Consulting Events Product launches Research Software 
Intercom, Inc.
JUNE 23, 2022
Software buying is undergoing a transformation, as is the case with many industries in the post-pandemic market. The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs.
The Product Coalition
MARCH 5, 2024
However, successfully implementing agility into your company can provide 20%-30% financial gains according to research by McKinsey & Company, and increased parallel process and employee experiences have a direct causal impact on revenue by more than 50% according to Harvard Business Review. Technology development is cognitive work.
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Intercom, Inc.
DECEMBER 16, 2019
In this guide, we explain how you can turn ABM into a win for your business – by putting the right team, tools, and processes in place. Because ABM requires sustained, one-to-one relationships with customers, sales reps have to take a consultative approach to closing deals. What is account-based marketing (ABM)? Source: TOPO ).
Userpilot
MARCH 8, 2022
Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs. Melissa Perri is one of the most recognizable names in Product Management. She’s currently a consultant, speaker, and teacher in product management. Author of “The Build Trap”.
Userpilot
FEBRUARY 17, 2021
Wondering what the best product conferences of 2021 are? We’ve collected the best events for product folks that you can attend online or in-person. What: 1,500 tech product managers and product developers gather online at one of the world’s largest product management & development conferences.
Mind the Product
APRIL 3, 2019
A UK-based consultant, Joe Leech has built a reputation for managing change (for both users and stakeholders) and as the guy to call when a product launch has gone wrong. Troubleshooting a poor product launch. The Product Experience is hosted by Lily Smith and Randy Silver. Just call him Mr Joe.
PMLesson's Ace the PM Interview
APRIL 6, 2020
Product marketing is actually the function for which a traditional marketing degree most prepares you since it covers many of the core marketing responsibilities including messaging, positioning, pricing, and market research. Product marketers are also expected to be creative. Both of these are valuable to product marketing.
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