Let’s get into it!

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Embedded Analytics 52

Userpilot

SEPTEMBER 22, 2023

We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. TL;DR UserGuiding is a good choice for In-app messaging and it comes with features such as self service support, in-app resource center, onboarding checklist, and in-app messaging.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Embedded Analytics 52

Userpilot

JULY 20, 2023

The undeniable advances in artificial intelligence have led to a plethora of new AI productivity tools across the globe. If you’re looking to accelerate product growth and adoption with the help of AI, you’re in the right place. Levity: AI productivity tool to automate repetitive tasks.

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Reporting Tools 98

Userpilot

SEPTEMBER 28, 2023

Product marketing is a nuanced, fast-paced, and multi-faceted endeavor. TL;DR Marketing experimentation helps you come up with ideas, test strategies, identify mistakes, optimize campaigns, uncover opportunities, and make data-driven decisions. This will help you optimize messaging for both new prospects and existing customers.

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105