Product Talk

DECEMBER 7, 2022

Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview?

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Userzoom

FEBRUARY 12, 2020

This is a guide for UX and research practitioners who have either newly joined an organization that’s using the Agile methodology, or their current product development is adopting Agile for the first time and they’ve been told to “make UX research happen in this new fangled process immediately please!” . What is Agile?

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Mind the Product

APRIL 6, 2021

For most of us, the way that we conduct user research has been different during a year of lockdowns. Not so much for Anna Lee Anda, UX Research Manager at Zendesk — as someone with a global customer base, she’s been working with these techniques for ages. Remote research. Recruiting across regions.

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UX Studio

SEPTEMBER 3, 2018

UX copywriting and user testing? But you don’t have to start from scratch when it comes to testing content and microcopy. We, at UX studio , collected three methods that provide more insights than general AB testing. In this article, we give you an insight into: What is UX copywriting?

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Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

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Usersnap

JANUARY 8, 2024

As we explore the subsequent sections, we will uncover how this iterative approach to product development has revolutionized the way products are conceived, developed, and refined. Learn how to use Usersnap for getting product feedback Jump into the example section immediately ? Testing & Feedback 5.

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Mind the Product

JUNE 24, 2020

Over the course of lockdown, how we maintain relationships with our nearest and dearest has been tested. But Fabrice des Mazery, CPO at Thiga, suggests the skills we’ve honed during this time can actually be useful in building relationships with our customers. Hooked: A Guide to Building Habit-Forming Products book.

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Mind the Product

JANUARY 23, 2019

The founder and CEO of NYC-based Motivate Design, Mona Patel , first came to our attention after appearing on another great podcast, Jonathan Courtney and Jake Knapp’s Product Breakfast Club. She spoke about running a scaling an agency, which was interesting – but what really got us was her unique take on the Discovery process.

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Mind the Product

MARCH 23, 2021

Are you leaving money on the table, or are you scaring away potential customers? Pricing strategy can be one of the biggest challenges for product people, so we asked Founders Factory coach Fanni Fejes to share some of the lessons she teaches founders. Are you leaving money on the table, or are you scaring away potential customers?

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Userzoom

DECEMBER 9, 2019

Although we strive to work in an environment where user research is a part of every stage of the product development lifecycle , and your executives have completely bought in to everything you do… we have to be realistic. UX Researcher / Designer. UX Researcher , Sr. UX Researcher, Delta Dental of Washington.

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TechEmpower - Product Management

OCTOBER 9, 2023

This presents businesses with an opportunity to enhance their search functionalities for both internal and external users. With Generative AI and LLMs, new avenues for improving operational efficiency and user satisfaction are emerging every day. or "How can I modify my direct deposit account?"

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Userpilot

NOVEMBER 17, 2022

If you’ve been in the SaaS or start-up space for some time, there’s no way you haven’t heard about ‘delightful products.’ And what can product managers do to build quality products that really delight users ? Then iterate to add delight and build a minimum delightful product.

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UX Studio: Product Management

DECEMBER 7, 2022

Including UX research in any UX project is crucial for all businesses with any digital platform. This is great news, but finding the best UX research agency can be challenging for companies in need. To help you find the right match we collected the best UX research consultancies you can work with. . Competitor Analysis.

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Mind the Product

AUGUST 11, 2020

A UK-based consultant, Joe Leech has built a reputation for managing change (for both users and stakeholders) and as the guy to call when a product launch has gone wrong. Joe gave one of the most entertaining and engaging talks at Mind the Product in London 2018, so we followed [.]. Just call him Mr Joe.

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Userpilot

NOVEMBER 27, 2023

Product growth vs. product-led growth? SaaS companies like Slack and Atlassian pioneered the product-led growth (PLG) model as a way to reach customers through the product. But there’s also the product growth strategy, which shares some similarities and differences with the PLG model.

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Userzoom

APRIL 6, 2020

Stephen Apap , Lead UX Researcher at Betsson Group, has been with the online gambling company for over 5 years now, delivering actionable insights and recommendations based on the voice and behavior of the consumer. How did you get into UX research? From here, it was a natural progression to the UX research team at Betsson.

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The Product Coalition

FEBRUARY 6, 2020

A/B tests, multichannel CJMs and customized content: everyone starts doing it Source: State of Digital Marketing 2019 (by Altimeter) This report provides an update on how companies use digital marketing to drive growth, what goals they set, what practices, metrics, platforms, frameworks they use, and what challenges they face.

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Centercode

APRIL 11, 2019

Whether it’s the rise of AI, CI/CD, or DevOps, the lines between testing and development are blurring. But as testing methodologies evolve and bleed into development, professional testers are questioning how this evolution will affect their role in product development. Many people are jumping on the test automation bandwagon.

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Userpilot

JUNE 25, 2023

Which product management books do you have on your shelf (or Kindle)? Whether you’re a seasoned product management pro or just starting out on this thrilling journey, we’re pretty sure you’ll discover a book or two that will help you boost your product management game. Are you not sure what to add to it?

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The Product Coalition

APRIL 17, 2023

By facilitating the quick and efficient development of new content and data, this technology can potentially transform various industries, from entertainment to healthcare. It has the potential to transform industries like entertainment, art and design by opening up new avenues for human-machine cooperation.

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Userzoom

NOVEMBER 18, 2019

Over the last couple of years we’ve surveyed hundreds of people from some of the biggest companies in the world to discover the current UX landscape in enterprise organizations. The results, as featured in our 2019 State of UX in the Enterprise survey , are a revealing array of common challenges and trends.

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Indicative

OCTOBER 8, 2020

gamers’ weekly leisure time going to playing games as of 2018 — companies are sitting on treasure troves of insight. Are you getting the most out of the insights that you’re collecting? By the end, we hope you’ll come away with tips for building an effective Customer Analytics strategy for your company’s product and marketing teams. .

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Mind the Product

DECEMBER 8, 2020

Our go-to person to learn more about creating a great play experience is Melissa Pickering, Strategic Product Director at The LEGO Group. The post Designing for Play – Melissa Pickering on The Product Experience [Rebroadcast] appeared first on Mind the Product. Translating consumer insights into business innovation.

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Mind the Product

MARCH 31, 2020

When you want to learn about the state of product management across Asia, there are two people who come to mind: Adrienne Tan (CEO and co-founder of Brianmates in Sydney) and Colin Pal (Chief Product Officer, Caterspot in Kuala Lumpur). That tiny little widget has implications for how someone might use and conceive your product.

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Userpilot

OCTOBER 11, 2022

Customer engagement loops can serve as extensions of your CS and marketing teams. Here’s why: a good engagement loop creates excitement and motivation that keep customers returning to your product. It follows the customer activity outlined above. Increase product stickiness.

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Centercode

NOVEMBER 13, 2020

Coronavirus solidified an already shifting focus toward entertainment and events that consumers can enjoy from home. Here’s how streaming services are refining their products and taking a proactive approach to tackling industry challenges with help from their customers — and Centercode. Load Testing.

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Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? SaaS product marketing is the strategies and tactics applied to software products and apps to create demand and drive the adoption and retention of said product by the end-user.

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The Product Coalition

JULY 20, 2022

Thinking about it the other day, I decided to make a non-exhaustive list of games I’ve played a lot that helped me shape my Product mind. Managing this toy city is a playful adaptation of managing a product with all the real pulls and levers that you must operate in order to grow and achieve your objectives.

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Userpilot

FEBRUARY 20, 2023

In SaaS, smooth user onboarding is essential to engage and activate users. But what are some good user onboarding examples that can explain this better? In this article, we’ll cover what user onboarding is, why it’s important for SaaS businesses, and how successful companies have implemented it.

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Userpilot

JANUARY 16, 2023

As such, building out a well-optimized feature adoption funnel should be a top priority regardless of the number of users you currently have. Feature adoption rates show the user adoption rate of a new feature or existing feature. Feature adoption measures how engaged users are with a particular feature of your software product.

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Business of Software Conference

DECEMBER 28, 2023

Search Amazon for customer reviews on industry-related products or books. At the end of the day, we all want to be entertained. The less exciting your product is, the better your copy needs to be,’ Wiebe asserts. The less exciting your product is, the better your copy needs to be,’ Wiebe asserts.

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Mind the Product

AUGUST 11, 2017

Dave Wascha started as a product manager 20 years ago working on Internet Explorer 4.0. Since then he’s had his share of successes and failures in a storied career spanning the US and Europe, and in this entertaining and insightful talk from Mind the Product San Francisco he distills those 20 years into twelve key lessons.

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Userzoom

JANUARY 7, 2020

Can a change management process help your company survive users’ negativity towards necessary changes to your digital product? How do we make improvements to our sites without annoying our users? Well, you would likely begin by contacting your users and telling them that you plan to make a change to your site.

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Mind the Product

DECEMBER 24, 2019

I think, by now, we all know that product management is hard. And while we spend a lot of time focusing on the things that we’re building and obsessing over our users, it becomes easy to neglect ourselves. The Product Experience is hosted by Lily Smith and Randy Silver. Lily’s Pick. Happy listening! Talk to us.

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freshtrax

NOVEMBER 3, 2023

In this article, I will present three of these insights. The concept of design thinking may sound complex at first, but we hope to convey that valuable insights can be gained from entertainment media like anime. It all starts with a vague theme, and then you decide on the direction through research and analysis.

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Mind the Product

JULY 14, 2020

Nandini Jammi started out in product marketing and growth, but after the US elections in 2016, her career took an unexpected turn when she joined Sleeping Giants, an organisation that aims to make bigotry and sexism less profitable. In this episode of The Product Experience, sponsored by Amplitude, learn how to apply this ethos to [.].

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Amplitude

JULY 29, 2020

When it comes to product strategy, there is so much conflicting advice that getting started can be confusing. Some companies’ strategies are so generic that they could mean anything, or nothing at all—as perfectly illustrated in this product strategy madlibs , which fills in the blanks with buzzwords and jargon and calls it a strategy.

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