Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. You don't have to lift a finger and you get to access the latest updates whenever you log in.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

JANUARY 29, 2021

An excellent user engagement strategy can have a ripple effect on what product marketers’ care the most about: Make your users see the value of your product and its features during the free trial. Stop users from only signing up and then never using the product. No matter how fast you run, you will never reach it.

Customer Experience 98

Customer Experience Customer Feedback User Testing Onboarding KPIs 98

Userpilot

FEBRUARY 8, 2021

Yet, you might be focusing on the larger group of customers that helped establish your product but are slowing churning. The variables you pick will determine where to spend your product marketing efforts and your success for sustainable growth in the future. Understanding which customers to retain comes down to how you segment.

Analytic Tools 95

Analytic Tools Research Software Data Visualization Customer Experience 95

Intercom, Inc.

JANUARY 16, 2020

We chatted about the company’s evolution from RealtimeBoard, a tool beloved by the UX community, to Miro – a rapidly growing SaaS innovator that boasts Dell, Netflix, Ikea, and Spotify amongst their steadily growing roster of clients. Miro has made the move from product to platform. The journey from product to platform.

Research Software 249

Research Software Data Visualization User Testing Customer Experience 249

Userpilot

FEBRUARY 17, 2021

Wondering what the best product conferences of 2021 are? We’ve collected the best events for product folks that you can attend online or in-person. February Product Conferences. Product World. Product Marketing Rendezvous. Source: Product Marketing Alliance. Table of contents.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Userpilot

JULY 30, 2021

What exactly is the product manager role? And the role of a product manager can vary drastically depending on the type of product manager. That’s why we’ve put together a comprehensive post on everything you need to know about the product manager role, including: Responsibilities of a product manager. Let’s dig in!

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

Userpilot

FEBRUARY 3, 2021

But they don’t answer where the sources of friction are coming from as your users explore your product. A user journey is the various steps, touchpoints, pain points, and emotions that a user will experience as they explore your product. They may also vary depending on the particular use case for which a person signs up for a product.

Analytic Tools 95

Analytic Tools User Testing Customer Experience Research Software 95

Userpilot

JULY 15, 2022

The buyer’s journey is not a linear path and that leaves companies and marketers with an enormous attribution blind spot. Whether you’re trying to accelerate customer acquisition or increase product engagement, understanding the dark funnel is necessary. However, they do influence the decisions made regarding your product.

Analytic Tools 87

Analytic Tools Research Software Feedback Software Data Visualization 87

Userpilot

JUNE 17, 2022

For instance, a product manager can set a particular target after consulting with one or more subordinates. Improve customer engagement score by Y% for key product features. This would lead you to select the right metrics and KPIs. Your product team has come up with a new feature idea, so what?

Feedback Software 52

Feedback Software Product Research Customer Feedback Reporting Tools 52

Userpilot

JANUARY 8, 2021

You have more customers enjoying your product than hating it. Net Promoter Score is the result of a one-question survey asking the users how likely they’d be to recommend your product on a scale from 1 to 10. The metric was developed by Bain and Company in 2003 and has since been adopted by millions of businesses.

Analytic Tools 66

Analytic Tools Feedback Software Data Visualization Weak Development Team 66

Mironov Consulting

OCTOBER 26, 2017

Head of Product: My CEO is a finance guy*, and is pushing the product team hard to prioritize all engineering work solely on ROI. Most first-time CEOs come from some functional role: sales, finance, marketing, engineering, occasionally product management. (Or See my product pies.) Timeframes and goal matter.

Finance 95

Finance User Testing Analytic Tools Research Software 95

Userpilot

AUGUST 14, 2023

So let’s see how you can build a growth marketing strategy and check out the strategies involved and relevant use cases. TL;DR Growth marketing is achieving exponential and sustainable growth by implementing high-impact tactics across the user journey. Use Product Hunt to extend your audience reach for the new product launch.

Onboarding KPIs 86

Onboarding KPIs Strategy Marketing User Testing 86

Userpilot

DECEMBER 23, 2020

Which product trends emerged in 2020 and are here to stay? What are the biggest trends in Product for 2021 you must implement into your Product Growth strategy? Who’s who in Product these days? And what new product growth terms made it to our dictionary? Trends to Watch In Product – Table of Contents.

Analytic Tools 122

Analytic Tools Onboarding KPIs Data Visualization Product Research 122

Userpilot

JANUARY 15, 2021

Without product analytics, how do you know how to move the needle with your product growth? If you’re only beginning your adventure with product analytics, looking at all the usage data may seem overwhelming at first glance: Source: Heap. Here are the need-to-know takeaways: What is Product Analytics?

Data Visualization 62

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 62

Userpilot

JANUARY 26, 2021

If all the data we collect to create better products and customer experiences were trees, each company could plant its own forest. It helps product and product marketing teams piece together and analyze the cross-channel data to improve their touchpoints. But can you take action on those insights? But then what?

Data Visualization 98

Data Visualization Analytic Tools User Testing Customer Experience 98

Mironov Consulting

SEPTEMBER 23, 2023

I’ve written a lot about the huge organizational and technical gulf between services companies and product companies.  (See Services companies (aka custom development, agencies, outsourcing/nearshoring, contract engineering, consultancies, any work-for-hire) primarily market/sell the time and expertise of their people.  Work

Reporting Tools 80

Reporting Tools Data Visualization Analytic Tools Feedback Software 80

Userpilot

SEPTEMBER 1, 2021

The activation point in the user journey is when the user actually gets to experience the value your product provides in getting their job done. Product Qualified Leads are free users who meet a threshold of significant actions taken to qualify for sales outreach. Removing the onboarding campaign had, wait for it…. ZERO effect!

Analytic Tools 84

Analytic Tools Research Software Data Visualization Customer Experience 84

Userpilot

DECEMBER 17, 2019

Dramatics aside, one of the most important things you should be doing is tracking how users engage with your site and your product. There are a lot of different tools out there, each offering different features. We’ll look at the pros and cons of each product. Perhaps people go to your “Features” page and then leave.

Analytic Tools 54

Analytic Tools Data Visualization Feedback Software Customer Experience 54

Mixpanel

MAY 3, 2019

Digital Authority Partners helps leading healthcare organizations implement an analytics-driven culture and lends their thoughts on the metrics you should be measuring to better understand engagement on your healthcare app or site. These two user engagement metrics matter greatly to your business. The answer is analytics.

Onboarding KPIs 99

Onboarding KPIs Data Visualization Analytic Tools Feedback Software 99

Userpilot

APRIL 30, 2021

Look for an agency with expertise in your chosen channel, a solid productized services model, excellent customer service and reasonable prices. If you’re looking for support in content marketing, consider Grow and Convert or Quoleady. For social media consulting, consider Siarza Social Digital. And consulting.

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. SaaS Marketing Playbook Table of Contents. Why Having a SaaS Marketing Playbook Is Important. Content Marketing.

Research Software 63

Research Software User Testing Outbound Marketing 63