Userpilot

JANUARY 29, 2024

A good SaaS UX design is critical to a successful SaaS product in today’s constantly evolving and competitive market. An efficient and effective design with users’ needs at the center stage encourages product engagement and reduces churn. What is SaaS UX design? Why is UX design important in SaaS?

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

APRIL 22, 2024

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. TL;DR Customer success builds long-lasting relationships, increases customer retention , lifetime value , and advocacy, and informs product development.

Analytic Tools 99

Analytic Tools Feedback Software Research Software Customer Experience 99

Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. So how do you ensure that your product not only lives but actually thrives? TL;DR Product positioning is about defining your product’s place in the market to attract customers and enhance brand identity.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

Userpilot

JANUARY 3, 2023

Are there any special tools I can use? Churn risk is the possibility that a customer will stop doing business with you. The main way SaaS companies determine this risk is through in-app activities. Identifying churn helps to: Improve retention and increase your base of loyal customers. What is customer churn risk?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

MARCH 19, 2024

As today’s user increasingly desires swift solutions when using digital products, user experience optimization can spell the difference between the success and failure of a product. To retain users, continuous improvement of your UX optimization efforts is critical. Design an intuitive user interface.

Customer Experience 105

Customer Experience User Testing Research Software Feedback Software 105

Userpilot

OCTOBER 31, 2023

User experience analytics is one of the secret ingredients for boosting SaaS growth. This ensures your product remains enjoyable for users, boosting retention and loyalty. This guide shows you how to get started right away. As you read through, you will learn the different UX data types and how to measure them.

Data Visualization 104

Data Visualization Analytic Tools Feedback Software Research Software 104

Userpilot

MAY 1, 2024

Improve customer acquisition with positive word-of-mouth. The product management team is primarily responsible for owning the product experience but is supported by the engineering, marketing, and customer success departments. This results in smoother interactions, increased user activity, and greater user satisfaction.

Customer Experience 105

Customer Experience Feedback Software Analytic Tools Product Research 105

The Product Coalition

JANUARY 3, 2023

Usability testing is an important part of the app development process because it helps to ensure that the app is easy and enjoyable to use. This is particularly important for mobile apps, as users have high expectations for the apps they use and are quick to uninstall those that are difficult or frustrating to use.

Research Software 130

Research Software User Testing Product Research Testing 130

Userpilot

JULY 4, 2023

Read on to discover how to cross the chasm and scale your technology company. Build an MVP to let a small user base test out your product and provide feedback to perfect key features , messaging , and positioning. Use popular platforms like Product Hunt to launch your product to get new users.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Userpilot

APRIL 22, 2024

Product feature analysis is a powerful tool in the SaaS product manager’s arsenal. TL;DR Product feature analysis involves evaluating product features to understand their impact on user satisfaction and market performance. How to effectively analyze product features: Define your objective. Niche features.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Weak Development Team 105

Userpilot

DECEMBER 7, 2023

It will also guide you through uncovering and harnessing these insights in your SaaS business. These insights help modern businesses understand customers, create targeted marketing campaigns, identify business opportunities, and enhance the customer experience. How to uncover data-driven insights? Gather data.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

NOVEMBER 12, 2023

Customer intent helps product teams understand customer needs and build solutions that delight users. In this article, learn how to identify customer intent and maximize conversions at every stage of the customer journey. You’ll also learn: What customer intent means, along with the three major types.

Feedback Software 105

Feedback Software Analytic Tools Data Visualization Research Software 105

Userpilot

OCTOBER 17, 2023

Collecting customer insights is essential to answer important questions about your users and how your product fits their needs. Behavioral data to spot trends, opportunities, and pain points so you can address areas of friction and craft a more seamless user experience. What are customer insights?

Data Visualization 103

Data Visualization Analytic Tools Research Software Feedback Software 103

Userpilot

OCTOBER 30, 2022

Curious about customer experience improvement and how to get started for your brand? In this article, you’ll discover: Why the customer experience is key to customer retention and driving business growth, especially for SaaS companies. The 3 main components of customer experience. Leverage technology.

Feedback Software 97

Feedback Software Research Software Customer Experience User Testing 97

Userpilot

JUNE 26, 2023

How to create customer feedback systems to gain insights into user needs ? TL;DR Customer feedback systems are frameworks for collecting, organizing, and analyzing customer feedback for actionable insights. NPS surveys track customer loyalty and provide insights into their satisfaction.

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Feedback 98

The Product Coalition

JANUARY 25, 2024

We’d like to thank Tremis Skeete, Executive Editor of Product Coalition for his valuable contributions in the research, development and writing of this article. Chatbots have become integral to various industries, providing real-time assistance, automating tasks, and improving user experiences.

Artificial Inteligence 134

Artificial Inteligence Reporting Tools Feedback Software Research Software 134

Userpilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. What is a SaaS business model?

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Applying insights from market research to product development and marketing strategies can significantly enhance business growth.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

APRIL 6, 2023

In-app feedback is one of the most insightful and relevant types of data you can collect as a product marketer, while also being the cheapest. But it all depends on how you approach users and the tactics you follow to get them to answer your surveys. But first, what’s in-app feedback?

Feedback Software 52

Feedback Software Analytic Tools Research Software Data Visualization 52

Alchemer Mobile

DECEMBER 21, 2022

Then show the importance of targeting your customers with mobile surveys, and provide tips on how to effectively use them to drive mobile customer engagement and feedback. Three retargeting methods to boost customer engagement. Truly powerful mobile customer engagement comes from hyper-specific brand interactions.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

Userpilot

DECEMBER 13, 2023

TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

MARCH 25, 2024

Whether you’re planning your exit, seeking VC funding, or setting up ESOPs, a SaaS valuation is a must. Our article: Explains different SaaS valuation methods. Shows how to leverage PLG strategies to boost the value of your SaaS business. Want to learn how Userpilot can help you improve your SaaS valuation?

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

MARCH 6, 2024

TL;DR We’ve brought 13 CRO trends that are timeless and will always work in SaaS, and they include: Add more UGC in your content : Leveraging user-generated content to enhance credibility and trust through social proof, improving conversion rates.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Userpilot

JUNE 28, 2023

TL;DR Creating an effective customer feedback question is key to understanding your product and how your customers experience it. Good customer feedback questions for market research help you understand how your user found your product and why they chose you over the competition.

User Testing 98

User Testing Customer Feedback Customer Satisfaction Feedback Software 98

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. TL;DR A product marketing framework is a structured but flexible approach to positioning and promoting your product. First, you need to research your audience and the available framework options.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. But how does user adoption impact your business? And your role at a customer success team? Lay out a customer journey map.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Data Visualization 97

Userpilot

MAY 9, 2024

TL;DR Happy customer service refers to all the efforts a company makes to ensure customers are satisfied, delighted, and have a positive experience across all interactions. Customer happiness extends beyond satisfaction to include the customer's overall emotional state as they interact with your company.

Data Visualization 105

Data Visualization Reporting Tools Customer Experience Customer Feedback 105

Userpilot

SEPTEMBER 7, 2023

It also helps align your teams by ensuring everyone is on the same page regarding customer interactions. In this article, we’ll cover B2B customer journey stages, how to build a B2B customer journey map, and the right tools to use. What is a customer journey map?

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

Userpilot

SEPTEMBER 5, 2022

Wondering how to ask for customer reviews effectively and get them to respond immediately? Customer reviews play an integral role in any SaaS company’s marketing and customer service efforts. These reviews can directly influence consumer sentiments , attract new customers, and help your product grow.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. But how does user adoption impact your business? And your role at a customer success team? Lay out a customer journey map.

Analytic Tools 91

Analytic Tools Feedback Software Research Software Data Visualization 91

Userpilot

SEPTEMBER 15, 2022

Did you know that customer intelligence (CI) data helps product managers dive deep into the customer journey and truly understand customers ? SaaS companies use CI data to design personalized customer experiences and better customer communications, increasing customer loyalty, retention, and lifetime value.

Feedback Software 98

Feedback Software Research Software Analytic Tools Data Visualization 98

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. A well-designed product funnel enables teams to evaluate and optimize their marketing strategy for more targeted and personalized customer engagement. This helps create user personas.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Userpilot

OCTOBER 20, 2022

Do you want to improve NPS but are not sure how to achieve that? The Net Promoter Score (NPS) is one of the most critical SaaS metrics as it measures user sentiment over time. In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

OCTOBER 4, 2022

The most used attitudinal metrics to measure the effectiveness of your UX through the Net Promoter Score (NPS) , Customer Effort Score (CES) , Customer Satisfaction Score (CSAT) , System Usability Scale (SUS), and Usability Metric for User Experience (UMUX). Customer Effort Score (CES). What are UX metrics?

Customer Experience 95

Customer Experience Onboarding KPIs Feedback Software Analytic Tools 95

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. What is product positioning? It creates the setting for the product and places it in the minds of the customers.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98