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Product Managers are Not Required to Design, But Learning Design is Part of The Job

The Product Coalition

When I start to learn about product management, it seems PMs do a lot of things related to data, research, user experience, and dealing with other teams such as design, engineering, etc. Product management and UX design both strive to understand user needs, create valuable experiences, and continuously innovate products.

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CX expert Annette Franz on putting the ‘customer’ in ‘customer experience’

Intercom, Inc.

Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. How to put the “customer” in “customer experience”.

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You Are Building the WRONG Things in your SaaS product

The Product Coalition

Where SaaS companies get prioritization wrong and a new approach to get it right There are many ways to prioritize what makes it onto your SaaS product roadmap and most of them are incredibly time-consuming and only done by your product teams. We also looked at some other research by Mind the Product and by Richard Banfield.

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11 Books To Read As A Product Manager

Bain Public

As the technology industry continues to grow, so much product managers so they don't fall behind. How do you know that you are making a product or service that your customers want? How do you guarantee that your team is creating value for your customers in a way that creates value for your business?

Books 52
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Friday Tracks and Takeaways When Lightning Strikes

Gainsight

The themes today centered around Human-First Customer Success and Transforming Customer Centricity. Human-First Customer Success. The Key to Customer Success: Leadership with Jay Nathan, Chief Customer Officer at Higher Logic and Co-founder of Gain Grow Retain at Higher Logic.

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The Perfect World and the Real World of Product Research

The Product Coalition

Twenty five mini-research ideas for finding something meaningful to work on. In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. So let’s talk about mini-research. Think of research as digging for gold. There is only the real world.

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My Top 5 Reads for Product Managers

The Product Coalition

In a product manager meeting at our organization recently, we were all handed the book Insipired: How To Create Tech Products Customers Love. Our leadership team had just started reading it and wanted all of the product managers to read it too. So we need to focus on the job to be done and why customers hire our products.