Product Portfolio Management & the Strategic Ripple Effect 4 of 10 – Market Strategy vs. Product Strategies
Product Management University
OCTOBER 10, 2023
That brings us to the topic of a single market strategy versus strategies for each product and which approach has more strategic benefit to your organization. None of your products on their own deliver the broad impact your customers are looking for. A market strategy does just that. Here’s the $1 million question.
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