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SaaS Events You Can’t Miss in 2019

Gainsight

Pulse tracks offer cutting-edge best practices, thought leadership, and real-life case studies and use cases. INBOUND | September 3-6, Boston, MA. INBOUND, hosted by Hubspot, brings together over 24,000 marketing, sales, and customer success professionals to share and discover new ways to delight customers. Event Website.

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What Are The Stages Of The SaaS Sales Process?

Userpilot

Much like the name suggests, you won’t be proactively selling SaaS to users in the self-service model. This SaaS sales model is often reserved for high-ticket, specialized software — and sales techniques often focus on outbound marketing rather than inbound marketing. Thought leadership guest posting. Newsletters.

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

Yes, my name is Marcus. So if we wanted to, we want to test a specific product name or a specific tagline, we can bring it to an audience of a few hundred or so and pick different options versus each other will do that for we'll save that for kind of larger launches. Thank you very much for having me, Rebecca.

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

Yes, my name is Marcus. So if we wanted to, we want to test a specific product name or a specific tagline, we can bring it to an audience of a few hundred or so and pick different options versus each other will do that for we'll save that for kind of larger launches. Thank you very much for having me, Rebecca.

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The Strategic Role of Product Management when Development goes Agile

Pragmatic Marketing

Product owners can close the gap between a product manager’s inbound role (that is, understanding the needs of the marketplace) and the development team’s need for product direction (that is, understanding the detail of personas and their problems). Spotting fundamental flaws. How Sales sees product managers: Technical/Tactical.