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9 Must-Have Features To Look For In Customer Engagement Platforms (CEPs)

Userpilot

The study showed that companies that get customer success right prioritize technologies that improved customer experience. A Customer Engagement Platform (CEP) is an example of a tech solution that can help you achieve a great customer experience. What is a customer engagement platform (CEP)?

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17 SaaS Customer Success Best Practices to Improve Customer Retention

Userpilot

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. TL;DR Customer success builds long-lasting relationships, increases customer retention , lifetime value , and advocacy, and informs product development.

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Best product marketing software for SaaS

Userpilot

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. But how do you choose good product marketing software? What is product marketing software?

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Intercom’s Rich Archbold on how to run less software

Intercom, Inc.

In engineering, you want to move fast, ship often and solve real customer problems. Yet competition and the exponential rate of change in software are pushing against that mission. Enter our philosophy of Run Less Software. We take care of most of Intercom’s backend technologies. What it means to Run Less Software.

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The new dawn of Machine Learning

Intercom, Inc.

In the past five years, we’ve seen neural network technology really take off into its own. Building ML products requires balance – it’s pointless to start with the problem if the solution is unattainable, but you shouldn’t start with the tech if it can’t meet real customer needs. AI has been quite overhyped in the past.

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4 ways to personalize your marketing messaging and boost engagement

Intercom, Inc.

According to one report , 66% of customers expect companies to understand their needs and expectations – but say that they’re generally treated like numbers instead. This is a huge wasted opportunity, as research shows that 80% of consumers are more likely to make a purchase when brands offer personalized experiences.

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10 Best Customer Lifecycle Management Software for SaaS

Userpilot

You can access this information through the right customer lifecycle management software. However, it’s not easy to pick a tool among the many suitable options in the market. To help you, we’ve listed the 10 best customer lifecycle management platforms in the market, including key features, user reviews, and pricing.