Remove Customer Satisfaction Remove Enterprise Remove Messaging Remove Product Marketing
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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

Mixpanel provides insights into customer journeys to help businesses refine product-market fit and drive growth through data-driven strategies. Hotjar enhances user experience and product development with features like heatmaps and custom integrations, delving deep into user behavior.

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Micro Goals vs Macro Goals in Product Marketing [Examples Included]

Userpilot

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members. Micro vs macro goals.

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Product Analytics Marketing Automation: A Guide for SaaS Companies

Userpilot

Product analytics can help marketers understand user pain points and needs, improve the effectiveness of marketing campaigns, and refine pricing strategies, ultimately improving customer satisfaction and making the product more competitive. Why is tracking product analytics in marketing important?

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What Is Pendo and Is It Worth Using?

Userpilot

In this article, we discuss Pendo’s use cases, main features, pricing, limitations, and how it can help your product grow. TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. Improve user onboarding and help them discover relevant features.

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How working as a Product Marketer can help you become a better Product Manager

BrainMates

Having spent several years playing both Marketing and Product Management roles, I can confidently suggest that every Product Manager who wants to make a significant impact on the overall success of the business should switch to Product Marketing roles several times in his career. It happened with me too.

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15 B2B Marketing Strategies to Drive Conversion and Growth

Userpilot

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

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24 Customer Retention Marketing Tactics to Grow Your Customer Base

Userpilot

Customer retention is the strategies and actions that SaaS businesses use to build long-term relationships with their customers and encourage them to renew their subscriptions. It involves various tactics aimed at enhancing customer satisfaction and fostering customer loyalty. Why does it matter?