Certifications Positioning Product launches Trends 
Userpilot
JUNE 3, 2022
In this era of product-led growth, product marketing can’t be ignored. SaaS companies are increasingly investing in product marketing to stand out in a competitive market with effective product launches , positioning, and improved product experiences. Positioning by Al Ries and Jack Trout.
The Product HQ
APRIL 20, 2024
Ideate: At this point, product managers use the conclusions they have drawn from analyzing customer feedback to come up with a strategy and plan that helps them successfully position their products within their markets. Study SaaS Products Familiarize yourself with the different types of software and how they work.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
The Product HQ
APRIL 20, 2024
Therefore, relying on experience and certifications alone isn’t the answer. If you’re looking to move forward from a product manager position, you need to have a formal degree. That said, it’s still a good idea to get as many certifications as possible. If you don’t, you need to start with one.
The Product HQ
APRIL 20, 2024
Business-to-business (B2B) or business-to-consumer (B2C) product managers (PMs) have mastered various hard skills. B2B PMs focus on the professional buyer persona , and their customer data relies on industry news, site visits, and industry trends. Both require hard and soft skills to become an adept product manager.
PMLesson's Ace the PM Interview
OCTOBER 21, 2019
The trend nowadays is to work on a pre-interview assignment even to be shortlisted for the initial discussions—so put in your best effort for this pre-interview assignment. First of all, I should admit that being a cloud specialist did help me to an extent landing my first product management job.
Gainsight
OCTOBER 7, 2019
What a way to expedite our product roadmap, ensuring our priorities are in line with our customers and meeting their demands. It’s one thing to deliver features and product launches and another to understand and improve the experience holistically, and Gainsight PX empowers us to. ” -Tom Shelly, Product Marketing Director, Bizzabo.
Intercom, Inc.
MARCH 29, 2022
Last year, we celebrated our tenth birthday and we took the opportunity to reflect on the products and the platform that we’ve built, our incredible customers, the results that we have driven together, the trends that we have set together, and the innovative work that we have done together. Our core beliefs.
Expert insights. Personalized for you.
98 
Let's personalize your content