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PLG for Enterprise: Best Practices for Scalable Business Growth

Userpilot

PLG for enterprise? TL;DR We define product-led growth (PLG) as a business strategy that uses the product to boost its own growth. TL;DR We define product-led growth (PLG) as a business strategy that uses the product to boost its own growth. What is product-led growth for enterprise customers?

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Product Marketing Analytics Data VS Marketing Analytics

Userpilot

Like any form of analytics, product marketing analytics is all about capturing key data and optimizing the customer experience using that data. Unlike marketing analytics which focuses on replicating marketing successes, product analytics focuses on improving the product. What is product analytics?

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9 Best Onboarding Platforms for SaaS Companies

Userpilot

What are the best onboarding platforms available on the market in 2024? Are you looking for an onboarding solution for web or mobile apps? Do you need it to support customer or employee onboarding processes? Are you after specific features to support your onboarding tasks? This depends on your use case.

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Customer ?nboarding Metrics? How to measure the ROI of Customer Onboarding

Userpilot

Which customer onboarding metrics can you use to track the success of your onboarding efforts? Customer onboarding can be tricky. This makes it all the more important to select the right metrics to optimize your customer onboarding. So without further ado, let’s see what these metrics are.

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13 Key Product Adoption Metrics You Should Start Tracking And Why

Userpilot

Product adoption metrics tell you how well your platform is performing. By regularly tracking them, you can improve your in-app experience and drive higher feature adoption —which translates to more retention and customer loyalty. In this article, we dived into 13 important adoption metrics to measure.

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Product Engagement Metrics: What To Track & 5 Strategies To Improve Them

Userpilot

Looking for the right product engagement metrics to track and see how well users are interacting with your product? As a product manager, you need to track product engagement metrics as it allows you to measure user engagement and find ways to deliver more value to your daily active users. Let’s go!

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Navigating Challenges in Product-Led vs. Sales-Led Strategies for B2B SaaS Product Management

The Product Coalition

In the past decade, the field of product management has evolved, shedding much of its earlier ambiguity. The spectrum of roles in product management is broad, ranging from highly specialised to more generalist positions. Maybe it’s “product led”. I will share my insight about the implications for the product team for both cases.