Userpilot

APRIL 16, 2024

In SaaS, a product experience strategy provides the building blocks for making customers stay, engage with your app, and eventually become loyal advocates for your product. So what strategies can help you elevate the user experience? Implement your product experience strategy by developing an execution plan with a timeline.

Data Visualization 86

Data Visualization User Testing Customer Experience Analytic Tools 86

Userpilot

APRIL 21, 2024

If you’re confused about how to reduce support tickets, here are 15 proven strategies to help you out: Personalize your onboarding guidance so customers are better equipped from the start. Communicate product news with in-app messages so customers don’t inquire about them via tickets.

Feedback Software 91

Feedback Software Analytic Tools Data Visualization Customer Feedback 91

Nulab

SEPTEMBER 22, 2021

Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. Let’s get started! The bottom line?

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Userpilot

DECEMBER 20, 2023

Coupled closely together with Machine Learning is customer data. Combining customer data & machine learning unlocks the power of big data. This article will show ten ways customer data and machine learning can improve customer experiences. What is machine learning?

Artificial Inteligence 89

Artificial Inteligence Data Visualization Customer Experience Customer Feedback 89

Userpilot

MARCH 20, 2024

You can implement many software monetization strategies in your product, but picking the right one can be a challenge. In-app advertising provides revenue without charging users and should be paired with lead-generation strategies to increase revenue. What is a monetization strategy?

Analytic Tools 59

Analytic Tools Feedback Software Data Visualization Strategy 59

Userpilot

SEPTEMBER 4, 2023

TL;DR Psychographic segmentation is a marketing strategy that divides the market into smaller groups based on personality traits, lifestyle, social class, attitudes, interests, and values. It enables marketers to create better buyer personas, design more effective products, and position their brands favorably in the market.

Product Research 81

Product Research Data Visualization User Testing Research Software 81

Userpilot

SEPTEMBER 14, 2023

It’s important to define and execute a clear user segmentation strategy for a number of reasons: customer segmentation helps you personalize in-app experiences, improve retention , and drive product success. Customer data segmentation is based on grouping users according to their usage history. size, industry).

Customer Experience 87

Customer Experience Analytic Tools User Testing Feedback Software 87

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Let’s have look at what product positioning actually is, what it involves, the benefits of effective positioning, the strategies you can employ, and the risks of ignoring all the wisdom in this article.

Research Software 94

Research Software Feedback Software Analytic Tools Positioning 94

Alchemer Mobile

DECEMBER 21, 2022

Obviously, in order to start segmenting on demographic data, you’ll need a system and CRM to collect this information. Here are examples of a few demographic data categories: Age. This takes some basic research but tools like Statista can help you quickly gather high-level data. Demographic factors. Nationality.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

Userpilot

NOVEMBER 19, 2023

This article answers your questions with proven cross-selling strategies and examples from top SaaS companies. Strategies and best practices to effectively cross-sell SaaS customers: Identify best cross-selling opportunities across the customer journey using path analysis. Set data-driven prompts to suggest relevant features.

Analytic Tools 75

Analytic Tools Feedback Software Data Visualization Reporting Tools 75

Amplitude

FEBRUARY 1, 2021

It’s about adapting your marketing, product and go-to-market strategy to give your product the best chance at wide market penetration and adoption. In this context, your product launch strategy isn’t just a plan for launch execution. Your Product Launch Process Starts With a Clear Goal and Crisp Positioning for your Product.

Product launches 112

Product launches Strategy User Testing Product Research 112

Alchemer Mobile

DECEMBER 28, 2021

Obviously, in order to start segmenting on demographic data, you’ll need a system and CRM to collect this information. Here are examples of a few demographic data categories: Age. This takes some basic research but tools like Statista can help you quickly gather high-level data. Retarget based on shifts in sentiment.

User Testing 246

User Testing Customer Experience Customer Feedback Feedback Software 246

Userpilot

JANUARY 22, 2024

TL;DR A product marketing framework is a structured but flexible approach to positioning and promoting your product. The framework is a roadmap for creating a winning product marketing strategy that drives effective resource allocation and provides a flexible foundation for growth. A good growth strategy is also data-driven.

Feedback Software 90

Feedback Software Research Software Analytic Tools Product Research 90

Alchemer Mobile

JULY 16, 2021

But if they collect and analyze mobile feedback on a regular basis, they can proactively solve issues and make positive changes before customers jump ship. Strategies to improve customer retention. Get more out of CSAT and NPS: Augment customer NPS data with customer sentiment and track changes down to the individual level.

Customer Feedback 147

Customer Feedback User Testing Customer Experience Feedback Software 147

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! B2C marketing.

B2B 97

B2B User Testing Research Software Analytic Tools 97

Userpilot

NOVEMBER 2, 2023

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Most companies use all 3 strategies to some extent.

Feedback Software 89

Feedback Software Analytic Tools Research Software User Testing 89

Userpilot

NOVEMBER 26, 2023

In this article, we're going to: Set out how quantitative data analysis can lead to conversion optimization. How to leverage CRO analytics data to enhance conversion processes. CRO analytics is about leveraging quantitative data and analytics to understand how users interact with a product, service, or series of web pages.

Data Visualization 87

Data Visualization Analytic Tools Feedback Software Research Software 87

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How did their product marketing strategy put their audience first? Product marketing involves bringing a product to market and aligning its messaging with customer needs. Product marketing involves bringing a product to market and aligning its messaging with customer needs.

Feedback Software 88

Feedback Software Research Software Product Research User Testing 88

UX Studio: Product Management

OCTOBER 9, 2021

User insights are becoming the core of organisations’ strategy.”. By making user needs and pain points tangible, research results are becoming central to defining company strategy and longer-term vision. . Such a positive outlook didn’t happen overnight. Here is what we found . The need for research has grown and scaled.

Positioning 108

Positioning User Testing Customer Experience Research Software 108

Userpilot

JULY 17, 2023

Do you want to learn how to use data analytics to improve customer experience? After all, analyzing customer data can help you identify areas to improve upon and anticipate customer behaviors. In this guide, we’re going to show you how to use data analytics to improve the customer experience! Make data-driven decisions.

Data Visualization 92

Data Visualization Customer Experience Analytic Tools Customer Feedback 92

Userpilot

JUNE 20, 2023

Cultivating user trust is critical to the success of any long-term product strategy. It also explores 15 strategies that help UX designers build trust in potential users. Some effective strategies for building user trust include: Mapping the customer journey to understand the difficulties users face as they progress through your app.

User Testing 88

User Testing Customer Feedback Customer Experience UX 88

Userpilot

JULY 31, 2023

Looking to power up your retention marketing strategy? This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. The right customer retention strategy will: encourage repeat purchases, create loyal customers, and improve your retention rate.

Feedback Software 89

Feedback Software Analytic Tools Data Visualization Customer Feedback 89

Userpilot

DECEMBER 22, 2022

This article dives deep into churn prediction for SaaS, showing you the strategies that work and how to implement them. Customer churn prediction is the practice of using customer behavior data to predict users that are at risk of churn. Perform customer churn data analysis. Effective strategies on how to predict customer churn.

Data Visualization 86

Data Visualization Analytic Tools Feedback Software User Testing 86

Gainsight

OCTOBER 5, 2020

April Dunford sat in the back of a marketing class at Northwestern University in Chicago, where her professor gave an example of a product positioning statement. By filling in the appropriate answers, you would design a product positioning statement that would suffice for your product and company. Positioning is not a tagline. .

Positioning 59

Positioning Analytic Tools Data Visualization Strategy 59

Mixpanel

JANUARY 12, 2023

It’s absolutely rooted in the empirical data that gives an objective understanding of your customers’ paint points and desires. And just like a product process, you need data to create something great. From customer research to monitoring and iteration, good copywriting is rooted in data. It’s a product unto itself.

Data Visualization 116

Data Visualization User Testing Research Software Product Research 116

Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Then you are in the right place! Let’s get right into it!

Product Research 75

Product Research Onboarding KPIs Customer Experience Data Visualization 75

BrainMates

DECEMBER 2, 2019

Product positioning is an important part of a product marketing strategy. Why does product positioning matter? Product Positioning is a core marketing tool that can help to convince potential buyers to select your product from the sea of other possibilities. Product positioning should not be rushed. Easy as S-T-P.

Positioning 64

Positioning User Testing User Friction Data Visualization 64

Userpilot

APRIL 18, 2023

But how do you create a customer success strategy that works? In this article, we’ll show you how to build an effective customer success strategy that drives SaaS growth. A customer success strategy is beneficial to increase customer retention, boost customer lifetime value, expand WOM , and enhance your product experience.

Feedback Software 91

Feedback Software Analytic Tools Customer Experience User Testing 91

Userpilot

FEBRUARY 22, 2024

This article will walk you through 15 practical strategies to improve customer retention , boost loyalty, and ensure customer satisfaction. Userpilot can help you create advanced segments, monitor product usage , and collect user feedback to improve your strategy. Book a demo to get started! What is customer retention?

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

The Product Coalition

MARCH 3, 2024

Enter customer behavior prediction, a revolutionary approach that utilizes data and technology to forecast what your customers will do, buy, or feel in the future. Deliver impactful messaging : Anticipate purchase intent, predict churn risk, and tailor your message accordingly, boosting conversions and loyalty.

Data Visualization 116

Data Visualization Analytic Tools Marketing Customer Experience 116

Userpilot

MARCH 23, 2023

Today, we’ll be focusing on closed-loop analytics and how they can help you better manage and benefit from data! TL;DR Marketing and sales teams have different goals, which is why they often have different data sources or metrics. The key is to share data between the teams anyway.

Analytic Tools 88

Analytic Tools Data Visualization Customer Experience Reporting Tools 88

Userpilot

JULY 20, 2023

But you can turn all that around with the right strategies. Customers can downgrade or cancel subscriptions for a million reasons , but here are the main culprits: Bad product-customer fit: This mainly results from wrong positioning or sugar-coated marketing messages. Customer segmentation on Userpilot.

Customer Experience 81

Customer Experience Feedback Software Analytic Tools Data Visualization 81

Alchemer Mobile

MAY 17, 2022

A customer feedback solution is the combination of feedback methods, software, and strategy that a company implements to collect, analyze, and act on customer feedback. You can use this data to track changes in customer emotion and hone in on why customer feelings changed, positively or negatively.

Feedback Software 246

Feedback Software Research Software User Testing Reporting Tools 246

Userpilot

MAY 2, 2024

TL;DR Customer retention refers to the strategies and tactics used to build strong customer relationships and encourage them to continue using the product. It’s linked to positive WOM and reduced customer acquisition costs. Create an omnichannel engagement strategy to deliver a consistent experience across all customer touchpoints.

Data Visualization 86

Data Visualization User Testing Customer Feedback Analytic Tools 86

Intercom, Inc.

JUNE 9, 2020

These are all key components of a business resilience strategy, one that bolsters up a business that’s faced with challenges and sets it up for growth long-term. But soon afterward, businesses will need to act on broader resilience plans as the shock begins to upturn established industry structures, resetting competitive positions forever.”.

Strategy 197

Strategy Feedback Software Customer Experience Reporting Tools 197

Intercom, Inc.

OCTOBER 28, 2020

Today, we’re excited to unveil the newest message type in Intercom, Banners. Banners are a highly effective new type of message for your customer engagement strategy. Traditionally, banner messages have been relatively blunt instruments – eye-catching, sure, but not exactly sophisticated.

User Testing 239

User Testing Customer Feedback Customer Experience Data Visualization 239