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8 steps to craft a winning sales strategy, according to industry leaders

Intercom, Inc.

Developing a sales strategy is one of the core activities every business will have to undertake. When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming. Get your free copy of The Sales Handbook. Want more advice like this?

Outbound 177
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The Secrets of Highly Successful Sales People: Objection Handling

The Secret PM Handbook

A prospect might be concerned that your company might go out of business, or that there won’t be enough skilled consultants to handle their implementation needs, just to give two examples. There’s the monetary cost – usually substantial for an enterprise application or system. Why do prospects have objections?

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17 Must-Read Product Management Books

Hutwork

The best books available can help you learn more about product management, collaboration, habits, remote teams, different methodologies, and more. Written by real-world product managers at the Product School, these experts teach classes while working at enterprises like Facebook, Google, LinkedIn, PayPal, Netflix, and more.

Books 67
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People & Company’s Bailey Richardson on how to find your people

Intercom, Inc.

Now she’s one of the principals at People & Company, a coaching organization (not a consultancy, she’s quick to point out) that helps organizations harness the power of community. And I got to work with the international growth team for Facebook. Coaches, not consultants. Short on time? He ran growth in Asia.