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Positioning Jujitsu | April Dunford | BoS Conf Online Europe 2020

Business of Software Conference

April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in Positioning and Market strategy. But it doesn’t have to be this way. Upcoming Events.

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5 Product Management Conferences Not to Miss in 2020

Revulytics

If you’d like to immerse yourself in product management learning alongside fellow product leaders in 2020, here are our top picks that you don’t want to miss: Mind the Product, San Francisco, CA. Industry, The Product Conference, Cleveland, OH. Mind the Product. Michael Sippey, VP Product at Medium.

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BoS FAQ: What is the best BoS talk ever given and why?

Business of Software Conference

Here’s a few that stand out in different ways but this is by no means a ranked list… Product, marketing, strategy, operations and company growth. Kathy Sierra, Serious Pony: Building a minimum badass user A completely different way of thinking about your product and your users. This will make you reconsider.

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How Benn Stancil’s newsletter became the cure for data biz ‘thought leadership’

Mixpanel

You’re a company founder and a CTO. In the very early days of Mode, there were three of us: our CEO, who was off talking to investors, our CTO, who was chained to a desk building the product, and me. What led you to start writing your newsletter? The backstory is a little bit funny. Try it for free.

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What “Product-Led” Looks Like in 2023

ProductPlan

Traditionally, product managers have reported to either engineering or marketing leaders. This is especially true for companies where product didn’t have its own independent seat at the executive conference table.

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14 years building BoS

Business of Software Conference

So I go to some conferences and teach myself. And he looked around, and there were lots of conferences for coders. And there were lots of conferences for startups and lots of conferences for people that were raising funds and IPO going and all sorts of crazy old things. I like to learn. Mark Littlewood. Kirk Baillie.

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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

April Dunford BoS USA Online 2020 from Business of Software Conference. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. This is a talk about positioning, but a little bit more about how you communicate your positioning or share your positioning.