Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. When users are considering your product and comparing it with other alternatives.

B2B 105

B2B Analytic Tools Feedback Software Data Visualization 105

Userpilot

AUGUST 30, 2023

Time to resolution is a critical customer service metric that can make or break your customer support’s reputation. Your proactive customer support demonstrates how much you care about your customer and persuades more customers to stick with your product or service. to reduce your overall time to resolution.

Customer Experience 98

Customer Experience Onboarding KPIs User Testing Customer Feedback 98

Userpilot

JUNE 30, 2023

It enables them to reach audiences across the globe to drive market expansion and product growth. Track where most of your current customers come from or where similar products are successful. Website copy, in-app communication , product documents, or legal content are often good places to start. Let’s get right to it.

Research Software 94

Research Software Analytic Tools User Testing Onboarding KPIs 94

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Choose metrics to track the success of the engagement strategy. 12 Customer engagement strategies for driving retention: Personalize the onboarding process for new users to boost engagement. But you’re far from done.

Feedback Software 92

Feedback Software User Testing Customer Experience User Friction 92

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy isn’t a metric you can measure. But you can get a full picture of your customer relationships with NPS surveys , product adoption rates , and churn rates. Customer intimacy is not a metric you can measure.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? When it comes to early-stage customer retention strategies, you have several ideas to try out: Personalizing the onboarding experience to shorten time to value. Then you are in the right place! What is customer retention?

Product Research 90

Product Research Onboarding KPIs Customer Experience Data Visualization 90

Userpilot

DECEMBER 20, 2022

So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. Key awareness stage KPIs are ad clicks, blog post views, and SEO rankings. Key consideration stage KPIs are pricing page clicks, case study views, and the number of demos requested.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

The Product Coalition

FEBRUARY 15, 2024

Generative AI empowers businesses to create tailored recommendations, product descriptions, and chatbot interactions. Generative AI enables companies to innovate rapidly, adapt to market changes efficiently, and establish a leading position in their industries.

Generative AI 110

Generative AI Data Visualization Reporting Tools Research Software 110

Userpilot

AUGUST 18, 2022

Then, prompt those loyal customers to share their positive experiences with their network and attract new customers for you. Customer advocacy is analyzed by looking at net promoter scores , a metric that measures on a scale of 1-10 how likely someone is to refer you to a friend. A score of 8+ indicates a potential customer advocate.

User Testing 98

User Testing Customer Experience Customer Feedback Feedback Software 98

Userpilot

APRIL 27, 2021

We hate to admit it, but there isn’t one product that is going to increase your conversion rate and reduce your churn magically. Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! What Is User Onboarding? Why Is SaaS Onboarding So Important? Table of Contents.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

SEPTEMBER 8, 2023

TL;DR A/B testing is a method of comparing a version of a software product, feature, webpage element, or user interface element against a control group to determine if it performs better in terms of user engagement, conversions, or other key metrics. Dig into your data and cover all sources to avoid false positives.

Product Research 99

Product Research User Testing Analytic Tools Data Visualization 99

Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. Tracking it tells you what product features are popular, how much time users spend in your website or app, where they click, and the overall level of user interaction.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Customer Feedback 98

Userpilot

JULY 18, 2022

While customer loyalty can cause higher retention, retention analytics involves measuring certain metrics to understand how satisfied existing customers are. In other words, it’s an ongoing positive relationship between a customer and a company. What is customer loyalty in SaaS? What are the characteristics of loyal customers?

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Customer Experience 98

Gainsight

FEBRUARY 21, 2020

Are you delivering a product experience your users want or are you just going through the motions? In a world full of products offering the same results as yours, one of the best ways to stand out is through your product experience. They build a product that people want to use. Are you holding a user event?

Customer Experience 89

Customer Experience Data Visualization Feedback Software Analytic Tools 89

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

JULY 27, 2021

NPS score helps you identify valuable insights into: Features that users find valuable, so you can improve your product adoption. How your product is serving your users’ needs. NPS (which stands for Net Promoter Score) is a survey based on a 0-10 scale to measure customer loyalty with a product or service.

Feedback Software 98

Feedback Software Analytic Tools Product Research Onboarding KPIs 98

Userpilot

JANUARY 18, 2021

If you’re a SaaS company that wants to grow faster, you should definitely be thinking about Product Activation Rate Optimization: raising the percentage of users who stick around long enough to experience the value of your product. Gant charts, time tracking, segmentation of users by department — all features he wants.

Analytic Tools 92

Analytic Tools Feedback Software Data Visualization Customer Experience 92

Userpilot

DECEMBER 3, 2022

Read on to uncover product growth insights ! The customer lifecycle refers to the steps a customer progresses when considering, purchasing, using, and maintaining loyalty to a product or service. Use live demos to showcase your product and free trials and freemium models to attract potential users at the acquisition stage.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. o get the sponge mode on and dive in!

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview. Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

OCTOBER 28, 2020

In our last blog, we showed you what you need to do and to avoid to make awesome product tours and walkthroughs. In this blog, we’re going to take your through the market-leading product tour software and solutions out there so you can choose the one that suits you best. Too many product tours are passive, untargeted and ineffective.

Analytic Tools 105

Analytic Tools Feedback Software Software Review Onboarding KPIs 105

Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 105

B2B User Testing Research Software Analytic Tools 105

Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. A self-service SaaS sales process is best for companies with a simple and/or affordable product.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 98

ProductPlan

SEPTEMBER 13, 2022

It takes more than just keeping up with the competition on product comparison checklists to stay relevant. Effective product teams position their solutions as market leaders. Killer features for niche markets. Anyone managing a product knows they must maintain competitiveness by offering comparable capabilities.

Feedback Software 52

Feedback Software Research Software Differentiation Product Research 52

Userpilot

OCTOBER 30, 2022

Customer experience improvement is optimizing your product and customer interactions to ensure users are happy at every point in their customer journeys. The 3 main components of customer experience: Discovery: This is where you reach prospects through your marketing materials and show what they can get from using your product.

Feedback Software 93

Feedback Software Research Software Customer Experience User Testing 93

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users. How to decide.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

NOVEMBER 30, 2021

In this post, we’ll break down the pros, cons, features, and pricing of using Appcues vs Userlane; plus, we’re throwing in an alternative onboarding and engagement tool that could be perfect for you! Appcues is a popular DAP, great or building onboarding checklists. What are the key features of Appcues? Let’s dive in.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Reporting Tools 52

Gainsight

JUNE 11, 2021

The results are increased engagement, increased productivity, and better solutions. Major Takeaways: You can’t help others if you’re not in a position to help yourself. Nils shares what this word is and how, if you use it, will put you in a tremendous position of authority. This session was led by Violaine Yziquel, Sr.

Reporting Tools 91

Reporting Tools Research Software Onboarding KPIs Data Visualization 91

Userpilot

AUGUST 23, 2021

Even if you’ve got a pretty good handle on user sentiment with your product, harnessing it to transform negativity into positivity can be challenging. Detractors ( NPS 6 or lower) are customers who are unlikely to recommend your product to others due to low satisfaction with it. So let’s jump right in!

Feedback Software 98

Feedback Software Analytic Tools Data Visualization User Testing 98

Amplitude

JULY 1, 2020

Churn analysis is the process of evaluating your data to discover where in the customer journey people stop using your product, and why. A proper churn analysis involves using analytical tools to zero in on your churn rate in different aspects of your product to give you clues about why the churn is happening. What Is Churn Analysis?

User Testing 105

User Testing Customer Experience Analytic Tools Onboarding KPIs 105

Userpilot

FEBRUARY 17, 2021

Wondering what the best product conferences of 2021 are? We’ve collected the best events for product folks that you can attend online or in-person. February Product Conferences. Product World. Product Marketing Rendezvous. Source: Product Marketing Alliance. Table of contents. Source: Productworld.co.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Bryce York

NOVEMBER 27, 2016

Sean also popularized the term product/market fit and coined the term growth hacking. The one metric that matters for marketing today is simple: GROWTH. Imagine you ask someone on your team to build an email campaign to promote a new feature. A Case Study from LogMeIn. Goal : Improve new user activation.

Research Software 52

Research Software Analytic Tools Reporting Tools Onboarding KPIs 52

Amplitude

DECEMBER 6, 2020

You’d only need to build one set of features to solve their problems. Sadly, this isn’t the case—so your users will invariably find and engage with your product for a variety of reasons, and from a variety of different sources. . You’d only need one marketing channel to find your users. What is the Customer Lifecycle?

Customer Experience 59

Customer Experience Analytic Tools User Testing User Friction 59

UX Studio

MARCH 11, 2024

Another friend who had like a kite surf school and I did his website for free and then then I got contacted by a local company that imported surfing, windsurfing, kitesurfing products. These days are more around product design and UX design. What’s the sort of business indicator, what is the business KPI that affects?

User Testing 66

User Testing Feedback Software Research Software Data Visualization 66

Userpilot

APRIL 23, 2021

It stands to reason when you think about how much time and money you spent building your product. Use an interactive product walkthrough 2. Don’t forget secondary onboarding 8. It’s an important metric for SaaS businesses because profitability correlates with retention and activation. How to calculate churn rate 1.

Feedback Software 52

Feedback Software Analytic Tools Data Visualization Onboarding KPIs 52

Gainsight

JUNE 29, 2021

SaaS companies have pioneered Customer Success as a function, building dedicated teams to manage relationships and make sure customers are happy and seeing value from a product or service they purchased. CS teams not only influence retention rates, but also the organization’s brand and product roadmap.

Reporting Tools 40

Reporting Tools User Testing Weak Development Team Onboarding KPIs 40