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Why Tools Are Not the Answer

The Product Coalition

Running a successful product organization is hard. It’s no wonder there are many tools that try to resolve this. But tools alone won’t fix anything and can do the opposite. Every now and then, early-stage founders approach me to hear about their product idea and give them feedback. Tools alone cannot be the answer.

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In-App Messaging

ProductPlan

In-app messaging is a way of communicating with users within the context of your product, often taking the form of tooltips, banners, or in-app chat. For software products, in-app messaging includes all of the native messages sent to a user while they are using your product.

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Mobile App Ratings Reflect Your Customer Relationships – Here’s How to Improve Them

Alchemer Mobile

So what’s the solution to clearing the noise and enacting a lasting strategy to boost your app’s ratings and reviews? You must look beyond reviews and focus on hearing from more of your customers. Here’s what the process looks like: First, you should spend your time and effort getting a few small wins by reaching out to customers.

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Insight From Marty Cagan’s Coach the Coaches Workshop (Part 2)

The Product Coalition

A common pitfall that I often see is that companies declare that they have product-market fit way before they actually do (usually when they have problem-solution fit, which is defined as having a small number of happy paying customers). Communication To craft a good strategy, Marty recommends writing it down.

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How people will find your product

The Product Coalition

There are many different ways people can get in touch with your product. They all have a different level of knowledge about the market, they all have different ways of describing their problems and different ways on looking for a solution for their problem. Your job is it to educate the user and show them the solution to their problem.

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Customer Centric Culture: Purpose and Profitability?

Usersnap

It is placing customers at the core of your business and then building everything around it. It is not simply trying to please customers to make money, but to listen to them and offer solutions to their problems. Sephora grew mobile sales by 167% by paying attention to customer expectations. Approach the ideal users.