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5 Reasons Why Product Managers Need to Understand Content Management Technology

The Product Coalition

2020 is only halfway done, but it already was a big year for Product Management. We all learned that Product Management is not just about managing products really. One of the most powerful things Product Managers rely on for growth in 2020,? leave it to your web developers and marketing team,?

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Best product marketing software for SaaS

Userpilot

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. But how do you choose good product marketing software? What is product marketing?

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App Ratings Prompts: When and How to Ask For a Mobile App Rating

Alchemer Mobile

Over the past few years, many people in the development community have sounded off about “rating nags” and the “please rate me” dialogs that some apps show, with perhaps the most pointed critique coming from John Gruber , of Daring Fireball. It’s about more than improving an app’s rankings.

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Customer Intelligence in SaaS: How To Collect Customer Intelligence Data and Improve Loyalty?

Userpilot

Did you know that customer intelligence (CI) data helps product managers dive deep into the customer journey and truly understand customers ? SaaS companies use CI data to design personalized customer experiences and better customer communications, increasing customer loyalty, retention, and lifetime value.

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Under Armour Offers Lessons on Leveraging In-App Messaging for Risk Management

Revulytics

Back in the spring, some 150 million users of Under Armour’s health and fitness app MyFitnessPal were hit with a data breach, with a bad actor (or actors) stealing their user names, email addresses, and passwords. Now, consider the value of in-app messaging as part of a risk management strategy.

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How To Elevate Your Online Customer Service With Screenshots And Annotations

Usersnap

72% of customers blame poor customer service as the reason for having to explain their issue multiple times. But, as a customer service agent or the feedback receiver, you know customers are sometimes just as guilty. Top 4 Struggles for Customer Service Teams. This article has got you covered.

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What is Marketing Resource Management and How it Can Streamline Your Marketing Efforts?

Userpilot

Can marketing resource management help streamline your product marketing processes and workflows? It is also one of the busiest, most complex departments, often handling many tools, managing multiple campaigns and events, and coordinating with internal and external stakeholders. What are resource management examples?