Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Select metrics to measure success. Analyze results.

Research Software 93

Research Software Feedback Software Analytic Tools Customer Experience 93

Userpilot

JUNE 20, 2023

Looking to level up your user onboarding knowledge with onboarding books? An exceptional user onboarding experience can make all the difference for your SaaS company's growth. Onboarding books can offer you the knowledge and insights necessary to craft a remarkable onboarding process.

Onboarding KPIs 87

Onboarding KPIs Feedback Software Research Software Books 87

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Key metrics to track at each stage. There are multiple product and marketing metrics to track at each stage of the funnel.

Analytic Tools 83

Analytic Tools Data Visualization Research Software Onboarding KPIs 83

Userpilot

OCTOBER 26, 2023

We also share benchmarks, important metrics to track, and best practices. Soft ROI comprises qualitative and less tangible benefits , for example, increased productivity from software implemented to improve internal business processes. Why is important for business growth ? Let’s get right to it. What is the ROI of software?

Analytic Tools 100

Analytic Tools Feedback Software Research Software Onboarding KPIs 100

Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. But what strategies can you follow to boost product engagement at every stage of their journey? Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle.

User Testing 95

User Testing Analytic Tools Research Software Feedback Software 95

Userpilot

MARCH 29, 2024

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? This article reveals the major causes of funnel leaks at each customer journey stage and how to fix them. The conversion rate typically decreases as users go deeper into the sales process. Poor product-market fit.

Data Visualization 94

Data Visualization User Testing Analytic Tools Feedback Software 94

Userpilot

DECEMBER 31, 2022

Curious about how to turn RFM segmentation into a powerful marketing technique for understanding customer behavior and driving growth? RFM is a three-dimensional customer segmentation model that evaluates customers on three metrics — recency, frequency, and monetary value. You came to the right place!

Analytic Tools 90

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 90

Userpilot

FEBRUARY 26, 2024

And how to do it with available product analytics solutions? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. Start building your marketing conversion funnels but creating all product user personas.

Analytic Tools 90

Analytic Tools Data Visualization Feedback Software Research Software 90

Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience?

Customer Experience 75

Customer Experience User Testing Customer Feedback Feedback Software 75

Amplitude

SEPTEMBER 21, 2020

Understanding the customer journey is crucial to building products that meet your users’ needs. Without a window into how people use your products, your efforts to improve conversions will be shots in the dark. They vary according to your product and industry. Action: When users convert.

Analytic Tools 59

Analytic Tools Research Software User Testing Data Visualization 59

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. TL;DR A customer engagement strategy is a comprehensive plan by SaaS companies to interact with customers and build long-lasting relationships.

Feedback Software 78

Feedback Software User Testing Customer Experience User Friction 78

Userpilot

AUGUST 18, 2022

Customer advocacy is a powerful force for driving business growth without breaking the bank. There is nothing more important to a brand than making its customers happy. Nevertheless, efforts shouldn’t stop there. But what exactly is customer advocacy and how can you use it to your benefit?

User Testing 92

User Testing Customer Experience Customer Feedback Feedback Software 92

Userpilot

OCTOBER 30, 2022

Curious about customer experience improvement and how to get started for your brand? In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. The 3 main components of customer experience. Look no further.

Feedback Software 79

Feedback Software Research Software Customer Experience User Testing 79

Intercom, Inc.

MAY 6, 2019

All products share a universal problem, no matter how long they’ve been around or how well they are built – the problem of customer inertia. The sad truth is your potential customers are probably more comfortable staying where they are rather than taking a chance on something new. What is product adoption?

Onboarding KPIs 196

Onboarding KPIs Customer Experience User Testing Research Software 196

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. In this article, we’ll discuss what exactly customer intimacy means and how you can nurture long-lasting relationships that result in retention. Customer focus is about researching and satisfying customer needs.

User Testing 95

User Testing Feedback Software Research Software Analytic Tools 95

Userpilot

JULY 18, 2022

How can customer loyalty analytics help you understand the retention potential? Is customer loyalty analytics the same as customer retention analytics? In SaaS, customer loyalty is extremely important, but it takes time to achieve. What is customer loyalty in SaaS? What is customer loyalty analytics?

Data Visualization 93

Data Visualization Analytic Tools Feedback Software Customer Experience 93

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. It attracts people (who’d otherwise be strangers) to become your customers. It helps you visualize the customer journey. Which involves attracting the attention of potential customers through content and ads.

B2B 97

B2B Analytic Tools Feedback Software Data Visualization 97

Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. Users are more likely to become long-term, loyal customers and brand advocates with more positive interactions.

Analytic Tools 90

Analytic Tools Data Visualization Feedback Software Customer Feedback 90

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? How do you increase engagement at each stage of the customer lifecycle? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. Read on to uncover product growth insights !

Feedback Software 91

Feedback Software Analytic Tools Data Visualization Customer Feedback 91

Userpilot

DECEMBER 20, 2022

This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. What is a marketing funnel?

Feedback Software 91

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 91

Gainsight

FEBRUARY 21, 2020

Are you delivering a product experience your users want or are you just going through the motions? In a world full of products offering the same results as yours, one of the best ways to stand out is through your product experience. They build a product that people want to use. REGISTER NOW.

Customer Experience 89

Customer Experience Data Visualization Feedback Software Analytic Tools 89

Userpilot

AUGUST 23, 2022

In today’s B2B technology world, the terms “customer success” and “customer support” are often used interchangeably. In this battle of customer success vs customer support, there are stark differences but there is also a common thread that binds them together. What is customer success?

Customer Experience 79

Customer Experience Feedback Software Customer Feedback User Testing 79

Userpilot

APRIL 24, 2024

Similarly, you can't expect potential customers to come on board without a well-designed software demo first. So if you're looking for sustainable product-led growth , let's dive deeper and learn about the top SaaS demo best practices to help boost conversion rates.

Demo 68

Demo Research Software Feedback Software Product Research 68

Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Driving users toward activation with checklists.

Product Research 76

Product Research Onboarding KPIs Customer Experience Data Visualization 76

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. TL;DR Product-led growth brings lower acquisition costs, shorter sales cycles, higher retention rates, and more satisfied customers. What is product-led growth? What does PLG stand for in marketing?

Analytic Tools 89

Analytic Tools Feedback Software Onboarding KPIs Marketing 89

Userpilot

JUNE 30, 2023

It enables them to reach audiences across the globe to drive market expansion and product growth. TL;DR Content localization is the process of adapting your content so that users in different countries feel as if it was originally written for them. Second, localization improves customer experience and satisfaction.

Research Software 81

Research Software Analytic Tools User Testing Onboarding KPIs 81

Userpilot

SEPTEMBER 8, 2023

This article discusses 13 common mistakes you should avoid when doing growth experiments. TL;DR A/B testing is a method of comparing a version of a software product, feature, webpage element, or user interface element against a control group to determine if it performs better in terms of user engagement, conversions, or other key metrics.

Product Research 85

Product Research User Testing Analytic Tools Data Visualization 85

Sachin Rekhi

AUGUST 4, 2021

For years now loyal readers have been asking me to package up my learnings on product management into a cohesive course on the subject. So in 2020, I took a survey of all the available product management courses out there. There were plenty of courses introducing product management to those new to the role.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. How do you launch a SaaS product?

Research Software 91

Research Software Feedback Software Onboarding KPIs Product launches 91

Userpilot

DECEMBER 18, 2020

How should I bring the disengaged users back to my product? Declining user engagement is a slippery slope to churn – every Product Manager’s greatest nightmare. The good news is, there are some pretty effective ways of bringing back disengaged users. Who is a disengaged User? No time to read?

User Testing 98

User Testing Customer Experience Analytic Tools Onboarding KPIs 98

The Product Coalition

FEBRUARY 15, 2024

From personalized customer experiences to predictive analytics, the impact of GenAI is tangible and far-reaching. Businesses can leverage generative AI to streamline processes, from content generation to creative design, resulting in significant time and cost savings. What sets GenAI apart are its real-world applications.

Generative AI 107

Generative AI Data Visualization Reporting Tools Research Software 107

Userpilot

JANUARY 18, 2021

If you’re a SaaS company that wants to grow faster, you should definitely be thinking about Product Activation Rate Optimization: raising the percentage of users who stick around long enough to experience the value of your product. Gant charts, time tracking, segmentation of users by department — all features he wants.

Analytic Tools 78

Analytic Tools Feedback Software Data Visualization Customer Experience 78

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Gainsight

JUNE 28, 2022

And along the way, an amazing product portfolio that featured classics like tekka maki and unagi expanded to make room for decidedly nontraditional items like the California Roll and the Philadelphia Roll. So what lessons can product experience enthusiasts learn from the lesson of sushi? What is product adoption?

Customer Experience 52

Customer Experience User Testing Onboarding KPIs Analytic Tools 52

Gainsight

SEPTEMBER 21, 2020

As company expectations rise, many expect to see a shorter time to value as finance departments scrutinize budgets to weather the recent unpredictability. At Gainsight, we pride ourselves in using data to make better decisions for our customers and the community. bringing CRM data into Gainsight, CSM sentiment health score).

Reporting Tools 75

Reporting Tools Customer Experience Data Visualization Feedback Software 75

Userpilot

MARCH 31, 2023

This is a question every customer success manager must address in order to turn free users into paying customers. In this article, we’ll share practical tips on creating a successful free-to-paid conversion strategy and converting free trial users into paid users. Personalize the experience for each user persona.

Feedback Software 82

Feedback Software Onboarding KPIs Strategy Customer Experience 82

Userpilot

APRIL 27, 2021

We hate to admit it, but there isn’t one product that is going to increase your conversion rate and reduce your churn magically. Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! What Is User Onboarding? Why Is SaaS Onboarding So Important?

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52