Remove Certifications Remove Inbound Remove Positioning Remove Webinar
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10 Best Customer Success Courses and Training Programs for Customer Success Managers

Userpilot

Whether you’re looking to train your team to engage customers or make a career leap as a customer success manager (CSM), different types of customer success courses and certifications are the closest to the formal education you can get. But, how do you know which certifications or training programs are the best for you? Price: $800.

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How Digital Customer Education Can Win You More Business

Gainsight

Three ways: It creates a competitive advantage, positions you as a thought leader, and speeds up—and streamlines—the buying process. Sure, they position themselves differently, and the feature sets aren’t carbon copies. HubSpot shot to fame due largely to its laser focus on inbound marketing. Very little.

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15 B2B Marketing Strategies to Drive Conversion and Growth

Userpilot

Find your brand positioning. Finding the right brand positioning for your company and products will ensure that you’re able to effectively communicate with customers and shape their perception of your brand. Inbound marketing may be the most commonly covered approach but it won’t be a fit for every SaaS company.

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13 Brand Activation Examples From Famous Brands to Inspire You

Userpilot

13 top examples of SaaS brand activations include: Userpilot hosts industry webinars to generate brand awareness. HubSpot implements certification programs to drive brand activation. For instance, you can induce customers to share their positive experiences with your product on social media.

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