Mind the Product

FEBRUARY 6, 2023

In this post, startup CEO Ferdinand Goetzen relates how product discovery led him and his team to adjust their thinking, pivot and change their product Overview We started Reveall in 2021 as a platform to empower UX teams to do more with their customer research insights. As we sought to navigate some of the most [.]

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Userpilot

JANUARY 27, 2023

Looking for excellent evaluative research design examples? In this article, we explore various evaluative research methods and best data collection techniques for SaaS product leaders that will help you set up your own research projects. Fake door tests are a popular and cost-effective validation technique.

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Product Talk

MAY 8, 2019

That’s why case studies are so valuable. It’s easier to think that only consumer companies can do continuous discovery than to ask, “How might this work for an enterprise company?”. Every day, I hear from product managers who want to know who the good discovery companies are. Our industry is too old. Tweet This.

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The Product Coalition

JUNE 28, 2020

Image courtesy: www.boldbusiness.com While Consumer App Designers have begun to increasingly use the understanding of human psychology to make their Apps more ‘effective’ in achieving their goals, its ultimate impact on users’ life is debatable. Would I use the product myself?

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Userpilot

MARCH 27, 2023

This problem really shows why reaching the key activation point by new users really matters. So Arjoon Talukdar, Senior Product Manager at The Room, decided to find a way to solve this problem – and improve the CV upload rate. The flow used a “driven action” – a unique UI pattern pushing the users to learn by doing.

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The Product Coalition

AUGUST 17, 2021

I love my job as a product manager. One day you’re meeting with customers, gathering insights about their problems. On the same day, you can be brainstorming different product ideas with designers and engineers. Our company has built a strong product culture. The art of shaping I have a confession to make.

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The Product Coalition

MARCH 1, 2022

We’ve all heard the term “ customer-centric ” in the context of running a successful business, but what does it really mean? From one perspective, it’s about creating value for customers, delivering an effective product at a good price. This is where customer feedback for sales comes into play. No ifs, no buts.

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Product Talk

APRIL 10, 2019

Today, I want to share a case study with you about one of those bright spot teams. Before I coached this product team at SEEK , their product manager had already taken my Continuous Interviewing and Rapid Prototyping courses. The team already valued user research and user experience design.

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Userpilot

APRIL 30, 2024

Marty Cagan is a popular name in the product management world. In many ways, he has shaped how successful products are built and how teams can be organized to work toward excellence. Marty Cagan is a well-known figure in the product management and technology industry. Who is Marty Cagan?

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Mind the Product

JANUARY 3, 2020

The accessibility of digital content is often an afterthought, but every user deserves to have convenient access to services. iTaxi is a platform that connects users and licensed cab drivers (like FreeNow, Lyft, Uber, or Bolt) in major cities in Poland. We studied the Web Content Accessibility Guidelines, WCAG 2.1.

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The Product Coalition

JUNE 15, 2023

They figured out what makes you as a user click and tick. After reading this article you’ll know how to make users click and tick. Like company Y in the photo below you hit them right where it itches instead of forcing the product down the user’s throat like company X above. seconds to optimize your product visibility?

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Product Talk

MARCH 14, 2018

One of my favorite parts of Mind the Product London this past fall was meeting a product manager and a designer who I had coached in the prior year. They described how much time they were spending with customers and what impact it was having on their work. Within two years I had worked with three product managers.

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UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. This process, often undervalued in real-world scenarios, is crucial for understanding user behaviors, needs, and preferences. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights.

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Amplitude

SEPTEMBER 21, 2020

Understanding the customer journey is crucial to building products that meet your users’ needs. Without a window into how people use your products, your efforts to improve conversions will be shots in the dark. However, conversion funnels are not a one-size-fits-all framework. Action: When users convert.

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Analytic Tools Research Software User Testing Data Visualization 59

Sachin Rekhi

NOVEMBER 28, 2023

Everyone knows that a critical part of developing a new product is talking to potential customers. So most product managers and founders dutifully have customer conversations as part of their product development process. This happens because our potential customers are unfortunately prone to lie to us.

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Mind the Product

OCTOBER 15, 2021

In this #mtpcon Digital Americas session, Anthony Rindone, product manager for experimentation at Split discusses how to make better product decisions through experimenting. [.]

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Product Talk

SEPTEMBER 12, 2018

Back in March, I shared a case study about one of the product teams I worked with at Snagajob (now Snag). This case study is about a team at CarMax that I just finished working with. The product team at CarMax: Jake Mitchell, Victoria Lawson, and Sri Arcot. The car page the CarMax product team works on.

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UX Studio: Product Management

NOVEMBER 13, 2020

When users visit your website, they expect it to load fast. If users have a hard time finding what they came for in the first place or the provided info isn’t satisfying enough, there’s a high chance users will never come back to your website again. Core Web Vitals. LCP (Largest Contentful Paint).

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Mind the Product

APRIL 28, 2020

There are standard procedures which require users to sign acceptance documents. Even if the customer signature is electronically obtained, contact is still required as the customer needs to touch the courier’s smartphone or tablet. So how can it be made contactless? This problem isn’t new. This problem isn’t new. The Results.

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Userpilot

JUNE 29, 2023

Knowledge is power and user documentation is necessary for building it. This comprehensive guide will enable proactive product managers to figure out exactly how to craft documentation that will help users solve their problems and delight them. What is user documentation? Let’s get you started!

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Mind the Product

MAY 6, 2020

At William Joseph , a creative agency in London, our mission is to design products, services, and brands for organisations working for positive change, such as charities and academic and research institutions. Moorfields did an amazing job of getting groups of people to test for us. The Approach.

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BrainMates

NOVEMBER 27, 2022

Case Study: How Pets.com Failed Product Development. If we reflect back on the noughties (2000-2009) through the lens of today, we’ll see plenty of high-profile cases where businesses that were built on high expectations failed to deliver with their product. By NICK COSTER. Build It And They Will Come… Won’t They?

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UX Studio

APRIL 25, 2019

Still, how users react to your brand strategy lies relatively out of your hands. Let’s jump into branding research! What’s it got for product teams? When does the time come for this type of research? How we build stronger brands with user stories. How we conducted brand research on our UX studio brand.

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BrainMates

SEPTEMBER 19, 2022

Case Study: How ReadyTech Use. Product-Led In The Workforce Sector. When you think about the workforce sector you might not immediately see how product fits into the equation. We must listen and adapt to what real ‘value’ is to our customers and try to anticipate and deliver it. By ADRIENNE TAN.

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Feedback Software User Testing Customer Feedback Data Visualization 52

The Product Coalition

MARCH 17, 2021

Product Validation vs. Research?—?A A Follow Up The discussions around product validation and research have provoked some excellent debate in the community and at Terem. It’s not that you do research or validation, but rather that not all research is validating. Validation isn’t a binary outcome.

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User Testing Product Research Research Software Customer Experience 136

UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. They realized a lot of users stopped using their product after downloading it and going through the user onboarding process. Initial user research. Scope and team.

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Mixpanel

AUGUST 21, 2019

Clement Kao is a Product Manager at Blend , a San Francisco-based startup that partners with lenders and technology providers to re-imagine consumer finance. In this guest post for Mixpanel, he shares his lessons on reducing mobile app churn with user analytics. To tackle the problem, we turned to user analytics.

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Analytic Tools Feedback Software Research Software User Testing 78

Sachin Rekhi

AUGUST 4, 2021

For years now loyal readers have been asking me to package up my learnings on product management into a cohesive course on the subject. So in 2020, I took a survey of all the available product management courses out there. There were plenty of courses introducing product management to those new to the role.

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The Product Coalition

APRIL 5, 2020

Photo by Toa Heftiba on Unsplash How do people consume pricing pages, anyway? I hate to break it to you, but most people don’t care about your great product. I used to work for a non-profit: so I will need to know if you cater for such types of customers. This is too often overlooked, according to research.

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Userpilot

JANUARY 16, 2024

Metts & Andy Welfle Userpilot can help you deliver better product experiences at every stage of the user journey. Metts & Andy Welfle Userpilot can help you deliver better product experiences at every stage of the user journey. Understanding user behavior and how to design for optimal user experience.

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Product Talk

FEBRUARY 14, 2024

And if you’re really excited about an idea, you might look for opportunities to share it outside your company with the broader product community. Today’s Product in Practice features a continuous discovery champion who did all three. Texthelp has over 50 million users served by 12 product teams in the US, the UK, and in the Nordics.

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Analytic Tools Research Software Product Research Data Visualization 219

Gainsight

JANUARY 17, 2020

There is no shortage of feedback these days. When you’re trying to deliver an exceptional product, it’s easy to get lost in the constant deluge of customer feedback. Your users are likely communicating with your company through multiple channels and it can seem like feedback gets lost in a black hole.

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UX Studio

APRIL 10, 2018

In this UX case study we show how we designed Sport360.fit. fit aims to make their audience healthier by listing all the information they need in one place. fit mainly speaks to the women of Dubai. fit for a three-month project to design a responsive website and companion mobile application. Arabic user interface.

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Mind the Product

MAY 12, 2020

Software used to satisfy the needs of an organization via its individual users. In this ProductTank San Francisco talk, Ciara Peter, then Senior Director of Product at Box breaks down the enterprise growth funnel and explains how we can provide the best experiences for our customers. The customer lifecycle. Key Takeaways.

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Usersnap

AUGUST 26, 2021

There are two reactions to receiving customer feedback: “yippie!” or “ouch…” And while we can’t guarantee you 100% positive feedback, we do have some proven strategies and tactics to help you join those 84% of digital companies that prioritized working on customer experience and recorded an increase in revenue.

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Feedback Software User Testing Customer Feedback Data Visualization 119

Mind the Product

APRIL 11, 2018

While humans are emotional beings, the reality is they’re more likely to come to your product or service to achieve a clear transactional benefit. Acquire and convert more users by perfecting the most direct path to realizing that benefit. The likelihood of having an offer nearby for any given Londoner was low. Well, yes and no.

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