The Product Coalition

JANUARY 11, 2023

Leveraging the benefits of combining these two approaches, companies can maximize their insights and make data-driven decisions that are grounded in real-world understanding. Market research focuses on understanding consumer behavior and preferences in order to inform marketing strategies and business decisions.

User Testing 158

User Testing Product Research Data Visualization Customer Feedback 158

Alchemer Mobile

MARCH 11, 2025

Why customer support is an overlooked differentiator Product features, pricing, and branding all play key roles in differentiating your organization from the laundry list of competitors, but theres one often-overlooked factor that can make or break customer loyalty: how well you support your customers.

Differentiation 130

Differentiation Feedback Software Customer Feedback User Testing 130

Product Innovation Educators

MARCH 4, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

Userpilot

OCTOBER 19, 2024

Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). Userpilot is a product growth platform that can collect customer feedback directly within your product.

Feedback Software 105

Feedback Software Analytic Tools Data Visualization Research Software 105

Userpilot

MARCH 9, 2025

What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. The short answer: yes.

Research Software 83

Research Software User Testing Analytic Tools Feedback Software 83

Userpilot

AUGUST 30, 2024

Customer insights enable SaaS teams to understand them better and build products that satisfy their genuine needs. From the article, you’ll learn about different kinds of customer insights (from product analytics and only) and the benefits of gathering them. Let’s dive right in! Book the demo to find out how!

Data Visualization 105

Data Visualization Customer Feedback User Testing Analytic Tools 105

Userpilot

DECEMBER 18, 2024

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Basically, anything that ruins the user experience.

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

Product Talk

MAY 18, 2022

You might need to get buy-in or support from leadership, you may need to collaborate with user research or data science teams, and you will likely experience some overlap with customer-facing teams like sales, marketing, and customer success. They don’t understand if the customer’s going to like it.

User Testing 296

User Testing Customer Experience Customer Feedback Product Research 296

Roman Pichler

APRIL 7, 2025

Note that Ive decided not to state the names of the tools I found, partly as the AI landscape is changing rapidly and partly as you should research and select the tools that work best in your context rather than trusting my judgment. [2] 2] Market Research AI-based tools can discover user and customer trends using predictive analytics.

Product Strategy 193

Product Strategy User Testing Data Visualization Strategy 193

Alchemer Mobile

AUGUST 19, 2024

“We’re not competitor-obsessed, we’re customer-obsessed. We start with what the customer needs and we work backwards.” – Jeff Bezos, founder of Amazon. For product managers, the path to success—both on an individual level and for the company as a whole—depends on a deep understanding of their customers.

Product Research 172

Product Research User Testing Customer Feedback User Friction 172

Product Innovation Educators

JANUARY 13, 2025

Wisdom Mining: Leveraging academic articles and research. This approach helped Doug build and sell an entire company based on insights from academic publications. This insight led to test number 73, which became their breakthrough success and is now patented in 51 countries.

Research Software 267

Research Software User Testing Data Visualization Product Research 267

Alchemer Mobile

JULY 11, 2019

How long does an application have to prove itself, before the user moves on to something else? As a mobile product manager, you have three days to delight your user before they turn to one of your competitors. Know Thy Customer—and Thy Enemy. Develop real personas that reflect your customers. Three days.

Research Software 220

Research Software User Testing Feedback Software Customer Experience 220

Userpilot

JUNE 30, 2023

Looking for the voice of the customer questions to understand your users, analyze the market, and unlock growth opportunities? In this article, we will cover the voice of the customer methodology. We’ve handpicked the right survey questions under different research categories to make everything easy.

Customer Feedback 98

Customer Feedback User Testing Feedback Software Data Visualization 98

Userpilot

JULY 17, 2023

Searching for the best software for customer feedback to truly understand your customer sentiment ? Software for customer feedback has become essential for SaaS businesses that have customers in their hearts. Qualtrics is great customer feedback software for collecting, managing, and acting on feedback data.

Feedback Software 19

Feedback Software Customer Feedback Data Visualization User Testing 19

Userpilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. They also enable targeted user engagement and improve the effectiveness of marketing campaigns.

User Testing 101

User Testing Research Software Market Research Product Research 101

Product Innovation Educators

APRIL 27, 2020

6:39] Market Research. Market research is finding out what you can charge based on what you’re offering. The most important activity is talking to your customers. Use your data, market research, and team to assign a price. [8:40] This gives you insight into packaging.

Research Software 330

Research Software Feedback Software Product Research User Testing 330

Melissa Perri

JULY 23, 2024

This holistic approach not only streamlines operations but also enhances the team's ability to deliver value to customers and stakeholders. Inability to Scale : Difficulty in scaling operations effectively to meet growing demand or market opportunities highlights weaknesses in organizational design and adaptability.

Weak Development Team 250

Weak Development Team Product Research Research Software Feedback Software 250

The Product Coalition

OCTOBER 2, 2024

Stefan Röse breaks down how Quantilope is pushing forward customer development and the consumer research field. Perhaps that’s why some research experts say, “Data is the new currency.” Quantilope specializes in consumer insights technology, offering a platform to help businesses understand what consumers want and need.

User Testing 148

User Testing Data Visualization Customer Feedback Research Software 148

Roman Pichler

AUGUST 11, 2020

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. The overall example I use to illustrate the mistakes is a healthy eating app that helps its users improve their eating habits and live more healthily.

Vision 344

Vision User Testing Product Research Research Software 344

Userpilot

OCTOBER 17, 2023

Customer insights provide intelligence and analysis about customer experience, activities, and preferences. Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Purchase data to find conversion drivers that influence users to purchase a plan or upgrade.

Data Visualization 103

Data Visualization Analytic Tools Research Software Feedback Software 103

Melissa Perri

JANUARY 4, 2020

With Scrum came the POs, and with the new POs, came the interest for real Product Management. -- 2013: "My ppl are not allowed to talk to customers. 2019: "Duh, of course I want my people talking to customers. We started seeing the need for product leadership, even at the largest of companies. -- 2011: "What is a user story?"

User Testing 386

User Testing Data Visualization Research Software Feedback Software 386

The Product Guy

OCTOBER 8, 2024

Understanding Stakeholder Dynamics Stakeholders in product management aren’t just limited to your direct team; they encompass leadership, cross-functional teams, customers, and even external partners. Present customer feedback, market research, or case studies to make your case.

Customer Feedback 150

Customer Feedback Data Visualization Product Management Product Manager 150

Product Innovation Educators

SEPTEMBER 9, 2024

We spot important ideas, uncover customer needs, turn concepts into products or features, and work to increase market share. Introduction: The Role of Product Managers in Innovation As product managers, we’re at the forefront of innovation in our companies. But there’s more to innovation than just creating new products.

Research Software 304

Research Software User Testing Customer Experience Analytic Tools 304

Intercom, Inc.

MAY 22, 2019

If you wanted to know your customers’ gripes and praises in the past, you had to assemble a series of questions anticipating their possible answer. It’s all part of a customer-centric philosophy that emphasizes empathy and self-awareness over a staid corporate vision. But there’s a better way now. Short on time?

Feedback Software 199

Feedback Software User Testing Analytic Tools Research Software 199

Userpilot

MAY 14, 2023

Want to know whether your product is delivering value to customers? Customer feedback is the key to developing a customer-centric business. In this article, we’ll discuss 7 ways you can collect customer feedback to understand user sentiment. What is customer feedback?

Feedback Software 98

Feedback Software User Testing Customer Feedback Analytic Tools 98

Userpilot

APRIL 18, 2023

They’re well crafted to help you gather valuable user feedback. Then, you’ll need to determine your desired feedback type – quantitative or qualitative and identify the audience group best placed to provide high-quality responses. What insight do you seek from the survey data you’ll acquire?

Customer Feedback 98

Customer Feedback Data Visualization Product Research User Testing 98

BrainMates

OCTOBER 20, 2024

The Customer Service Gap Model By ADRIENNE TAN In competitive markets, delivering superior customer value is a top priority. It’s not just about creating a great product—it’s about ensuring the entire customer journey, from initial interaction to post-purchase support, exceeds expectations.

Data Visualization 52

Data Visualization User Testing Customer Feedback Customer Experience 52

Product Innovation Educators

FEBRUARY 22, 2021

Insights, Stories, and Secrets from Inside Amazon. And, they are here to share their insights with us. . 7:47] How did you see customer obsession encouraged at Amazon? Remarkably, Jeff Bezos and Amazon figured out how to create reinforcing processes to make customer obsession part of people’s jobs.

Customer Feedback 215

Customer Feedback User Testing Product Management Product Manager 215

The Product Guy

OCTOBER 9, 2018

It is customary for strategy documents to be living documents, and frequently modified as the product manager receives input and feedback from three main areas: the market as a whole, customers specifically, and voices from inside the company. Leverage the wisdom of customers who don’t just want to beat you up about features.

Weak Development Team 326

Weak Development Team Product Strategy Strategy Development 326

Userpilot

MAY 17, 2025

Many product teams dont truly understand their app user journey. No surprise, then, that most apps lose 77% of their daily active users within just three days of installation. Without a clear view of the user journey, teams optimize the wrong things while real friction points go unnoticed. Ive felt that sting.

Analytic Tools 66

Analytic Tools Research Software Feedback Software Data Visualization 66

Alchemer Mobile

MARCH 13, 2024

Vandegriff recognized for exceptional leadership of technology and teams, positively impacting Alchemer customers LOUISVILLE, COLORADO, March 13, 2024 – Alchemer, a global leader in experience management and enterprise feedback technology, today announced that Brandi Vandegriff has won the Colorado Technology Association’s CIO of the Year Award.

Feedback Software 242

Feedback Software Research Software CTO Technology 242

Userpilot

JUNE 28, 2023

Customers are the lifeblood of any business, and asking good feedback questions is critical to gauging their thoughts about your product or service and its perceived strengths and weaknesses. To get your customers to talk, however, you must ask the right questions in the right manner. And they are consistent.

User Testing 98

User Testing Customer Feedback Customer Satisfaction Feedback Software 98

The Product Coalition

SEPTEMBER 4, 2023

In hopes of finding the next big idea, many turn to their most loyal users for feedback and inspiration. And often enough, that feedback leads to useful improvements. This spotlight represents your active customers who are reaching out with their feedback and requests. When, in fact, it is not usually the case.

User Testing 148

User Testing Customer Feedback Vision Customer Experience 148

Alchemer Mobile

FEBRUARY 14, 2023

First-to-market features drive deeper engagements to increase customer adoption, retention, growth, and advocacy. February 14, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – today announced the launch of Alchemer Workflow. LOUISVILLE, Colo.

Product Research 130

Product Research Feedback Loop User Testing Feedback Software 130

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 278

Agile Product Research User Testing Feedback Software 278

Userpilot

DECEMBER 7, 2023

Data is the backbone of modern marketing. Thus, properly harnessing data-driven insights is key to achieving product growth and business success. This article explores what data-driven insights are and why they are important. It will also guide you through uncovering and harnessing these insights in your SaaS business.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

JANUARY 28, 2024

Looking for micro survey templates to collect quick user feedback? This article guides you through important surveys to implement across the customer journey. You will also learn best practices to ensure high response rates while collecting accurate feedback. Micro surveys are like that for customers.

User Testing 96

User Testing Customer Feedback Product Research Feedback Software 96