Userpilot

MARCH 18, 2022

Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

JANUARY 12, 2023

Looking for behavioral segmentation examples that drive conversions at different customer journey stages? We’ve compiled an extensive list of tips and tricks to act on your customer data to improve customer brand loyalty and marketing strategy and drive account expansion and product adoption.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. But what are some product adoption examples you can learn from? That's why we've compiled multiple examples of successful companies nailing product adoption across the entire user journey.

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User Testing Feedback Software Research Software Onboarding KPIs 98

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? Let's get started.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? Let's get started.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

OCTOBER 20, 2023

However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. In this guide, we’ll go over what sentiment analysis is, why you should do it, and look at 10 sentiment examples! Get your free Userpilot demo today! Source: G2.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Successfully launching a product requires proper planning which usually follows specific steps and checklists. Market Research.

Product Research 98

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Userpilot

OCTOBER 6, 2023

First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. TL;DR A B2B marketing funnel is a framework that helps product marketers streamline the customer journey, from their initial awareness of your product until they finally make a purchase.

B2B 105

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Userpilot

JULY 14, 2021

Plus, if you don’t know where to start, you’ll find some examples and questions you should use in your surveys. If you’re in a hurry, check the TL;DR section for a brief summary or j ump straight to the examples if you’re looking for some inspiration. Good surveys fit the look and feel of your product.

Customer Satisfaction 98

Customer Satisfaction User Testing Product Research Customer Feedback 98

Userpilot

FEBRUARY 3, 2023

Leverage product analytics to do a customer behavior analysis and get a better understanding of how customers interact with your product. Perform social listening on social media and review sites to see an unfiltered look at what customers are saying about your brand. Create in-app surveys code-free with Userpilot.

Analytic Tools 98

Analytic Tools User Testing Research Software Feedback Software 98

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. Why is product positioning important? Userpilot is a good example of such positioning.

Research Software 98

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Userpilot

JUNE 11, 2021

This is where analytics software comes in. In this post, we will break down the analytics software each SaaS business needs to understand their buyer and user personas, prospects, users, and revenue metrics & company health. What types of Analytics software does every SaaS business need? Marketing Analytics Tools for SaaS.

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Analytic Tools Feedback Software Data Visualization Reporting Tools 52

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. What Is Product Marketing?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Alchemer Mobile

SEPTEMBER 19, 2019

Today, Apple releases the latest version of its most popular operating system, iOS (as well as the re-branded iPadOS), to hundreds of millions of customers worldwide. The 13th generation of iPhone and iPad software may seem incremental at first, but if you dig deeper there are some notable changes that may impact your app and business.

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Technical Review Technology Product Marketing Marketing 200

Userpilot

JUNE 2, 2022

What are some great customer feedback examples that SaaS companies use successfully? That’s because customers understand your product more than anyone else and their demand drives revenue. In this article, I’ve outlined the best customer feedback examples your SaaS company can leverage to get quality insights from your user base.

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Onboarding KPIs 98

Roman Pichler

OCTOBER 6, 2020

What makes the product stand out? For example, generate revenue or meet a profit margin, reduce cost, or develop the brand? Will the product make a positive impact on people’s lives, the wider society, and the planet, or will it at least not cause any harm ? Let’s look at timeboxed product discovery first.

Product Research 265

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Userpilot

JULY 15, 2022

Industry blogs, social media channels, influencers and subject matter experts, product review websites, and offline conversations contribute to the dark funnel. Make use of branded conference swag to promote your company at conferences and raise positive awareness. ” to track the source of your users. SaaSholic Blog.

Analytic Tools 98

Analytic Tools Research Software Feedback Software Data Visualization 98

Userpilot

MARCH 29, 2024

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? You’ll get actionable strategies and examples to help you deliver memorable product experiences , driving engagement and long-term retention. Poor product-market fit. Complicated product.

Data Visualization 105

Data Visualization User Testing Analytic Tools Feedback Software 105

Userpilot

NOVEMBER 21, 2022

In this article, we’re going to break down what beta testing is, what makes a good beta tester, how to find and recruit them, and the difference they can make for you and your software. Spread the word – beta testing is a fantastic way to increase ‘buzz’ and word-of-mouth marketing with your potential end users.

User Testing 98

User Testing Feedback Software Analytic Tools Research Software 98

Mind the Product

APRIL 24, 2018

We liken Setapp to Netflix for Mac software: the user pays a monthly subscription and receives access to a suite of curated Mac apps. We’d already launched two successful Mac utilities, but this was the first time we’d launched a SaaS-style product – Setapp provides access to over 100 Mac apps in one suite.

User Testing 144

User Testing Customer Feedback Customer Experience Data Visualization 144

Userpilot

NOVEMBER 9, 2023

Instead of using a simple satisfied-or-not format, these levels of satisfaction allow you to get more detailed data on how users perceive your brand and find ways to improve customer retention. Monitoring online reviews on sites like G2 and Capterra (for SaaS) to understand customer expectations and see where your product is lagging.

Customer Satisfaction 105

Customer Satisfaction User Testing Customer Feedback Feedback Software 105

Userpilot

APRIL 6, 2023

In-app feedback is one of the most insightful and relevant types of data you can collect as a product marketer, while also being the cheapest. So in this post, we’re giving away all our tactics for collecting in-app feedback and sharing the tools you can use to make the most out of it without coding. Let’s go over them.

Feedback Software 96

Feedback Software Analytic Tools Research Software Data Visualization 96

Userpilot

APRIL 30, 2024

It lets you create surveys no-code, localize them for global markets, trigger to the right segments, and much more. Try Userpilot and Take Your Product Growth to the Next Level Get a Demo 14 Day Trial No Credit Card Required What role does customer feedback play in the growth of a SaaS product?

User Testing 104

User Testing Customer Feedback Feedback Software Data Visualization 104

Sachin Rekhi

APRIL 12, 2020

In Silicon Valley, we've become well-versed in the importance of finding product/market fit as the most important early pursuit for any new product or startup. Beyond product/market fit, it turns out business strategy really does matter. But I found the Netflix example to be a more interesting one.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Userpilot

NOVEMBER 28, 2022

This article shows the common reasons for churn, outlines ten ways to get your users back, and the right engagement software to use. A churned customer is someone who stopped using your product after a while. A high churn rate leads to low customer lifetime value and a negative brand image. It also affects your brand image.

Feedback Software 98

Feedback Software Analytic Tools User Friction Customer Feedback 98

Userpilot

AUGUST 29, 2022

Customers are actively sharing their thoughts on social media and review sites, making these places valuable sources of customer feedback. With sentiment analysis, you can discover essential customer insights, identify customer pain points, and modify your products and services accordingly. Monitor brand reputation.

Feedback Software 98

Feedback Software Customer Experience Customer Feedback Product Research 98

Mixpanel

APRIL 18, 2024

B2B products often have to appeal to many different personas. Take Mixpanel, for example. We have a wide range of user types, from marketers to engineers to product managers and more. For example: What is the feature? For example, you might expect X users a day, but you aren’t hitting that number.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

PMLesson's Ace the PM Interview

MAY 19, 2020

Product Marketing is a very new role in the industry - it sits at the intersection of product and marketing but the function influences several areas of the organization including design, sales, support, and engineering. Product Marketing is one of the most collaborative roles within an organization.

Product Marketing 52

Product Marketing User Testing Marketing Technical Review 52

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

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Data Visualization Definition Product Marketing Reporting Tools 60

The Product Coalition

APRIL 5, 2020

However, these threats are more focused on the back end software in websites. For example, Cadmus Language lists Barclays and ABC as two companies that are their clients. She explains further that, in the United States for example, to display a high BBB rating your company website would be almost?—?if Those resources are useful.”

Systems Review 78

Systems Review Software Review Research Software User Testing 78

Userpilot

APRIL 7, 2023

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. For SaaS, these B2B insights can encompass data such as: Businesses that are most likely to use your software. User persona example: Product Manager.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

The Product HQ

JUNE 10, 2024

Essential B2B Product Manager Skills Let’s start with the skills you need for a B2B (business-to-business) product manager, starting with industry trends and KPIs. Basic Knowledge of Industry Trends and KPIs A crucial B2B product manager’s core skills are knowing the latest industry trends and setting KPIs.

B2B 52

B2B Product Research User Testing Data Visualization 52

Userpilot

OCTOBER 11, 2021

Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. In this blog post, I'll take you through the best strategies for a SaaS business are and show you the best examples from known SaaS brands. What is SaaS marketing? Let's get started.

Feedback Software 119

Feedback Software User Testing Product Research Customer Experience 119

Userpilot

JANUARY 12, 2023

How a tool like Userpilot can help you build self-service support resources, code-free. After-hours support also sets you apart from competitors, allows you to reach global markets, and helps you build a positive brand reputation. Establish a strong brand reputation. Product documentation articles. Product updates.

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Embedded Analytics Customer Experience Customer Satisfaction Software Review 98

Userpilot

OCTOBER 20, 2022

NPS feedback gives you an overview of customer loyalty as well as how satisfied customers are with your brand. Detractors typically find multiple flaws in your product and may even convince their friends and colleagues not to sign up for your product. They are your power users who actively use your product.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

The Product Coalition

NOVEMBER 23, 2021

Create B2B onboarding strategy for a premium organic products for <Startup V> catering to niche user segment focused on wellness, health & lifestyle” Why was it needed to define the problem for onboarding strategy? This brings sustainability when strategies or decisions need to be pivoted to respond to the market changes.

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