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30 Steps to Mobile App Launch

Alchemer Mobile

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app.

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The Importance of Crowdsourcing Your Product Ideas

ProductPlan

You created your product to help customers solve a problem and align with your organization’s product vision. You may have created a viable but incomplete solution. Your understanding of the problem may have evolved based on observing customers using your product. What is crowdsourcing?

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What we learned moving sales and product upmarket together

Intercom, Inc.

As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. We were laser-focused on helping everyone buy Intercom and nailing the fundamentals of SaaS sales.

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The Important Product Manager Skill That You’re Missing

The Product Manager Coach Blog

In the world of product management, where technical acumen, strategic vision, and people skills intersect, there’s an often underutilized asset that many PMs overlook: the power of networking. Having a network means you have a reservoir of collective experience to tap into. But knowledge alone isn’t enough.

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Pulse Everywhere: The Biggest Product Announcements Ever From Gainsight

Gainsight

Interestingly, when you are a leader in a particular space, like Gainsight is in Customer Success technology, the right path consists of multiple important pillars, all connected and working together. One, we love our customers and dedicate a large percentage of our roadmap towards helping them achieve more with Gainsight.

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Why You Need to Keep MOATs Front and Center in Your Product Roadmap Strategies

Bain Public

The product manager’s role is to help determine the product mission that will lead their team on a path to achieving goals, transforming visions from strategy to execution. They were first to market in the search space but spent years increasing revenue exploring the media/ad space, allowing Google to out-pace their search technology.

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My framework for Machine Learning Products — Part 1 of 3

The Product Coalition

Here they are at a glance: Identify the problem There are no alternatives to good old fashioned user research Get the right data set Machine learning needs data?—?lots Weigh the cost of getting it wrong A wrong prediction can have consequences ranging from mild annoyance to the user to losing a customer forever. lots of it!