UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. This belief makes you disregard market research because you feel you already know everything customers want. Start early: Begin the research process at the inception of your branding idea.

Branding 96

Branding User Testing Product Research Data Visualization 96

Userpilot

JUNE 30, 2023

Benefits of localized content for SaaS companies include extending the market reach and improving customer experience and satisfaction. Start building your localization strategy by identifying the right market. Before rolling your localized content out for everyone, test it to identify errors and optimize its performance.

Research Software 78

Research Software Analytic Tools User Testing Onboarding KPIs 78

Userpilot

OCTOBER 26, 2023

TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. Market Penetration focuses on selling more existing products within the current market.

Feedback Software 91

Feedback Software Analytic Tools Research Software Data Visualization 91

People-First Product Leadership

MARCH 10, 2024

For example, being able to proactively (1) identify important customer problems to solve in support of company goals and (2) build a compelling strategy to address those problems. The product strategy and product roadmap will be shared with you, but you will not define them. That's why I never rely on market research.

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

The Product Coalition

JULY 6, 2022

Lean relies on good product strategy A product development strategy is a set of processes, methods, and rules used to create new products in a timely fashion. A good strategy increases the chances of a startup’s success. A good strategy is based on the market needs and not on personal biases.

Startups 123

Startups Feedback Software User Testing Product Research 123

The Product Coalition

JANUARY 24, 2022

Apart from bringing TAM, SAM, SOM, also get the growth projection for 2–4 years and demonstrate the strategic roadmap while covering the marketing strategy. Note: In practice, actual TAM assumptions can be fetched from paid data of various marketing research companies eg IDC in India. TAM: The population of India is 1.4

Data Visualization 180

Data Visualization User Testing Research Software Marketing 180

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. Measure product value with two surveys – product-market fit surveys and net promoter score (NPS) surveys. Adjust your marketing strategy and positioning to ensure you’re promoting the true value of your product.

Feedback Software 85

Feedback Software Research Software User Testing Product Research 85

Userpilot

FEBRUARY 21, 2022

During the pre-launch stage you need to conduct market research, define your UPS (Unique Selling Proposition), identify your target audience, and define user persona. The launch phase revolves around building and implementing your go-to-market (GTM) strategy. use an SEO content marketing strategy.

Research Software 89

Research Software Feedback Software Onboarding KPIs Product launches 89

UX Studio: Product Management

DECEMBER 7, 2022

We offer a wide range of user research services : UX audit , Expert review , Usability tests and User interviews, Persona and User Journey creation , Value Proposition Validation, and. The UX research consulting earned a global name with its research expertise, educational content, training, and UX consultancy services. .

User Testing 52

User Testing Research Software Product Research UX 52

Userpilot

JUNE 9, 2021

That can include educational posts and videos focusing on solving specific problems using the product, case studies showing how existing users have achieved success with your product, and writing help docs. Case studies showing how existing users have achieved success with your product. User retention. Account expansion.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

JUNE 7, 2022

By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. A customer-centric company puts the customers at the core of every strategy and focuses on creating solutions that satisfy its users’ needs.

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

Userpilot

MARCH 22, 2021

Product marketing doesn’t end when the product goes to market. Using analytics helps you set growth goals and A/B tests for better engagement metrics. Using videos and microvideos is an increasingly important part of the SaaS onboarding strategy. Here’s why. Primary Features. Ready to get started? Book a demo today !

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

DISQO

OCTOBER 24, 2019

As the market changes, product management and a focus on the voice of the customer must become core consulting capabilities. Historically, consulting and agency teams have used market research, industry reports, and expert interviews to generate customer feedback and prioritize decision-making.

Reporting Tools 58

Reporting Tools User Testing Data Visualization Research Software 58

Userzoom

DECEMBER 17, 2019

You can do this by sourcing third party data, or running a small test to prove the results. Much like UX design itself, there’s no one size fits all strategy, so you need to tailor your approach to both the audience and the problem at hand. Your research should be assisting the top priorities of the company.

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

DISQO

OCTOBER 24, 2019

As the market changes, product management and a focus on the voice of the customer must become core consulting capabilities. Historically, consulting and agency teams have used market research, industry reports, and expert interviews to generate customer feedback and prioritize decision-making.

Reporting Tools 40

Reporting Tools User Testing Product Research Data Visualization 40

DISQO

OCTOBER 24, 2019

As the market changes, product management and a focus on the voice of the customer must become core consulting capabilities. Historically, consulting and agency teams have used market research, industry reports, and expert interviews to generate customer feedback and prioritize decision-making.

Reporting Tools 40

Reporting Tools User Testing Product Research Data Visualization 40

UX Studio: Product Management

AUGUST 17, 2018

Here we’ll give you some guidelines and best practices, whether you’re just beginning to include usability testing in your processes or are setting out to up your usability testing game. Usability tests check if people can use a product. What is usability testing? What is the purpose of usability testing?

User Testing 141

User Testing Product Research Research Software Feedback Software 141

Userpilot

JANUARY 20, 2024

The process involves researching the target audience’s problems, needs, and motivations, and creating user personas representing key customer segments. Conducting competitor analysis enables you to identify key differentiators and identify effective messaging strategies. A/B and multivariate tests are an effective method to do this.

Messaging 73

Messaging User Testing Research Software Analytic Tools 73

Alchemer Mobile

FEBRUARY 2, 2021

Whether you are focused purely on marketing or a dev/marketer jack-of-all-trades, we’ve put together a checklist of the 30 steps you can start taking today to master the mobile app launch and set your app for success for years to come. App marketing at its most basic. Now it’s time to put your app and positioning to the test.

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

UX Studio: Product Management

NOVEMBER 8, 2021

We also run a popular UX blog full of industry insights and professional case studies read by over 30,000 avid readers every month. However, the latest case studies date back to 2019. Apart from helping clients with product design, we also develop digital products in-house. Design is how it works.”.

Research Software 77

Research Software User Testing Technical Review Product Research 77

Product Solving

AUGUST 5, 2020

And if you start small, and grow your market space effectively, you will be the big dog and have the largest market share. In fact, many would think these companies are not even competitors in some cases because of the large differences in their products (think of the email apps Superhuman and Hey - case study on this is below).

User Testing 52

User Testing Research Software Feedback Software Customer Experience 52

The Product Coalition

MARCH 24, 2021

I have tested several templates to summarize different target customer scenarios, but no one fitted completely my purpose. This the turning point where everybody and everything is focused on winning the target niche market as fast as possible. Then he was eager to actually execute the strategies and build real products.

User Testing 128

User Testing Research Software User Friction Customer Experience 128

The Product HQ

FEBRUARY 6, 2023

As product leaders, a senior product manager’s main responsibilities center around defining, communicating, refining product strategy, and overseeing product planning and execution. Knowing this insight makes it easier to validate your product vision and development strategy or pivot if necessary.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52

Intercom, Inc.

OCTOBER 15, 2020

A lot of my work was that the team would get the basics down and then we’d come in and do this set of tests, or set of prototypes that would then actually help us improve performance, and cut costs simultaneously. I think the other part is marketing. Genichi Taguchi about design of experiments and how to prototype.

Research Software 265

Research Software Feedback Software User Testing Customer Experience 265

Userpilot

MARCH 6, 2020

Here are some interesting Product case studies, scroll down [link]. I had no idea what product management was nor did I know of Design Thinking but I was somehow instinctively applying most of the principles: focusing on the problem and testing regularly new solutions to respond to it, while including the users all along.

Research Software 132

Research Software Analytic Tools Feedback Software Reporting Tools 132

Department of Product

OCTOBER 19, 2023

Meanwhile, if you’re looking to test product ideas but are struggling to recruit participants, a new startup has you covered. Synthetic Humans is designed for product teams to conduct market research and takes LLMs to the next level by allowing AI bots to chat to each other. of all US streaming screen time.

Research Software 52

Research Software Analytic Tools Data Visualization Feedback Software 52

DISQO

NOVEMBER 1, 2016

She’s absolutely right and it’s a strategy we are heavily invested in. We started pre-populating new client accounts with research executed for them, including customer insights into competitive benchmarks and usability across their respective products. One of them, usability testing, has a widely accepted definition.

Data Visualization 40

Data Visualization User Testing Customer Experience Product Research 40

DISQO

NOVEMBER 1, 2016

She’s absolutely right and it’s a strategy we are heavily invested in. We started pre-populating new client accounts with research executed for them, including customer insights into competitive benchmarks and usability across their respective products. One of them, usability testing, has a widely accepted definition.

Data Visualization 40

Data Visualization User Testing Customer Experience Product Research 40