The Product HQ

MAY 10, 2024

This includes the project management of all of the activities done in product conceptualization, design, development, and marketing. In the conceptualization phase, product managers must identify the vision, mission, and requirements that will condition how a team builds out a product.

Startups 52

Startups Customer Experience User Testing Technical Review 52

Roman Pichler

MAY 11, 2021

This requires full-stack ownership : having the authority to make strategic product decisions in addition to tactical ones. Consequently, a Scrum product owner should own a product in its entirety—from the product vision to the product details.

Weak Development Team 156

Weak Development Team Product Research User Testing Customer Experience 156

Userpilot

NOVEMBER 11, 2021

While browsing one of the online communities I am part of, someone commented that outcome-based roadmaps were just ‘regular roadmaps’ anyway, and that: “… Any product manager that knows what they’re doing doesn’t need outcome-based roadmaps. They know they shouldn’t just be building features , and they know inherently what they’re doing.

Roadmap 98

Roadmap Feedback Software User Testing Product Research 98

Product Talk

FEBRUARY 12, 2020

Marketers do need help managing messages across channels, but they also need help managing messages across time. They need help constructing messages that support a user journey and can respond appropriately when a user engages—or more importantly doesn’t engage—with messages in that journey.

Product Research 179

Product Research Data Visualization User Testing Research Software 179

PMLesson's Ace the PM Interview

JANUARY 15, 2021

Demonstrate Product Vision The most important aspect of your answer, by far, is the product vision portion. For this part, you should choose one of the design approaches from before and elaborate on how this product design may evolve in the future. Currently, a Product Design Interview course is being developed.

Feedback Software 94

Feedback Software Vision Software Engineering Data Visualization 94

Ronke PM

OCTOBER 5, 2023

Customer Advisory Boards When product leaders join any organization, regardless of the size or industry, one of the first things they do is to try to garner how their organization and product teams have been getting customer feedback and validation of the roadmap and vision.

User Testing 52

User Testing User Friction Customer Feedback Customer Experience 52

Bain Public

SEPTEMBER 24, 2019

The best product managers think strategically and make difficult trade-offs quickly. They use unconventional ways to spread the vision and have the ability to keep cool under pressure with tight deadlines. They prioritize conflicts and manage revenue targets, resource constraints, and market demands. Does it grow the business?

User Testing 40

User Testing Product Management Product Manager User Friction 40

Userpilot

APRIL 6, 2022

Selling software isn’t the same as selling any other product/service, that’s why a SaaS marketing plan can be a valuable asset. Unlike the traditional marketing plans that focus on only attracting prospects, SaaS product marketing helps you stand out in the market and looks at every stage of the customer funnel.

Research Software 52

Research Software User Testing Onboarding KPIs Customer Experience 52

The Product Coalition

MARCH 15, 2020

Product strategy exists outside the well defined guideposts of dual-track agile (a product discovery and delivery methodology). Product strategy should help you decide which problems need to be solved to make your product vision a reality.

Data Visualization 78

Data Visualization Analytic Tools Product Research Customer Experience 78

Bain Public

FEBRUARY 4, 2021

This is known as Risk-Neutral Product Management , which makes primarily defensive moves steadfast in the belief that, as long as they extend a product’s functionality, their sales and profits will continue to rise. They strive to avoid misunderstanding the addressable market, experiencing relief if they succeed and pain if they fail.

Roadmap 52

Roadmap Feedback Software User Testing Construction 52

ProductPlan

DECEMBER 4, 2019

We outlined the seven internal politics situations you’ll likely encounter at least once in your product management career and how you can handle them. Situation: You’ve painstakingly constructed a roadmap after consulting with various stakeholders, the development team, and your peers. Get aligned on the vision.

Development Team Review 67

Development Team Review Software Review Product Management Product Manager 67

Bain Public

MAY 21, 2018

As we have become accustomed to having customer research and User Experience (UX) lead product vision, a new problem is stopping eager Product Managers from putting the process they were using, and applying them on AI problems. By knowing your training dataset cold you set the vision and direction of the product.

Data Visualization 40

Data Visualization Artificial Inteligence Feedback Software Research Software 40

The Product Coalition

OCTOBER 28, 2019

Provide the business development team with well-defined product marketing collaterals to facilitate conversations with potential customers and ensure focus on scalable core products aligned with our roadmap. Finally, make sure to focus on the highest value product initiatives. Follow her here on Medium.

Startups 73

Startups User Testing Product Management Product Manager 73

Bain Public

OCTOBER 19, 2019

First and foremost, this is our opportunity to remind everyone of the guiding vision. A vision statement allows you to create a mechanism for developing, communicating and tracking what the company is trying to achieve. That’s why successful product managers learn to do so in a way that is both strategic and constructive.

Roadmap 40

Roadmap Development Team Review User Testing Technical Review 40

Dear Strategy

MAY 26, 2020

In this case, the main products would be considered “core,” while the newer and growing product categories might be considered “non-core.”. Those are: a clear vision, a thorough situation analysis, a solid plan, and a clear path toward strategic execution. That doesn’t change, no matter what type of strategy you are developing.

Strategy 52

Strategy Branding Construction User Testing 52

svpg

JULY 15, 2016

I’ve explained that the context typically needs to be the product vision, and a specific set of outcome-based objectives for each team (OKR’s are an effective way to do that). Product Vision. Product Vision. In truth, buying into a vision is a bit of a leap of faith. Product Strategy.

Vision 101

Vision Strategy User Testing White Paper 101

Mironov Consulting

JANUARY 17, 2019

Experienced CEOs delegate large blocks of responsibility to functional leaders so they can do their CEO-specific work: fundraising and investor management; assembling a strong executive team; setting long-term vision; growing a healthy corporate culture; leaning in as PR spokesperson and deal-closer-in-chief.

User Testing 97

User Testing Customer Feedback Customer Experience CTO Coach 97

Haines-Group

DECEMBER 11, 2023

The Problem Product Management, Engineering, and Marketing are the center points of the interdisciplinary product team. Product Management establishes the vision for exactly what we should make, Engineering/Development designs and builds it, and Marketing figures out how to get customers to buy it.

Customer Experience 78

Customer Experience Customer Feedback Vision Agile 78

The Product HQ

JUNE 1, 2024

As a person working on the product, it’s better to consider how to sell the product you’re developing to your target audience. When marketing and product teams collaborate, their jobs combine as product marketing managers.

User Testing 52

User Testing Product Research Product Management Product Manager 52

Radical Product

APRIL 30, 2020

Take a Systematic Approach to Building Products To build products that take responsibility for users’ well-being, we need to fundamentally change how we build products. Today, the widely accepted approach is to iterate to find product-market fit. A good vision is not about you. We need to unlearn that.

Leadership 59

Leadership User Testing Vision Customer Experience 59

Usersnap

NOVEMBER 4, 2021

Product Manager VS Product Owner: A Side-By-Side Role and Responsibility Comparison The Scrum Framework and How It Is Associated With Product Owners and Product Managers Can a Product Owner Also Be a Product Manager? What does a product manager do? And what is a product owner? Do You Need Both?

Product Research 52

Product Research User Testing Feedback Software Weak Development Team 52

Bain Public

MARCH 30, 2020

To be a successful product manager you must get used to saying ‘no’, but that doesn’t mean it must be done confrontationally. You must learn to do so in a way that is strategic and constructive without completely shutting down the other person. Be Transparent. Saying No Without Actually Saying the Word ‘No’.

User Testing 52

User Testing Product Management Product Manager Data Visualization 52

ProductPlan

MARCH 19, 2019

This moment also represents an opportunity to determine what an ideal product team would look like. A key question here is: what is the ideal product team size? “Therefore, attempting to search for or calculate the recommended or optimal ratio between product engineers to product managers will always prove to be an elusive task.”

Weak Development Team 57

Weak Development Team User Testing Customer Experience Reporting Tools 57

Revulytics

OCTOBER 9, 2019

The product development equivalent is looking for data where it’s easiest to find because you’re already recording it, rather than thinking carefully about what you should be measuring. Next, product teams and managers are smart, high-performing folks, but they can be cavalier about how they generate hypotheses.

Data Visualization 75

Data Visualization Analytic Tools Feedback Software Weak Development Team 75

PMLesson's Ace the PM Interview

NOVEMBER 10, 2021

APM Program The last internship program at Google is the Associate Product Marketing Manager (APM) program. Here, students can help develop the Google brand narrative alongside actual Product Marketing Managers at the company. As an APMM at Google, students will join a diverse group of next-gen marketing whizzes.

Technical Review 52

Technical Review Feedback Software Customer Experience Engineering 52

Intercom, Inc.

JANUARY 20, 2022

Honest feedback can be hard to take, but it’s essential to develop the type of culture that encourages people to constructively criticize processes, leadership styles, or approaches. If you have any kind of good product-market fit, you will get copied, and once you get copied, there’s no reason to pick you over other companies.

Feedback Software 249

Feedback Software Reporting Tools Product Research Data Visualization 249

Amplitude

AUGUST 21, 2018

Exponential growth is one of the best indicators that you’re nailing product-market fit. Sustained exponential growth is essentially the golden standard of growth marketing. That means that it’s both easier to construct a narrative around your MoM growth for small numbers and harder to maintain that rate as your business grows.

Analytic Tools 98

Analytic Tools Data Visualization Customer Feedback User Testing 98

The Product Coalition

MARCH 21, 2019

If you are finding that many of these decisions requires external input, then your team might not have the right skillset for the job and/or may not be constructed correctly. There are higher order constraints such as Mission and Vision, which define what the company is about and why it exists. build something that a customer will buy.

Analytic Tools 60

Analytic Tools Strategy Technical Review Customer Experience 60

Business of Software Conference

JULY 20, 2020

So, as a business begins to discover its business model, its product market fit it begins to enjoy the recipe for success or, more specifically, its leaders do. Dubin the founder in the face of the company has this vision. But industry, as a construct, I think is a big blind spot. So, a real entrepreneurial story.

Weak Development Team 75

Weak Development Team Reporting Tools Research Software Data Visualization 75