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24 Customer Retention Marketing Tactics to Grow Your Customer Base

Userpilot

Poor customer retention drains your resources, reduces revenue, brings operational instability, and harms your reputation. In the article, we share 24 customer retention marketing tactics that will help you reduce churn and increase your product performance. It’s linked to positive WOM and reduced customer acquisition costs.

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Marketing Funnel KPIs: How To Define Success at Every Stage of the Funnel in SaaS?

Userpilot

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies.

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15 B2B Marketing Strategies to Drive Conversion and Growth

Userpilot

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

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Product Funnel: What Is It and How to Create One?

Userpilot

We also explain: How product funnel differs from marketing and sales funnels. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages. There are multiple product and marketing metrics to track at each stage of the funnel.

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Customer Loyalty Analytics: How To Collect Analytics Data and Drive Retention in SaaS?

Userpilot

Analyzing customer loyalty helps you identify patterns to boost loyalty, improve customer experiences , and increase your Customer Lifetime Value. What is customer loyalty in SaaS? In SaaS, customer loyalty is a qualitative measure of how likely your customers are to make repeat purchases.

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Unlocking Efficiency: Harnessing the Power of Generative AI in Business Operations

The Product Coalition

Sustainable competitive advantage In today’s dynamic market, maintaining a competitive edge is crucial. Generative AI enables companies to innovate rapidly, adapt to market changes efficiently, and establish a leading position in their industries. This agility provides a significant advantage in staying ahead of competitors.

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B2B Marketing Automation: 12 Effective Ways to Grow Your Business

Userpilot

B2B marketing automation helps businesses grow faster, while not breaking the bank. How do you effectively implement B2B marketing automation into your existing product marketing activities? In this article, we’ll cover: What B2B marketing automation is and how it benefits marketing and sales teams.