article thumbnail

17 SaaS Customer Success Best Practices to Improve Customer Retention

Userpilot

Encouraging referrals and reviews to expand word-of-mouth. Triggering exit surveys to understand reasons behind churn and improve customer experience. Key metrics to measure the impact of your customer success strategy include LTV, CSAT, NPS , churn rate, and retention rate. Why is customer success important for SaaS?

article thumbnail

Can You Introduce CS During Hyper-Growth? Absolutely!

Gainsight

This situation is especially true when the company is in hyper-growth and introducing specialized customer success technology. For Gainsight, one of the best examples we have seen of a company successfully incorporating CS as an ethos and a technology in a time of hyper-growth is Totaljobs. The Role of Technology.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How is Marketing Segmentation Used in Customer Retention?

Userpilot

Offer custom educational resources based on user behavior – for example, if a user hasn’t tried an important feature, encourage them to watch a webinar explaining its value. For example, using software like Userpilot, you can auto-translate a tooltip for your German-speaking customers. The more, the merrier.

article thumbnail

Why Human-Led And Digital-Led CS Are Not At Odds

Gainsight

If you’re used to having human beings cover every customer, the idea of surrendering that responsibility to technology can create anxiety—for both you and clients. Some customers—and user personas—don’t want to engage in the quarterly business reviews and check-in calls that are the hallmarks of high-touch CS.

article thumbnail

Optimize An Underutilized CSM: Your Product

Gainsight

Product experience is a primary driver of customer experience. This product experience imperative was the exact topic of the Catapult webinar with Morgan Redwine from Dealerware. . Configuring your product with tools that help orient and guide users to key product features is an essential part of scaling your CS strategy.

article thumbnail

How to Create Raving Fans For Your SaaS and Drive Product Growth

Userpilot

Just think back to the last time you saw someone (or a group) passionately telling friends about a helpful tool. It’s now your turn to convert everyday customers into raving fans. Raving fans are the customers who are obsessed with your brand and seize every opportunity to passionately tell others about you.

article thumbnail

17 B2B Customer Engagement Strategies That Drive Retention and Loyalty

Userpilot

Collect customer feedback at multiple touchpoints and act on it. Engage customers with in-product messaging. Host virtual customer engagement events such as webinars. A good customer engagement strategy has measurable KPIs and is always updated based on the performance data.