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The Seven-Part Guide to Portfolio Product Management & Marketing

Product Management University

Traditional product management also reinforces silos and competing priorities as every team fights for resources to improve each product versus a holistic approach of using multiple products to quantifiably improve how customers run their business. Customer-Facing Vision & Strategy. Number two is BIG! Here’s the simple alternative.

Marketing 130
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Emergence Capital’s Doug Landis on telling stories that sell

Intercom, Inc.

His time at the latter culminated in the title of Chief Storyteller, where he rewrote the script for how Box sales team talked to and about their customers. I think of it as go-to-market consulting. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. It was so fun.

article thumbnail

Emergence Capital’s Doug Landis on telling stories that sell

Intercom, Inc.

His time a the latter culminated in the title of Chief Storyteller, where he rewrote the script for how Box sales team talked to and about their customers. I think of it as go-to-market consulting. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. It was so fun.