Userpilot

NOVEMBER 8, 2022

How do you make sure your product marketing team is actually working toward success? By using product marketing OKRs to guide strategy and track progress. Leading industry online publications talk about marketing OKRs in general, looking at the acquisition stage of the journey only. Product marketing OKRs vs KPIs.

Onboarding KPIs 105

Onboarding KPIs Product Marketing Marketing User Testing 105

Userpilot

MARCH 27, 2023

Net Promoter Score (NPS) is one of the most popular and effective ways to measure customer satisfaction and loyalty in a SaaS business. In this article, we’ll cover what an in-app NPS survey is, how to calculate it and measure user sentiment. Userpilot product-market fit survey. What is an in-app NPS survey?

Feedback Software 98

Feedback Software Customer Satisfaction User Testing Customer Feedback 98

Userpilot

JULY 14, 2021

How do you build engaging customer satisfaction surveys that get you quality feedback from your users? And what exactly are the different types of customer satisfaction surveys and how should you use them? With a tool like Userpilot , you can build and respond to customer satisfaction surveys directly in-app.

Customer Satisfaction 98

Customer Satisfaction User Testing Product Research Customer Feedback 98

The Product Guy

DECEMBER 6, 2018

As a product manager, my goal is to ensure customer satisfaction, long term success of my product and contributing to the success of my organization. We ended up spending time in those use cases which had no relevance to the core needs of the customer. This lesson is very much applicable in every situation.

Reporting Tools 350

Reporting Tools Customer Experience Product Manager Product Management 350

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976. Target customer 2.

User Testing 273

User Testing Product Manager Product Management Data Visualization 273

Sequent Learning

OCTOBER 29, 2024

Achieving and Scaling Product-Market Fit: A Guide for Product Managers in Mid-to-Large Tech Companies Introduction As product managers in mid-to-large technology companies, you’re no stranger to the challenges of maintaining and scaling product-market fit (PMF).

User Testing 40

User Testing Technical Review Feedback Software Product Marketing 40

Userpilot

DECEMBER 11, 2022

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. Finally, set SMART goals and KPIs or OKRs for tracking your marketing performance.

B2B 98

B2B Feedback Software Product Marketing Customer Experience 98

Userpilot

JANUARY 16, 2024

UX mistakes will disrupt the user experience and undervalue your product. This article shows you 14 common UX mistakes designers make, plus how to avoid them and build fantastic product experiences. When you prioritize search engines over human users, you end up with keyword-stuffed content that turns users off.

User Testing 105

User Testing Feedback Software Research Software Product Research 105

Userpilot

JUNE 14, 2023

Product feedback surveys help you understand user needs , identify improvement opportunities, and improve customer satisfaction. The best product feedback survey templates include the following: Likert scale customer product experience survey to assess various aspects of the product experience using a rating scale.

Product Research 98

Product Research Feedback Software User Testing Customer Feedback 98

Userpilot

FEBRUARY 25, 2022

User experience is a user’s perception of your product and brand based on their interactions at different stages of the user journey. 86% of users are willing to spend up to 25% more to get a better user experience. User error rate gives the percentage of errors users make while performing a task.

Customer Experience 105

Customer Experience Feedback Software Onboarding KPIs Analytic Tools 105

Userpilot

SEPTEMBER 21, 2022

Collecting feedback data provides users with different ways to share their thoughts about your product. Gather feedback on product user satisfaction so you can find ways to improve customer loyalty. Surveys for understanding user satisfaction and customer loyalty.

Feedback Software 98

Feedback Software User Testing Customer Feedback Analytic Tools 98

Userpilot

AUGUST 15, 2022

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members. Micro vs macro goals.

Product Marketing 98

Product Marketing Feedback Software Marketing User Testing 98

Userpilot

MAY 17, 2021

Are you tracking the right Product Marketing KPIs? With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing. What is Product Marketing?

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Feedback Software Product Marketing 98

Userpilot

OCTOBER 10, 2022

Product Net Promoter Score (NPS) is a metric of customer satisfaction. We can also say the NPS score is a number reflecting customer loyalty. Fred Reichheld developed NPS in 2003 to quickly measure customer sentiment. To obtain the result, you need to ask your users how likely they are to recommend the product.

User Testing 98

User Testing Onboarding KPIs Feedback Software Analytic Tools 98

Userpilot

MAY 17, 2025

I can trigger different in-app messages, carousels, or checklists depending on what a user has or hasnt done. Each user sees what matters most to them, which helps boost user satisfaction and reduce drop-offs. #3 This simple UX touch helps increase the mobile app's retention rate and motivates users to return. #6

Feedback Software 76

Feedback Software User Testing Strategy Customer Experience 76

Userpilot

MAY 31, 2021

The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. What is product marketing?

Analytic Tools 97

Analytic Tools Onboarding KPIs Research Software Product Marketing 97

Mind the Product

NOVEMBER 22, 2022

discusses how organisations can adopt a product-centric approach, and why this can be an imperative tool to achieve product discovery and customer satisfaction. [.] Read more » The post Adopting a product-centric approach to better address customer needs appeared first on Mind the Product.

User Testing 185

User Testing Product Research Customer Experience Customer Satisfaction 185

Userpilot

FEBRUARY 28, 2023

Customer preference feedback shows you which feature or design users like better. In-app rating feedback is a quick way to assess user satisfaction with a particular experience. To collect customer loyalty feedback , use NPS surveys. Customer experience feedback focuses on user interactions with your product.

User Testing 98

User Testing Customer Feedback Feedback Software Product Research 98

Userpilot

AUGUST 30, 2021

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. How many analytics tools do you need?

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Reporting Tools 98

DevelopmentCorporate

JUNE 2, 2025

In this blog post, well break down each key theme of the report and explore its implications not just in raw numbers, but in terms of strategy, maturity, and the evolving value of UX and product research. As companies mature, so does their understanding of how strategic research drives product innovation and customer satisfaction.

Data Visualization 52

Data Visualization User Testing Research Software Reporting Tools 52

Userpilot

MARCH 9, 2025

The long answer: once you know what your customers want, you reduce the risk of product failure. Instead, you can build products with a better product-market fit that address all user demands and improve customer satisfaction. For example, are you trying to validate a new product idea ?

Research Software 83

Research Software User Testing Analytic Tools Feedback Software 83

Userpilot

AUGUST 16, 2023

TL;DR Customer retention can improve profitability, is less expensive than acquiring new users, and forms a large part of future revenue. You can use user retention metrics to identify if there’s a product-market fit problem rather than a retention problem. Use feature tags to track in-app behavior.

User Testing 98

User Testing Customer Experience Customer Feedback Analytic Tools 98

Userpilot

OCTOBER 20, 2022

In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. The Net Promoter Score (NPS) is a measure of customer satisfaction and loyalty. It helps you track customer satisfaction and loyalty. Here’s why.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

DECEMBER 20, 2022

This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. Customer Lifetime Value. Customer satisfaction score.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

JULY 31, 2023

In this article, we discuss Pendo’s use cases, main features, pricing, limitations, and how it can help your product grow. TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. UX designers – to analyze user engagement patterns and optimize UX.

Data Visualization 97

Data Visualization Feedback Software Analytic Tools Reporting Tools 97

Userpilot

JULY 20, 2024

TL;DR An experience strategist designs and optimizes user experiences across different touchpoints to enhance customer satisfaction and engagement. They combine insights from user research , data analytics, and design thinking to create cohesive and compelling experiences that align with business goals.

Data Visualization 94

Data Visualization Analytic Tools Research Software Feedback Software 94

Userpilot

NOVEMBER 25, 2021

By setting up the right surveys and micro-surveys at the right points in user journeys, you can use in-app feedback to stop churn, encourage referrals, fix pain points, and improve user sentiment. Track customer loyalty with NPS surveys. Collect feedback on satisfaction and user experience with CSAT and CES surveys.

Feedback Software 98

Feedback Software Analytic Tools User Testing Data Visualization 98

Userpilot

MAY 1, 2024

The product management team is primarily responsible for owning the product experience but is supported by the engineering, marketing, and customer success departments. In most SaaS companies, the product management team includes product managers, product marketers , and UX designers.

Customer Experience 105

Customer Experience Feedback Software Analytic Tools Product Research 105

Userpilot

JUNE 16, 2022

Are you making the most out of your customer experience analytics? The data you receive from CX analytics enables you to reduce customer churn, increase customer satisfaction and retention , and help you identify the areas for product improvements. This results in revenue growth and high user stickiness.

Data Visualization 98

Data Visualization Analytic Tools Customer Experience Feedback Software 98

Userpilot

MARCH 29, 2023

This article examines what a smiley face survey is, why it’s an excellent tool for collecting feedback and tracking customer satisfaction, and when/how to use them. TL;DR Smiley face surveys use smiley faces as answer options to measure customer satisfaction. It helps you measure customer satisfaction.

Product Research 98

Product Research User Testing Customer Feedback Feedback Software 98

Userpilot

APRIL 30, 2025

Launch mobile surveys to collect real-time user feedback Gathering mobile customer feedback in real-time is the fastest way to understand user sentiment and fix pain points (like doing the bug fixes they ask for or optimizing UI/UX ) so they don’t occur in the future.

Analytic Tools 97

Analytic Tools Feedback Software Data Visualization Customer Experience 97

Userpilot

APRIL 23, 2023

TL; DR Product health metrics are the key performance indicators that measure a product’s performance and success. Tracking these metrics helps you gain growth insights, track user engagement , and measure customer satisfaction. Conversion rate measures the percentage of users performing the desired action.

Onboarding KPIs 97

Onboarding KPIs Analytic Tools Feedback Software Customer Experience 97

Userpilot

JANUARY 27, 2023

Its purpose is to gain a more detailed understanding of user needs , define the problem to solve, and guide product ideation. Evaluative research, on the other hand, tests how good your current product or feature is. It assesses customer satisfaction by looking at how well the solution addresses their problems and its usability.

User Testing 98

User Testing Product Research Research Software Feedback Software 98

Userpilot

NOVEMBER 30, 2022

Product usage metrics , for example, the Customer Engagement Score , give the product managers a general overview of how the product is performing. Revenue and product growth-related metrics show how well the product is meeting the company’s goals. Customer satisfaction score and related metrics.

Data Visualization 98

Data Visualization Dashboard Analytic Tools Onboarding KPIs 98

Userpilot

SEPTEMBER 28, 2022

Good customer perception improves the overall success of your business, enhances your brand image, ensures repeat purchases, and increases customer satisfaction and loyalty. The three stages of the customer perception process are sensing, organizing, and reacting. These include: Product marketing and digital ads.

User Testing 98

User Testing Customer Experience Customer Feedback Feedback Software 98

Userpilot

JULY 27, 2021

Passives might be the best candidates your success team should reach to and drive customer expansion. Use Userpilot to build in-app NPS surveys without coding, analyze responses and launch in-app experiences meant to improve customer satisfaction and drive growth. NPS is much, much more than just a user satisfaction thermometer.

Feedback Software 98

Feedback Software Analytic Tools Product Research User Testing 98

Userpilot

AUGUST 29, 2022

Your customer success process can easily become chaotic. Since customer success is a relatively new career, CSMs tend to take tasks from sales, support, product marketing, and more than they can handle. So, what customer success processes should you focus on as a CSM? Track customer sentiment with NPS surveys.

Feedback Software 98

Feedback Software Research Software User Testing Customer Feedback 98