Userpilot

MAY 30, 2022

Segmenting your customers based on needs is highly effective as it allows you to form better relationships with users and provide a better experience for them. Needs-based segmentation involves segmenting customers into groups based on their problems and needs. Why is needs-based segmentation important?

Data Visualization 98

Data Visualization Feedback Software Research Software Analytic Tools 98

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. That’s because a big part of the role involves collecting and analyzing market and consumer data to guide product development. Understand customer needs.

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Userpilot

JULY 3, 2024

The short answer is: Because you can’t create a successful product without first knowing what your customers want. To develop a product that keeps customers satisfied, your design must be backed by thorough user research and data. Such data is helpful for providing greater context and understanding of user behavior.

Data Visualization 79

Data Visualization User Testing Product Research Customer Feedback 79

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 105

B2B User Testing Research Software Analytic Tools 105

The Product Coalition

JANUARY 26, 2024

Consult with existing research, available metrics, and stakeholders and identify the biggest gaps between the current state and the ideal state. SWOT Lightning Round: Organise a SWOT brainstorming session with key stakeholders from leadership, research, customer service, design, and engineering.

User Testing 144

User Testing Product Research Research Software Data Visualization 144

Userpilot

MARCH 18, 2022

Having a product messaging framework is important because it sets the precedence for how the market and your potential customers will see your brand. Good product messages highlight your value proposition and the benefits you promise to deliver to users. It shows what you can do for them and why they should pick your solution.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

The Product Coalition

MAY 14, 2018

“That means working with design to research and understand our customer needs, collaborate across design and engineering to envision solutions, and then ensure that those solutions are implemented in a way that improves the customer experience. “At Niall Kiernan is Product Manager with Rockall Tech.

UX 68

UX Product Research User Testing Research Software 68

Userpilot

JANUARY 26, 2024

TL;DR Product-led content marketing is a strategy that relies on content that shows users how to use the product to deal with their pain points. Product-led content comes in different formats, including videos , case studies , blog posts, research reports, checklists , newsletters , and social media posts.

Research Software 52

Research Software Analytic Tools Reporting Tools Data Visualization 52

UX Studio: Product Management

JULY 14, 2021

As a design thinking consulting firm , we advise on product strategy, lead workshops, and offer customized training to equip your business with the best UX practices. On a call, we will discuss your challenges and motivations to craft a customized solution for your organization. . What if something fails?

Consulting 87

Consulting Research Software Reporting Tools User Testing 87

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. Assess how your products/services are perceived in comparison to your competitors.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Usersnap

AUGUST 12, 2024

Net Promoter Score, launched in 2003, has become a key metric for assessing customer satisfaction. NPS measures customer loyalty by asking how likely customers are to recommend your product or service to others. They offer detailed reporting and customizable survey questions , often with user-friendly interfaces.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Reporting Tools 52

Userpilot

JANUARY 23, 2024

In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. TL;DR Product positioning is about defining your product’s place in the market to attract customers and enhance brand identity.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

Alchemer Mobile

OCTOBER 11, 2024

This isn’t a matter of luck or guesswork – it’s the power of Voice of the Customer (VoC) data in action. Customer experience initiatives offer invaluable insight into your customers’ preferences, pain points, and expectations.

Data Visualization 185

Data Visualization User Testing Reporting Tools Customer Feedback 185

Alchemer Mobile

APRIL 21, 2025

In this post, we make the case for investing in customer loyalty as a long-term strategy to protect revenue, reduce churn, and increase customer lifetime value. In fact, retaining an existing customer can cost 5 to 25 times less than acquiring a new one. You uncover pain points before they escalate into churn.

User Testing 100

User Testing Customer Feedback Product Research Feedback Software 100