Productside

APRIL 9, 2025

In this post, were exploring the conversation we had in one of our Productside Stories episodes this season with Joeri Devisch , a veteran of product, technology, and transformation work at global companies. Joeri makes it clear: the future of innovation is human-centered, customer-driven, and iterative by design.

Data Visualization 177

Data Visualization Customer Feedback Product Research Analytic Tools 177

Roman Pichler

NOVEMBER 3, 2020

Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the product strategy and one or more development teams might be tasked with executing it. I call these outcomes product goals.

Product Strategy 426

Product Strategy Strategy Product Research Technical Review 426

Product Innovation Educators

NOVEMBER 4, 2024

Tips for managing global innovation projects Watch on YouTube TLDR In this episode of Product Mastery Now, I speak with Jack Hsieh about successful product development strategies. Portfolio Management During our conversation, Jack shares valuable insights from managing product portfolios at Sony Ericsson.

User Testing 280

User Testing Research Software Analytic Tools Feedback Software 280

Roman Pichler

SEPTEMBER 13, 2022

An effective product strategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound product strategy is missing. But what exactly is a product strategy? Four Artefacts.

Product Strategy 349

Product Strategy Strategy Vision Product Research 349

Roman Pichler

MARCH 14, 2023

Listen to the audio version of this article: [link] What Information Should a Product Strategy Provide? I like to think of the product strategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? Do You Need a Strategy for Your Product?

Product Strategy 349

Product Strategy Strategy Vision Product Research 349

The Product Guy

JUNE 24, 2025

Customer support teams hear everything. In this episode of How I PM, Pedro Moreno, head of products at Serasa Experian, shares how product managers can create a direct channel to support and use it to drive meaningful improvements.

Customer Feedback 195

Customer Feedback User Friction User Testing Customer Satisfaction 195

The Product Guy

OCTOBER 9, 2018

I became a product manager because I wanted to take a more strategic role at my company. First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder).

Weak Development Team 326

Weak Development Team Product Strategy Strategy Development 326

The Product Guy

NOVEMBER 21, 2018

Truly understanding your customers and finding ways to improve your product is an overwhelmingly daunting task. Customer discovery is key to informing product strategy and there is a mountain of techniques and methods available for conducting customer discovery. Customer needs. Market knowledge.

User Testing 348

User Testing Customer Experience Customer Feedback Product Research 348

Alchemer Mobile

DECEMBER 21, 2022

Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

Roman Pichler

SEPTEMBER 2, 2024

Listen to the audio version of this article: [link] Product Strategy Discovery Explained What is product strategy discovery? More precisely, it is the process of developing a product strategy whose implementation will likely create the desired value and impact.

Product Research 237

Product Research Product Strategy Strategy Research Software 237

Product Innovation Educators

JANUARY 6, 2025

The company operated a software platform for their call center, managing customer communications while ensuring compliance with state regulations. As VP of Operations, Kim worked with third-party engineering consultants to improve the platform’s ROI and customer outcomes.

Reporting Tools 266

Reporting Tools Customer Communications Analytic Tools Leadership 266

Roman Pichler

AUGUST 15, 2023

Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. The strategy is therefore either too big or too narrow.

Product Strategy 265

Product Strategy Strategy Research Software Customer Experience 265

Productside

MARCH 3, 2025

In our latest Productside webinar, Becoming an Effective Product Management Leader , Principal Consultants Roger Snyder and Kenny Kranseler delivered a no-nonsense roadmap for new leaders who want to nail their first 90 days (and beyond) and get the tools on how to become a product management leadereffectively. Roger : Absolutely.

Product Research 177

Product Research Feedback Software Product Manager Product Management 177

Mind the Product

OCTOBER 5, 2022

Customer-led product strategy is about designing the best product experience. Read more » The post Customer-led product strategy: a guide appeared first on Mind the Product. This article by Alyona Medelyan, Ph.D.

Product Strategy 214

Product Strategy Strategy Customer Experience Customer Feedback 214

Lenny Rachitsky

FEBRUARY 25, 2025

I worked closely with a seasoned board member to trace this back to a lack of product strategy—both articulated and aligned. With her help, I wrote the first strategy document for Headspace, which eventually led to the complete reimagination of Headspace , maximizing growth for our guided mindfulness product and adjacent spaces.

Strategy 122

Strategy Technical Review Product Strategy Product Research 122

Roman Pichler

JULY 8, 2024

Keep the other groups in Figure 1 informed about changes in the product strategy and product roadmap , for example, by inviting subjects to bigger review/demo sessions and having one-on-ones with context setters. A better way is to co-create the product strategy and roadmap with the key stakeholders.

Roadmap 266

Roadmap Product Strategy Strategy Weak Development Team 266

Product Innovation Educators

SEPTEMBER 4, 2023

A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. Bob is the author of the book Creative Strategy Generation. I first heard of Bob when he was the president of Sequent Learning, the product management training company.

Product Strategy 322

Product Strategy Strategy Weak Development Team Framework 322

Product Innovation Educators

NOVEMBER 25, 2024

How product managers can move from ideas to action Watch on YouTube TLDR In this episode, I speak with Atif Rafiq about how senior product leaders approach strategy development and execution. In this episode, he shares some insights from that workshop and his experience in product leadership.

Data Visualization 254

Data Visualization Research Software Weak Development Team Product Research 254

The Product Guy

OCTOBER 25, 2024

From handling feature requests that lack customer validation to managing unrealistic expectations, we’ll discuss practical strategies to maintain alignment and avoid common pitfalls. Through these insights, you’ll be better equipped to handle the pressures of managing up and leading your product toward success.

Strategy 150

Strategy Customer Feedback Research Software User Testing 150

The Product Coalition

FEBRUARY 3, 2022

A key ingredient to build a better product is customer feedback. There are various ways to collect customer feedback that include customer surveys through sales executives, feedback forms, focused interviews, etc.

Data Visualization 183

Data Visualization Customer Feedback User Testing Analytic Tools 183

The Product Guy

MARCH 4, 2025

You’re gathering customer feedback, hitting your OKRs, and tracking every metric imaginable. And yet, your product is stuck. Users churn, innovation stalls, and your team feels like theyre running on a never-ending treadmill. Customer feedback drives iteration. And customers?

Customer Feedback 150

Customer Feedback Product Manager Product Management Feedback Software 150

Product Innovation Educators

FEBRUARY 17, 2025

Instead of acting as a sole decision-maker, today’s product managers need to excel at facilitation, stakeholder collaboration, and building trust across teams. This evolution offers valuable insights for product managers at all career stages.

Reporting Tools 179

Reporting Tools Feedback Software Customer Feedback Technical Review 179

Lenny Rachitsky

NOVEMBER 17, 2024

Before Wiz, Raaz led security products at Microsoft, including Azure Sentinel. When pitching early ideas, pay attention to specific actions customers want to take, like asking about pricing or requesting to start a proof of value (POV). If you can’t sell the product yourself, it’s unlikely someone else will.

Startups 98

Startups Feedback Software Product Strategy User Testing 98

The Product Manager Coach Blog

JUNE 24, 2025

Few things are more frustrating than silence—especially when it comes to getting customer feedback in product management. One of my coaching clients—an experienced product leader at a SaaS startup—found themselves smack in the middle of this. Solid product. Happy users. Even the most satisfied customers?

Feedback Software 52

Feedback Software Customer Feedback User Testing Customer Experience 52

Productside

MARCH 18, 2025

Scaling a product isnt just about selling moreits about refining product-market fit, unlocking the right growth levers, and making sure your go-to-market strategy actually aligns with what your customers need. Rachel shares how shes helped SaaS products scale from $1M to $10M in a year. Dont miss Rachels insights.

User Testing 177

User Testing Product Marketing Marketing Customer Experience 177

The Product Guy

JULY 30, 2024

By placing the product at the center of the growth strategy, PLG drives customer acquisition, conversion, and retention through exceptional product experiences. This article explores the core principles of PLG, its benefits and challenges, and provides real-world examples to inspire new ideas and insights.

Customer Feedback 186

Customer Feedback Data Visualization Customer Experience Onboarding KPIs 186

Mind the Product

JUNE 13, 2023

How can organizations actually introduce and integrate support into a product strategy? Here are some insights from Rob Armstrong. Read more » The post Introducing customer support into a product strategy appeared first on Mind the Product.

Product Strategy 165

Product Strategy Strategy Customer Feedback 165

Product Talk

OCTOBER 2, 2024

It sounds simple, but that doesn’t mean it’s easy. – Tweet This While many product teams want to talk to customers every week, they struggle to make this a reality. You’ll hear how Orbital addresses many of their needs and helps the HiveMQ team generate a steady stream of customers to speak with every week.

Feedback Software 278

Feedback Software Customer Experience Data Visualization User Testing 278

Product Innovation Educators

OCTOBER 30, 2023

Tips for creating customer use cases – for product managers Today we are talking about how to create and use customer use cases to guide product design. Our guest is Dr. Lilac Muller, VP of Product Management at Kymeta Corporation. 8:36] How do we create a customer use case?

User Testing 326

User Testing Reporting Tools Customer Experience Research Software 326

Userpilot

OCTOBER 31, 2024

Product analytics refers to the process of gathering and analyzing data on how users interact with a product. It tracks key metrics such as feature usage , user flows, and behavior patterns to explore user preferences and pain points. Why should you have a product analytics strategy?

Data Visualization 105

Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 105

The Product Coalition

APRIL 24, 2023

A customer feedback repository is the place you keep all your feedback data. What is a customer feedback repository? A feedback repository is a central location where product teams can collect and organize customer feedback. What is the purpose of feedback repositories?

Feedback Software 144

Feedback Software Analytic Tools User Testing Customer Feedback 144