Userpilot

NOVEMBER 6, 2020

In this post, we’re going to provide you with the best Product Marketing tools for each Product Marketing Job-To-Be-Done – which are critical for allowing your product marketers to do their work independently from your dev team or graphic designers! Post-signup: User Analytics : Hotjar , Heap.

Analytic Tools 76

Analytic Tools Feedback Software Data Visualization Reporting Tools 76

Mironov Consulting

SEPTEMBER 22, 2020

Almost without fail, I find that the “maker” side of software companies (developers, designers, product folks, DevOps, tech writers…) and the “go-to-market” side of software companies (sales, marketing, support, customer success.) Some frequent bad outcomes from this confusion: We never finish our MVP. Here’s why…. What To Do?

Technical Advisors 142

Technical Advisors User Testing Weak Development Team Customer Experience 142

Mironov Consulting

FEBRUARY 6, 2020

Just as every organization needs a finance/accounting team that follows GAAP and tracks cashflow. A music streaming service needs different health indicators than an aircraft manufacturer or online ad marketplace or security software vendor or dating app. Yet it’s the first KPI proposed by many exec teams. TTV: Time-To-Value.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

Intercom, Inc.

JULY 29, 2021

And so, Mark Rudden and his team had to figure it all out by themselves. Fortunately, Mark had quite a bit of experience working and scaling teams in demanding, hypergrowth environments. Rather, everything is an iterative process of building the service, rolling it out to users and keep improving it as you get new data and feedback.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Intercom, Inc.

NOVEMBER 20, 2018

It is important that these friendly connections represent the target persona market you have outlined, as otherwise, the feedback loop is likely to be weak. At one end of the spectrum, you’ll have a zero touch “buy now” self-service option for SaaS solutions in the sub $100-a-year range. Iterate the product based on feedback.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Mironov Consulting

DECEMBER 31, 2017

I strongly advocate a “portfolio pie” model of prioritization, to avoid putting all of our development eggs into the feature basket. Especially in enterprise/B2B, sales teams may have only a handful of major active accounts, each carrying a lot of revenue. More here.) Experienced salespeople will come back with….

Roadmap 92

Roadmap Fractional VPE CTO Coach Data Visualization 92

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. So they created a software that provides control, visibility, and payment methods for corporate finance teams. This is why I decided to jump in. Nico: Correct.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162